Beauty and personal care · County · South Carolina
Nail salons in Charleston County, SC
Competitor counts, household spending and official business counts for nail salons in Charleston County, SC, set against other counties and the U.S.
Groundwork market score · out of 100
Score 50 out of 100: Upper middle
Ranked #715 of 1,328 scored counties
#15 of 31 scored counties in South Carolina
- Listings
- 133
- 47 chain locations (35%)
- Official establishments
- 41
- +10.8% since 2019
- Household spending a year
- $179.1M
- On personal care products and services · $1,001 a household
- Spending per listing
- $1.3M
- 19% below the U.S.
- Listings per 10k households
- 7.4
- 23% above the U.S.
- Population, 2025
- 436,200
- +6.4% since 2020
See the nail salons around any address in Charleston County
The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Charleston County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 133 nail salons in Charleston County. Chain locations make up 35% of them, against 27% across the U.S. That is 7.4 per 10,000 households, 23% above the U.S. rate of 6.0.
Households in Charleston County spend about $179.1M a year on personal care products and services, or $1,001 per household, in line with the U.S. average. That works out to $1.3M per salon, 19% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.
Official counts show 41 businesses with payroll classed as nail salons in Charleston County in 2023, up 10.8% from 2019. That is one for every 4,365 households, against one for every 3,754 across the U.S. Another 440 one-person businesses have no payroll, by official counts. Since fiscal 2022, 3 SBA-backed loans worth $968K have gone to businesses classed as nail salons in Charleston County.
Population estimates put the population change in Charleston County from 2020 to 2025 at +6.4%, faster than the U.S. (+3.1%). For nail salons, Charleston County has a Groundwork market score of 50 (upper middle): #715 of 1,328 scored counties and #15 of 31 scored counties in South Carolina.
How Charleston County compares
The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Charleston County | South Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 7.4 | 6.2 | 6.0 |
| Spending per listing | $1.3M | $1.4M | $1.7M |
| Households per official establishment | 4,365 | 6,745 | 3,754 |
| Official establishment growth, 2019–2023 | +10.8% | +38.3% | +23.2% |
| Population growth, 2020–2025 | +6.4% | +8.5% | +3.1% |
| Spending per household on personal care products and services | $1,001 | $871 | $1,005 |
| Median household income | $88,494 | $69,324 | $80,734 |
| Groundwork market score | 50 | 42 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 37 → 41+10.8% over the period
- Employees, 2023
- 154
- Annual payroll, 2023
- $5.3M
- One-person businesses, 2023
- 440Businesses with no payroll
- Map listings, September 2026
- 13347 chain locations
- Listings at the U.S. rate for this spending
- 107The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 3
- Amount
- $968K
SBA-backed loans to businesses classed as nail salons in Charleston County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Charleston County
- Population, 2025 estimate
- 436,200+6.4% since 2020
- Households
- 178,975
- Median age
- 40.2
- Homes lived in by their owners
- 64%
- Vehicles per household
- 1.7
- Land area
- 918 sq. mi.
- People per square mile
- 458
- Median household income
- $88,494+38.2% vs. 2015–2019, before inflation
- Average household income
- $131,674
- Median home value
- $489,100
- Jobs located here
- 279,531
- Daytime population
- 508,326Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Charleston County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.
Or open the report at the center of Charleston County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardNail salons across South Carolina
Every South Carolina market ranked →The highest-scoring counties in South Carolina for nail salons, numbered among those based in South Carolina, with Charleston County marked.
Top counties in South Carolina
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lancaster County, SC | 71 | 21 | 5.2 | $1.8M | +18.3% | #140 of 1,328 |
| 2Laurens County, SC | 69 | 5 | 1.9 | $4.1M | +6.2% | #160 of 1,328 |
| 3Anderson County, SC | 65 | 35 | 4.2 | $2M | +7.7% | #269 of 1,328 |
| 4Kershaw County, SC | 65 | 12 | 4.5 | $1.9M | +11.6% | #273 of 1,328 |
| 5York County, SC | 61 | 79 | 6.9 | $1.4M | +8.1% | #383 of 1,328 |
| 6Aiken County, SC | 59 | 40 | 5.7 | $1.5M | +7.3% | #437 of 1,328 |
| 7Spartanburg County, SC | 58 | 72 | 5.5 | $1.5M | +15.6% | #466 of 1,328 |
| 8Oconee County, SC | 55 | 15 | 4.3 | $1.9M | +6.3% | #538 of 1,328 |
| 9Greenville County, SC | 54 | 145 | 6.6 | $1.4M | +10.6% | #573 of 1,328 |
| 10Cherokee County, SC | 53 | 7 | 3.2 | $2.3M | +3.7% | #587 of 1,328 |
| 15Charleston County, SC | 50 | 133 | 7.4 | $1.3M | +6.4% | #715 of 1,328 |
Other business types in Charleston County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas37
- Hair salons41
- Barbershops52
- Nail salons50
- Spas and skin care37
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many nail salons are in Charleston County, SC?
Charleston County has 133 nail salons on map listings as of September 2026. 47 of them (35%) are chain locations. The listings count nail salons. Official counts show 41 businesses with payroll classed as nail salons in 2023, up 10.8% from 2019. Official counts list 440 one-person businesses without payroll.
How much do households in Charleston County, SC spend on personal care products and services?
About $179.1M a year, or $1,001 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 133 nail salons on map listings, it comes to $1.3M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 178,975 households in Charleston County and national spending patterns by income.
How does Charleston County, SC compare with the U.S. for nail salons?
Charleston County has 7.4 nail salons per 10,000 households, 23% above the U.S. rate of 6.0. Spending per salon is $1.3M, 19% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Charleston County would have about 107, against 133 on map listings. There is one business with payroll in the industry for every 4,365 households, against one for every 3,754 across the U.S. The official count rose 10.8% from 2019 to 2023, against +23.2% for the U.S.
How fast is Charleston County, SC growing?
Population estimates put Charleston County at 436,200 people in 2025, up 6.4% since 2020, faster than the U.S. (+3.1%). It has 178,975 households. The median household income in Charleston County is $88,494 a year, 10% above the U.S. median of $80,734. That rose 38.2% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Charleston County scores 50 for nail salons (upper middle), #715 of 1,328 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Charleston County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for nail salons · All 56 business types in Charleston County
Screening a site or an acquisition in Charleston County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Charleston County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.