Groundwork

Beauty and personal care · County · Ohio

Nail salons in Franklin County, OH

How Franklin County, OH compares with other counties and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 64 out of 100: Upper middle

Ranked #303 of 1,328 scored counties
#28 of 52 scored counties in Ohio

Listings
305
75 chain locations (25%)
Official establishments
73
+82.5% since 2019
Household spending a year
$561.6M
On personal care products and services · $1,015 a household
Spending per listing
$1.8M
10% above the U.S.
Listings per 10k households
5.5
8% below the U.S.
Population, 2025
1,361,536
+2.8% since 2020

See the nail salons around any address in Franklin County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 305 nail salons in Franklin County. Of those, 75 are chain locations, or 25%, against 27% across the U.S. Per 10,000 households, that is 5.5, 8% below the U.S. rate of 6.0.

Household spending on personal care products and services in Franklin County comes to about $561.6M a year: $1,015 per household, in line with the U.S. average. That works out to $1.8M per salon, 10% above the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

In 2023, official counts showed 73 businesses with payroll in Franklin County classed as nail salons, up 82.5% from 2019. That is one for every 7,577 households, against one for every 3,754 across the U.S. Official counts list 1,388 one-person businesses without payroll. Since fiscal 2022, 11 SBA-backed loans worth $1.4M have gone to businesses classed as nail salons in Franklin County.

Between 2020 and 2025, the population of Franklin County grew 2.8%, in step with the U.S. (+3.1%). The Groundwork market score for nail salons in Franklin County is 64 (upper middle), #303 of 1,328 scored counties and #28 of 52 scored counties in Ohio. That puts it in the top quarter of counties.

How Franklin County compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Franklin County, OH compared with Ohio and the U.S.
MeasureFranklin CountyOhioU.S.
Listings per 10k households5.54.06.0
Spending per listing$1.8M$2.5M$1.7M
Households per official establishment7,5776,4243,754
Official establishment growth, 2019–2023+82.5%+17.9%+23.2%
Population growth, 2020–2025+2.8%+0.9%+3.1%
Spending per household on personal care products and services$1,015$976$1,005
Median household income$75,176$71,389$80,734
Groundwork market score6459

Official counts and lending

Businesses

Official establishments, 2019 to 2023
40 → 73+82.5% over the period
Employees, 2023
235
Annual payroll, 2023
$7.7M
One-person businesses, 2023
1,388Businesses with no payroll
Map listings, September 2026
30575 chain locations
Listings at the U.S. rate for this spending
336The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
11
Amount
$1.4M

SBA-backed loans to businesses classed as nail salons in Franklin County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Franklin County

Population, 2025 estimate
1,361,536+2.8% since 2020
Households
553,099
Median age
36.4
Homes lived in by their owners
53%
Vehicles per household
1.6
Land area
532 sq. mi.
People per square mile
2,504
Median household income
$75,176+22.6% vs. 2015–2019, before inflation
Average household income
$104,381
Median home value
$288,400
Jobs located here
814,719
Daytime population
1,507,964Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Franklin County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Ohio

Every Ohio market ranked →

The highest-scoring counties in Ohio for nail salons, numbered among those based in Ohio, with Franklin County marked.

Top counties in Ohio

Counties in Ohio ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Union County, OH9772.9$4.2M+16.5%#1 of 1,328
2Madison County, OH8753.2$3.3M+7.1%#11 of 1,328
3Pickaway County, OH8652.3$4.3M+7.4%#17 of 1,328
4Licking County, OH84182.6$4M+3.8%#23 of 1,328
5Miami County, OH81122.7$3.7M+3.4%#36 of 1,328
6Fairfield County, OH81305.0$2.2M+6.5%#44 of 1,328
7Warren County, OH79303.3$3.7M+5.7%#52 of 1,328
8Clermont County, OH79293.4$3.1M+3.9%#54 of 1,328
9Geauga County, OH7661.7$7.2M+0.3%#68 of 1,328
10Wood County, OH75213.9$2.6M+1.5%#87 of 1,328
28Franklin County, OH643055.5$1.8M+2.8%#303 of 1,328

Other business types in Franklin County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Franklin County, OH?

Franklin County has 305 nail salons on map listings as of September 2026. 75 of them (25%) are chain locations. The listings count nail salons. Official counts show 73 businesses with payroll classed as nail salons in 2023, up 82.5% from 2019. Official counts also show 1,388 one-person businesses without payroll.

How much do households in Franklin County, OH spend on personal care products and services?

About $561.6M a year, or $1,015 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 305 nail salons on map listings, it comes to $1.8M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 553,099 households in Franklin County and national spending patterns by income.

How does Franklin County, OH compare with the U.S. for nail salons?

Franklin County has 5.5 nail salons per 10,000 households, 8% below the U.S. rate of 6.0. Spending per salon is $1.8M, 10% above the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Franklin County would have about 336, against 305 on map listings. There is one business with payroll in the industry for every 7,577 households, against one for every 3,754 across the U.S. The official count rose 82.5% from 2019 to 2023, against +23.2% for the U.S.

How fast is Franklin County, OH growing?

Population estimates put Franklin County at 1,361,536 people in 2025, up 2.8% since 2020, in step with the U.S. (+3.1%). It has 553,099 households. The median household income in Franklin County is $75,176 a year, 7% below the U.S. median of $80,734. That rose 22.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Franklin County scores 64 for nail salons (upper middle), #303 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Franklin County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Franklin County

Screening a site or an acquisition in Franklin County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.