Groundwork

County profile · Montana

Fallon County, MT market data

How Fallon County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
2,959
−2.3% since 2020
Households
1,178
Median household income
$76,250
Median home value
$244,800
Jobs located here
1,309
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Fallon County by name and distance, and the households and spending within reach. Or open the report at the center of Fallon County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Fallon County has an estimated 2,959 people and 1,178 households. Population estimates show Fallon County declined 2.3% from 2020 to 2025, against +3.1% for the U.S. Median household income in Fallon County is $76,250, 6% below the U.S. median of $80,734.

Relative to the U.S., household spending in Fallon County runs highest on vehicle maintenance and repairs (an index of 133, where 100 is the U.S. average) and lowest on clothing, shoes and related services (88).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

Against the U.S., map listings per household run highest for auto repair and car care businesses (2.9 times the U.S. rate) and lowest for restaurants and cafes (8% above the U.S. rate).

All 56 business types in Fallon County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Fallon County, MT, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes14118.8$331K895
Auto repair and car care12101.9$125K473
Salons, barbers and spas1084.9$118K55Under 3
Auto repair shops650.9$251K56Under 3
Gas stations650.9$636K27Under 3
Coffee shops and cafes542.4$927K25Under 3
Doctors, dentists and clinics542.4$300K197Under 3
Hair salons542.4$236K55Under 3
Sit-down restaurants434.0$1.2M1753
Clothing, shoes and laundry325.5$707K80Under 3
Collision repair and body shops325.5$502K16Under 3
Pet businesses325.5$383K44Under 3
Spas and skin care325.5$393K45Under 3
Clothing and shoe stores217.0$1.1MToo fewUnder 3
Home repair trades217.0$1.7MToo fewUnder 3
Insurance agencies217.0$1.3MToo fewUnder 3
Tire shops217.0$752KToo fewUnder 3
Bakeries and dessert shops18.5$4.6MToo fewUnder 3
Barbershops18.5$1.2MToo fewUnder 3
Car washes and detailing18.5$1.5MToo fewUnder 3
Dentists and orthodontists18.5$1.5MToo fewUnder 3
Electricians18.5$3.3MToo fewUnder 3
Fast food and sandwich shops18.5$4.6MToo fewUnder 3
Funeral homes18.5$184KToo fewUnder 3
Grocery and convenience stores18.5$7.1MToo fewUnder 3
Grocery stores18.5$7.1MToo fewUnder 3
Gyms, studios and classes18.5$1.3MToo fewUnder 3
HVAC and plumbing18.5$3.3MToo fewUnder 3
Laundromats18.5$2.1MToo fewUnder 3
Nail salons18.5$1.2MToo fewUnder 3
Oil change and quick lube18.5$1.5MToo fewUnder 3
Pet grooming and boarding18.5$1.1MToo fewUnder 3
Veterinarians18.5$1.1MToo fewUnder 3
Yoga, Pilates and fitness studios18.5$1.3MToo fewUnder 3
Child care and preschools00.0None listedNone listedUnder 3
Chiropractors00.0None listedNone listedUnder 3
Convenience stores00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Gyms00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
Landscaping and lawn care00.0None listedNone listedUnder 3
Lawn, cleaning and pest control00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Optometrists and eye care00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Pizza00.0None listedNone listedUnder 3
Primary care and pediatrics00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Real estate00.0None listedNone listedUnder 3
Real estate agents and brokers00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3

Household spending in Fallon County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Fallon County, MT by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$1.5M$1,277133
Gasoline and other fuels$3.8M$3,237125
Food away from home$4.6M$3,93497
Groceries$7.1M$6,01395
Personal care products and services$1.2M$1,001100
Child care and other personal services$832K$706122
Memberships, classes and admissions$1.3M$1,107113
Medical and dental services$1.5M$1,27599
Pets$1.1M$975107
Clothing, shoes and related services$2.1M$1,80088
Vehicle insurance$2.7M$2,257115
Home repairs, maintenance and insurance$3.3M$2,80393
Lawn care, cleaning and other household services$1.5M$1,29792
Rent and homeowner costs$21.1M$17,881107

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Fallon County

Population, 2025 estimate
2,959−2.3% since 2020
Households
1,178
Median age
36.9
Homes lived in by their owners
69%
Vehicles per household
2.3
Land area
1,621 sq. mi.
People per square mile
2
Median household income
$76,250
Average household income
$111,823
Median home value
$244,800
Jobs located here
1,309
Daytime population
3,002Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Fallon County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Fallon County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Fallon County, MT growing?

Population estimates put Fallon County at 2,959 people in 2025, down 2.3% since 2020, against +3.1% for the U.S. It has 1,178 households.

How much do households in Fallon County, MT spend?

Households in Fallon County spend about $21.1M a year on rent and homeowner costs, $7.1M on groceries and $4.6M on food away from home. Set against the U.S., households in Fallon County spend the most on vehicle maintenance and repairs (an index of 133, where 100 is the U.S. average) and the least on clothing, shoes and related services (88).

Which business types have the highest market scores in Fallon County, MT?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Fallon County, MT compare with the U.S.?

The median household income in Fallon County is $76,250 a year, 6% below the U.S. median of $80,734. The population fell 2.3% from 2020 to 2025, against +3.1% for the U.S. The median home value is $244,800, against $332,700 for the U.S. For its number of households, Fallon County has the most map listings, relative to the U.S., for auto repair and car care businesses (2.9 times the U.S. rate) and the fewest for restaurants and cafes (8% above the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Fallon County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Montana · Every U.S. market · How we measure

Screening a site or an acquisition in Fallon County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Fallon County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.