Groundwork

Real estate · County · Florida

Mortgage brokers and lenders in Lake County, FL

Competitor counts, household spending and official business counts for mortgage brokers and lenders in Lake County, FL, set against other counties and the U.S.

Groundwork market score · out of 100

Score 71 out of 100: Upper middle

Ranked #108 of 887 scored counties
#5 of 39 scored counties in Florida

Listings
39
11 chain locations (28%)
Official establishments
23
Businesses with payroll, 2023
Household spending a year
$2.5B
On rent and homeowner costs · $14,929 a household
Housing spending per listing (U.S. = 100)
161
61% above the U.S.
Listings per 10k households
2.4
44% below the U.S.
Population, 2025
456,068
+18.1% since 2020

See the mortgage brokers and lenders around any address in Lake County

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $14,929 per household (10% below the U.S. average), households in Lake County spend about $2.5B a year on rent and homeowner costs. Housing spending per office is 61% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in.

Lake County has 39 mortgage brokers and lenders on map listings as of September 2026. 11 of them (28%) are chain locations, against 21% across the U.S. Per 10,000 households, that is 2.4, 44% below the U.S. rate of 4.3.

The official count of businesses with payroll classed as mortgage brokers and real estate lenders in Lake County was 23 in 2023. That is one for every 7,152 households, against one for every 4,897 across the U.S.

Population estimates put the population change in Lake County from 2020 to 2025 at +18.1%, faster than the U.S. (+3.1%). Lake County scores 71 (upper middle) on the Groundwork market score for mortgage brokers and lenders, ranking #108 of 887 scored counties and #5 of 39 scored counties in Florida. That puts it in the top quarter of counties.

How Lake County compares

The same measures for Florida and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Lake County, FL compared with Florida and the U.S.
MeasureLake CountyFloridaU.S.
Listings per 10k households2.45.34.3
Housing spending per listing (U.S. = 100)16174100
Households per official establishment7,1523,5104,897
Official establishment growth, 2019–2023n/a+22.5%+9.5%
Population growth, 2020–2025+18.1%+8.7%+3.1%
Spending per household on rent and homeowner costs$14,929$15,326$16,661
Median household income$73,161$74,568$80,734
Groundwork market score7136

Official counts and lending

Businesses

Official establishments, 2019 to 2023
19 → 23
Employees, 2023
66
Annual payroll, 2023
$5.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
3911 chain locations
Listings at the U.S. rate for this spending
63The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in Lake County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Lake County

Population, 2025 estimate
456,068+18.1% since 2020
Households
164,497
Median age
47.1
Homes lived in by their owners
78%
Vehicles per household
1.8
Land area
954 sq. mi.
People per square mile
433
Median household income
$73,161+34.2% vs. 2015–2019, before inflation
Average household income
$94,160
Median home value
$318,400
Jobs located here
120,029
Daytime population
357,515Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lake County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Mortgage brokers and lenders across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for mortgage brokers and lenders, numbered among those based in Florida, with Lake County marked.

Top counties in Florida

Counties in Florida ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Sumter County, FL8391.3302+21.1%#15 of 887
2Citrus County, FL74111.5228+11.1%#73 of 887
3Santa Rosa County, FL72182.5168+11.7%#96 of 887
4Highlands County, FL7151.1321+9.7%#100 of 887
5Lake County, FL71392.4161+18.1%#108 of 887
6St. Lucie County, FL67332.4157+21.4%#148 of 887
7Marion County, FL65452.7130+17.3%#175 of 887
8Pasco County, FL64662.8138+19.1%#191 of 887
9Polk County, FL64893.1120+19.8%#194 of 887
10Clay County, FL63253.0136+9.4%#205 of 887

Other business types in Lake County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in Lake County, FL?

Map listings as of September 2026 show 39 mortgage brokers and lenders in Lake County. 11 of them (28%) are chain locations. The listings count mortgage brokers and mortgage lenders. Official counts show 23 businesses with payroll classed as mortgage brokers and real estate lenders in 2023.

How much do households in Lake County, FL spend on rent and homeowner costs?

About $2.5B a year, or $14,929 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). For the 39 mortgage brokers and lenders on map listings, housing spending per office is 61% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in. It is estimated from the incomes of the 164,497 households in Lake County and national spending patterns by income.

How does Lake County, FL compare with the U.S. for mortgage brokers and lenders?

Lake County has 2.4 mortgage brokers and lenders per 10,000 households, 44% below the U.S. rate of 4.3. The index of housing spending per office is 161, where 100 is the U.S. At the U.S. ratio of mortgage brokers and lenders to household spending, Lake County would have about 63, against 39 on map listings. There is one business with payroll in the industry for every 7,152 households, against one for every 4,897 across the U.S.

How fast is Lake County, FL growing?

Population estimates put Lake County at 456,068 people in 2025, up 18.1% since 2020, faster than the U.S. (+3.1%). It has 164,497 households. Median household income in Lake County is $73,161, 9% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 34.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lake County scores 71 for mortgage brokers and lenders (upper middle), #108 of 887 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lake County. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in Lake County

Screening a site or an acquisition in Lake County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.