Groundwork

County profile · Montana

Carter County, MT market data

Population, household spending and competition for 56 business types in Carter County, each scored against other counties.

Population, 2025
1,383
−1.6% since 2020
Households
600
Median household income
$54,167
Median home value
$199,200
Jobs located here
290
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Carter County by name and distance, and the households and spending within reach. Or open the report at the center of Carter County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 1,383 people live in Carter County, in 600 households. Population estimates put the population change in Carter County from 2020 to 2025 at −1.6%, against +3.1% for the U.S. The median household income in Carter County is $54,167 a year, 33% below the U.S. median of $80,734.

Set against the U.S., households in Carter County spend the most on vehicle maintenance and repairs (an index of 139, where 100 is the U.S. average) and the least on clothing, shoes and related services (70).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

All 56 business types in Carter County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Carter County, MT, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes583.3$368K99Under 3
Gas stations466.7$533K224
Doctors, dentists and clinics350.0$211K138Under 3
Salons, barbers and spas350.0$162K76Under 3
Auto repair and car care233.3$398KToo fewUnder 3
Clothing and shoe stores233.3$431KToo fewUnder 3
Clothing, shoes and laundry233.3$431KToo fewUnder 3
Coffee shops and cafes233.3$921KToo fewUnder 3
Convenience stores233.3$1.6MToo fewUnder 3
Grocery and convenience stores233.3$1.6MToo fewUnder 3
Hair salons233.3$242KToo fewUnder 3
Home repair trades233.3$689KToo fewUnder 3
Landscaping and lawn care233.3$320KToo fewUnder 3
Lawn, cleaning and pest control233.3$320KToo fewUnder 3
Auto repair shops116.7$797KToo fewUnder 3
Funeral homes116.7$126KToo fewUnder 3
HVAC and plumbing116.7$1.4MToo fewUnder 3
Mortgage brokers and lenders116.7Index onlyToo fewUnder 3
Nail salons116.7$485KToo fewUnder 3
Pet businesses116.7$444KToo fewUnder 3
Real estate116.7Index onlyToo fewUnder 3
Roofing and gutters116.7$1.4MToo fewUnder 3
Sit-down restaurants116.7$1.8MToo fewUnder 3
Veterinarians116.7$444KToo fewUnder 3
Bakeries and dessert shops00.0None listedNone listedUnder 3
Barbershops00.0None listedNone listedUnder 3
Car washes and detailing00.0None listedNone listedUnder 3
Child care and preschools00.0None listedNone listedUnder 3
Chiropractors00.0None listedNone listedUnder 3
Collision repair and body shops00.0None listedNone listedUnder 3
Dentists and orthodontists00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Electricians00.0None listedNone listedUnder 3
Fast food and sandwich shops00.0None listedNone listedUnder 3
Grocery stores00.0None listedNone listedUnder 3
Gyms00.0None listedNone listedUnder 3
Gyms, studios and classes00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
Insurance agencies00.0None listedNone listedUnder 3
Laundromats00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Optometrists and eye care00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet grooming and boarding00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Pizza00.0None listedNone listedUnder 3
Primary care and pediatrics00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Real estate agents and brokers00.0None listedNone listedUnder 3
Spas and skin care00.0None listedNone listedUnder 3
Tire shops00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Carter County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Carter County, MT by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$797K$1,328139
Gasoline and other fuels$2.1M$3,550137
Food away from home$1.8M$3,07075
Groceries$3.2M$5,28084
Personal care products and services$485K$80880
Child care and other personal services$248K$41371
Memberships, classes and admissions$415K$69270
Medical and dental services$632K$1,05382
Pets$444K$74081
Clothing, shoes and related services$862K$1,43670
Vehicle insurance$1.5M$2,540130
Home repairs, maintenance and insurance$1.4M$2,29876
Lawn care, cleaning and other household services$640K$1,06775
Rent and homeowner costs$9.1M$15,15991

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Carter County

Population, 2025 estimate
1,383−1.6% since 2020
Households
600
Median age
57.0
Homes lived in by their owners
62%
Vehicles per household
2.6
Land area
3,341 sq. mi.
People per square mile
0
Median household income
$54,167
Average household income
$67,789
Median home value
$199,200
Jobs located here
290
Daytime population
1,228Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Carter County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Carter County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Carter County, MT growing?

Population estimates put Carter County at 1,383 people in 2025, down 1.6% since 2020, against +3.1% for the U.S. It has 600 households.

How much do households in Carter County, MT spend?

Households in Carter County spend about $9.1M a year on rent and homeowner costs, $3.2M on groceries and $2.1M on gasoline and other fuels. Relative to the U.S., household spending in Carter County runs highest on vehicle maintenance and repairs (an index of 139, where 100 is the U.S. average) and lowest on clothing, shoes and related services (70).

Which business types have the highest market scores in Carter County, MT?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Carter County, MT compare with the U.S.?

Median household income in Carter County is $54,167, 33% below the U.S. median of $80,734. The population fell 1.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $199,200, against $332,700 for the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Carter County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Montana · Every U.S. market · How we measure

Screening a site or an acquisition in Carter County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Carter County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.