Groundwork

Beauty and personal care · County · Kansas

Nail salons in McPherson County, KS

The nail salons in McPherson County, KS, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
2 chain locations (67%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$11.9M
On personal care products and services · $976 a household
Spending per listing
$4M
2.4 times the U.S.
Listings per 10k households
2.5
58% below the U.S.
Population, 2025
30,064
−0.4% since 2020

See the nail salons around any address in McPherson County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of McPherson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 3 nail salons in McPherson County. That is 2.5 per 10,000 households, 58% below the U.S. rate of 6.0.

At $976 per household (3% below the U.S. average), households in McPherson County spend about $11.9M a year on personal care products and services. Spread across 3 nail salons, that is $4M per salon, 2.4 times the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as nail salons in McPherson County: counts under 3 aren’t published. Official counts also show 4 one-person businesses without payroll.

Population estimates show McPherson County declined 0.4% from 2020 to 2025, against +3.1% for the U.S. With 3 nail salons on map listings, McPherson County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How McPherson County compares

The same measures for Kansas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in McPherson County, KS compared with Kansas and the U.S.
MeasureMcPherson CountyKansasU.S.
Listings per 10k households2.54.46.0
Spending per listing$4M$2.3M$1.7M
Households per official establishmentn/a4,5513,754
Official establishment growth, 2019–2023n/a+63.3%+23.2%
Population growth, 2020–2025−0.4%+1.3%+3.1%
Spending per household on personal care products and services$976$996$1,005
Median household income$78,851$74,275$80,734
Groundwork market scoreNot scored51

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
4Businesses with no payroll
Map listings, September 2026
32 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in McPherson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in McPherson County

Population, 2025 estimate
30,064−0.4% since 2020
Households
12,162
Median age
40.2
Homes lived in by their owners
75%
Vehicles per household
2.1
Land area
898 sq. mi.
People per square mile
34
Median household income
$78,851+33.4% vs. 2015–2019, before inflation
Average household income
$92,169
Median home value
$211,200
Jobs located here
16,543
Daytime population
32,591Residents who don’t work, plus everyone whose job is here

Looking at a specific site in McPherson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of McPherson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Nail salons across Kansas

Every Kansas market ranked →

The highest-scoring counties in Kansas for nail salons, numbered among those based in Kansas, with McPherson County marked.

Top counties in Kansas

Counties in Kansas ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Leavenworth County, KS8662.0$5.4M+3.2%#14 of 1,328
2Wyandotte County, KS72172.8$3.2M+1.0%#120 of 1,328
3Shawnee County, KS65233.0$3.1M0.0%#260 of 1,328
4Douglas County, KS59214.2$2.4M+1.8%#418 of 1,328
5Johnson County, KS581536.1$2M+4.2%#460 of 1,328
6Harvey County, KS5653.6$2.6M−1.2%#501 of 1,328
7Butler County, KS48166.3$1.6M+3.1%#758 of 1,328
8Riley County, KS46134.7$1.9M+0.8%#796 of 1,328
9Finney County, KS4675.3$1.8M−2.1%#799 of 1,328
10Crawford County, KS4474.4$1.9M+0.1%#860 of 1,328
McPherson County, KSNot scored32.5$4M−0.4%

Other business types in McPherson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in McPherson County, KS?

There are 3 nail salons on map listings in McPherson County as of September 2026. The listings count nail salons. No official count is published for nail salons in McPherson County: counts under 3 are left out. Official counts list 4 one-person businesses without payroll.

How much do households in McPherson County, KS spend on personal care products and services?

About $11.9M a year, or $976 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 3 nail salons on map listings, it comes to $4M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 12,162 households in McPherson County and national spending patterns by income.

How does McPherson County, KS compare with the U.S. for nail salons?

McPherson County has 2.5 nail salons per 10,000 households, 58% below the U.S. rate of 6.0. Spending per salon is $4M, 2.4 times the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, McPherson County would have about 7, against 3 on map listings.

How fast is McPherson County, KS growing?

Population estimates put McPherson County at 30,064 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 12,162 households. The median household income in McPherson County is $78,851 a year, 2% below the U.S. median of $80,734. That rose 33.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. McPherson County has no market score for nail salons: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in McPherson County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in McPherson County

Screening a site or an acquisition in McPherson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of McPherson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.