Groundwork

Real estate · Metro area · Ohio

Mortgage brokers and lenders in the Cleveland, OH metro area

How the Cleveland, OH metro area compares with other metro areas and the U.S. for mortgage brokers and lenders: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 32 out of 100: Lower middle

Ranked #342 of 373 scored metro areas
#11 of 11 scored metro areas based in Ohio

Listings
343
60 chain locations (17%)
Official establishments
149
+19.3% since 2019
Household spending a year
$13B
On rent and homeowner costs · $13,935 a household
Housing spending per listing (U.S. = 100)
97
3% below the U.S.
Listings per 10k households
3.7
14% below the U.S.
Population, 2025
2,165,775
−0.8% since 2020

See the mortgage brokers and lenders around any address in the Cleveland metro area

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Cleveland metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for mortgage brokers and lenders in the Cleveland metro area is 32 (lower middle), #342 of 373 scored metro areas and #11 of 11 scored metro areas based in Ohio. That puts it in the bottom quarter of metro areas.

At $13,935 per household (16% below the U.S. average), households in the Cleveland metro area spend about $13B a year on rent and homeowner costs. Housing spending per office is 3% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in.

There are 343 mortgage brokers and lenders on map listings in the Cleveland metro area as of September 2026. Chain locations make up 17% of them, against 21% across the U.S. That comes to 3.7 for every 10,000 households, 14% below the U.S. rate of 4.3.

Official counts show 149 businesses with payroll classed as mortgage brokers and real estate lenders in the Cleveland metro area in 2023, up 19.3% from 2019. That is one for every 6,251 households, against one for every 4,897 across the U.S. Population estimates put the population change in the Cleveland metro area from 2020 to 2025 at −0.8%, against +3.1% for the U.S.

How the Cleveland metro area compares

The same measures for Ohio and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Cleveland, OH metro area compared with Ohio and the U.S.
MeasureCleveland metro areaOhioU.S.
Listings per 10k households3.72.94.3
Housing spending per listing (U.S. = 100)97123100
Households per official establishment6,2518,7944,897
Official establishment growth, 2019–2023+19.3%+13.8%+9.5%
Population growth, 2020–2025−0.8%+0.9%+3.1%
Spending per household on rent and homeowner costs$13,935$13,878$16,661
Median household income$70,678$71,389$80,734
Groundwork market score3248

Official counts and lending

Businesses

Official establishments, 2019 to 2023
149+19.3% over the period
Employees, 2023
4,715
Annual payroll, 2023
$514M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
34360 chain locations
Listings at the U.S. rate for this spending
333The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in the Cleveland metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Cleveland metro area

Population, 2025 estimate
2,165,775−0.8% since 2020
Households
931,377
Median age
42.3
Homes lived in by their owners
67%
Vehicles per household
1.6
Land area
2,702 sq. mi.
People per square mile
804
Median household income
$70,678
Average household income
$98,881
Median home value
$215,400
Jobs located here
1,071,853
Daytime population
2,231,827Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Cleveland metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of the Cleveland metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Mortgage brokers and lenders across Ohio

Every Ohio market ranked →

The highest-scoring metro areas in Ohio for mortgage brokers and lenders, numbered among those based in Ohio (a market based in another state is listed without a number), with the Cleveland metro area marked.

Top metro areas in Ohio

Metro areas in Ohio ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Sandusky, OH5891.8200−2.6%#114 of 373
2Toledo, OH56441.7199−1.0%#132 of 373
3Dayton-Kettering-Beavercreek, OH56902.6136+1.5%#137 of 373
4Youngstown-Warren, OH52331.8181−1.4%#161 of 373
5Canton-Massillon, OH52352.1164−0.2%#162 of 373
Wheeling, WV-OH50132.2152−3.6%#181 of 373
6Columbus, OH493524.193+4.7%#193 of 373
Huntington-Ashland, WV-KY-OH48422.8128−2.6%#198 of 373
7Cincinnati, OH-KY-IN473243.6106+2.7%#207 of 373
8Akron, OH46993.31070.0%#213 of 373
11Cleveland, OH323433.797−0.8%#342 of 373

Other business types in the Cleveland metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in the Cleveland, OH metro area?

As of September 2026, map listings count 343 mortgage brokers and lenders in the Cleveland metro area. 60 of them (17%) are chain locations. The listings count mortgage brokers and mortgage lenders. Official counts show 149 businesses with payroll classed as mortgage brokers and real estate lenders in 2023, up 19.3% from 2019.

How much do households in the Cleveland, OH metro area spend on rent and homeowner costs?

About $13B a year, or $13,935 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). For the 343 mortgage brokers and lenders on map listings, housing spending per office is 3% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in. It is estimated from the incomes of the 931,377 households in the Cleveland metro area and national spending patterns by income.

How does the Cleveland, OH metro area compare with the U.S. for mortgage brokers and lenders?

The Cleveland metro area has 3.7 mortgage brokers and lenders per 10,000 households, 14% below the U.S. rate of 4.3. The index of housing spending per office is 97, where 100 is the U.S. At the U.S. ratio of mortgage brokers and lenders to household spending, the Cleveland metro area would have about 333, against 343 on map listings. There is one business with payroll in the industry for every 6,251 households, against one for every 4,897 across the U.S. The official count rose 19.3% from 2019 to 2023, against +9.5% for the U.S.

How fast is the Cleveland, OH metro area growing?

Population estimates put the Cleveland metro area at 2,165,775 people in 2025, down 0.8% since 2020, against +3.1% for the U.S. It has 931,377 households. Median household income in the Cleveland metro area is $70,678, 12% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Cleveland metro area scores 32 for mortgage brokers and lenders (lower middle), #342 of 373 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Cleveland metro area. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in the Cleveland metro area

Screening a site or an acquisition in the Cleveland metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Cleveland metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.