Health care · Small-town market · North Carolina
Medical and dental practices in the North Wilkesboro, NC area
The medical and dental practices in the North Wilkesboro, NC area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 42 out of 100: Lower middle
Ranked #353 of 538 scored small-town markets
#12 of 23 scored small-town markets based in North Carolina
- Listings
- 167
- 16 chain locations (10%)
- Official establishments
- 47
- 0.0% since 2019
- Household spending a year
- $25.2M
- On medical and dental services · $928 a household
- Spending per listing
- $151K
- In line with the U.S.
- Listings per 10k households
- 61.6
- 27% below the U.S.
- Population, 2025
- 66,233
- +0.6% since 2020
See the medical and dental practices around any address in the North Wilkesboro area
The site report maps the medical and dental practices on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the North Wilkesboro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 167 medical and dental practices in the North Wilkesboro area. Of those, 16 are chain locations, or 10%, against 11% across the U.S. That comes to 61.6 for every 10,000 households, 27% below the U.S. rate of 84.5.
At $928 per household (28% below the U.S. average), households in the North Wilkesboro area spend about $25.2M a year on medical and dental services. That is about $151K of household spending for each practice on map listings, in line with the U.S. figure of $152K.
In 2023, official counts showed 47 businesses with payroll in the North Wilkesboro area classed as offices of physicians, dentists, chiropractors, optometrists and therapists, and urgent care centers, unchanged from 2019. That is one for every 577 households, against one for every 270 across the U.S. Official counts list 21 one-person businesses without payroll.
Population estimates show the North Wilkesboro area grew 0.6% from 2020 to 2025, slower than the U.S. (+3.1%). For medical and dental practices, the North Wilkesboro area has a Groundwork market score of 42 (lower middle): #353 of 538 scored small-town markets and #12 of 23 scored small-town markets based in North Carolina.
How the North Wilkesboro area compares
The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the medical and dental practices counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | North Wilkesboro area | North Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 61.6 | 83.3 | 84.5 |
| Spending per listing | $151K | $134K | $152K |
| Households per official establishment | 577 | 345 | 270 |
| Official establishment growth, 2019–2023 | 0.0% | +3.9% | +1.5% |
| Population growth, 2020–2025 | +0.6% | +7.2% | +3.1% |
| Spending per household on medical and dental services | $928 | $1,116 | $1,288 |
| Median household income | $51,721 | $72,388 | $80,734 |
| Groundwork market score | 42 | 48 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 470.0% over the period
- Employees, 2023
- 480
- Annual payroll, 2023
- $39.6M
- One-person businesses, 2023
- 21Businesses with no payroll
- Map listings, September 2026
- 16716 chain locations
- Listings at the U.S. rate for this spending
- 165The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as offices of physicians, dentists, chiropractors, optometrists and therapists, and urgent care centers in the North Wilkesboro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the North Wilkesboro area
- Population, 2025 estimate
- 66,233+0.6% since 2020
- Households
- 27,107
- Median age
- 45.5
- Homes lived in by their owners
- 74%
- Vehicles per household
- 2.1
- Land area
- 754 sq. mi.
- People per square mile
- 87
- Median household income
- $51,721+17.3% vs. 2015–2019, before inflation
- Average household income
- $66,361
- Median home value
- $168,800
- Jobs located here
- 19,607
- Daytime population
- 59,600Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the North Wilkesboro area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the medical and dental practices on map listings by name and distance.
Or open the report at the center of the North Wilkesboro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardDoctors, dentists and clinics across North Carolina
Every North Carolina market ranked →The highest-scoring small-town markets in North Carolina for medical and dental practices, numbered among those based in North Carolina, with the North Wilkesboro area marked.
Top small-town markets in North Carolina
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Anderson Creek, NC | 80 | 203 | 40.7 | $263K | +12.3% | #28 of 538 |
| 2New Bern, NC | 56 | 270 | 51.5 | $198K | +3.6% | #214 of 538 |
| 3Wilson, NC | 54 | 174 | 52.6 | $185K | +1.7% | #236 of 538 |
| 4Albemarle, NC | 52 | 183 | 72.5 | $140K | +9.8% | #258 of 538 |
| 5Marion, NC | 50 | 99 | 53.1 | $183K | +1.5% | #270 of 538 |
| 6Forest City, NC | 50 | 158 | 59.3 | $160K | +2.1% | #274 of 538 |
| 7Waynesville, NC | 48 | 167 | 61.6 | $166K | +1.9% | #290 of 538 |
| 8Brevard, NC | 47 | 90 | 61.7 | $171K | +2.9% | #297 of 538 |
| 9Sanford, NC | 47 | 174 | 69.2 | $148K | +10.8% | #304 of 538 |
| 10Morehead City, NC | 45 | 203 | 63.5 | $174K | +4.1% | #325 of 538 |
| 12North Wilkesboro, NC | 42 | 167 | 61.6 | $151K | +0.6% | #353 of 538 |
Other business types in the North Wilkesboro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
- Doctors, dentists and clinics42
- Dentists and orthodontists55
- Primary care and pediatrics54
- Urgent care and walk-in clinics
- Chiropractors
- Physical therapy62
- Optometrists and eye care53
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many medical and dental practices are in the North Wilkesboro, NC area?
There are 167 medical and dental practices on map listings in the North Wilkesboro area as of September 2026. 16 of them (10%) are chain locations. The listings count every outpatient clinic and practice, and urgent care. Official counts show 47 businesses with payroll classed as offices of physicians, dentists, chiropractors, optometrists and therapists, and urgent care centers in 2023, unchanged from 2019. Official counts also show 21 one-person businesses without payroll.
How much do households in the North Wilkesboro, NC area spend on medical and dental services?
About $25.2M a year, or $928 per household. That is 28% below the U.S. average (an index of 72, where 100 is the U.S. average). Spread across the 167 medical and dental practices on map listings, it comes to $151K per practice. It is estimated from the incomes of the 27,107 households in the North Wilkesboro area and national spending patterns by income.
How does the North Wilkesboro, NC area compare with the U.S. for medical and dental practices?
The North Wilkesboro area has 61.6 medical and dental practices per 10,000 households, 27% below the U.S. rate of 84.5. Spending per practice is $151K, in line with the U.S. figure of $152K. At the national ratio of medical and dental practices to household spending, the North Wilkesboro area would have about 165, against 167 on map listings. There is one business with payroll in the industry for every 577 households, against one for every 270 across the U.S. The official count held level from 2019 to 2023, against +1.5% for the U.S.
How fast is the North Wilkesboro, NC area growing?
Population estimates put the North Wilkesboro area at 66,233 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 27,107 households. Median household income in the North Wilkesboro area is $51,721, 36% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 17.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The North Wilkesboro area scores 42 for medical and dental practices (lower middle), #353 of 538 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the North Wilkesboro area. It maps the medical and dental practices on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for medical and dental practices · All 56 business types in the North Wilkesboro area
Screening a site or an acquisition in the North Wilkesboro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the North Wilkesboro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.