Groundwork

Clothing and laundry · Small-town market · North Carolina

Clothing, shoe and laundry businesses in the North Wilkesboro, NC area

The clothing, shoe and laundry businesses in the North Wilkesboro, NC area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 64 out of 100: Upper middle

Ranked #141 of 536 scored small-town markets
#5 of 23 scored small-town markets based in North Carolina

Listings
27
8 chain locations (30%)
Official establishments
7
Businesses with payroll, 2023
Household spending a year
$41.7M
On clothing, shoes and related services · $1,540 a household
Spending per listing
$1.5M
76% above the U.S.
Listings per 10k households
10.0
57% below the U.S.
Population, 2025
66,233
+0.6% since 2020

See the clothing, shoe and laundry businesses around any address in the North Wilkesboro area

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the North Wilkesboro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 27 clothing, shoe and laundry businesses in the North Wilkesboro area. Of those, 8 are chain locations, or 30%, against 37% across the U.S. That comes to 10.0 for every 10,000 households, 57% below the U.S. rate of 23.3.

Households in the North Wilkesboro area spend about $41.7M a year on clothing, shoes and related services, or $1,540 per household, 25% below the U.S. average. Spread across 27 clothing, shoe and laundry businesses, that is $1.5M per business, 76% above the U.S. figure of $880K.

Official counts show 7 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in the North Wilkesboro area in 2023. That is one for every 3,872 households, against one for every 1,008 across the U.S. Official counts list 44 one-person businesses without payroll.

Population estimates show the North Wilkesboro area grew 0.6% from 2020 to 2025, slower than the U.S. (+3.1%). The North Wilkesboro area scores 64 (upper middle) on the Groundwork market score for clothing, shoe and laundry businesses, ranking #141 of 536 scored small-town markets and #5 of 23 scored small-town markets based in North Carolina.

How the North Wilkesboro area compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in North Wilkesboro, NC area compared with North Carolina and the U.S.
MeasureNorth Wilkesboro areaNorth CarolinaU.S.
Listings per 10k households10.021.023.3
Spending per listing$1.5M$904K$880K
Households per official establishment3,8721,0531,008
Official establishment growth, 2019–2023n/a−8.3%−12.0%
Population growth, 2020–2025+0.6%+7.2%+3.1%
Spending per household on clothing, shoes and related services$1,540$1,894$2,055
Median household income$51,721$72,388$80,734
Groundwork market score6450

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7
Employees, 2023
94
Annual payroll, 2023
$1.3M
One-person businesses, 2023
44Businesses with no payroll
Map listings, September 2026
278 chain locations
Listings at the U.S. rate for this spending
47The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the North Wilkesboro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the North Wilkesboro area

Population, 2025 estimate
66,233+0.6% since 2020
Households
27,107
Median age
45.5
Homes lived in by their owners
74%
Vehicles per household
2.1
Land area
754 sq. mi.
People per square mile
87
Median household income
$51,721+17.3% vs. 2015–2019, before inflation
Average household income
$66,361
Median home value
$168,800
Jobs located here
19,607
Daytime population
59,600Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the North Wilkesboro area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of the North Wilkesboro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing, shoes and laundry across North Carolina

Every North Carolina market ranked →

The highest-scoring small-town markets in North Carolina for clothing, shoe and laundry businesses, numbered among those based in North Carolina, with the North Wilkesboro area marked.

Top small-town markets in North Carolina

Small-town markets in North Carolina ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Anderson Creek, NC865010.0$1.8M+12.3%#9 of 536
2Brevard, NC75149.6$1.9M+2.9%#59 of 536
3Marion, NC702211.8$1.4M+1.5%#94 of 536
4Albemarle, NC654015.8$1.1M+9.8%#137 of 536
5North Wilkesboro, NC642710.0$1.5M+0.6%#141 of 536
6New Bern, NC638616.4$1M+3.6%#153 of 536
7Forest City, NC624316.1$986K+2.1%#162 of 536
8Waynesville, NC604516.6$1M+1.9%#183 of 536
9Shelby-Kings Mountain, NC517018.0$922K+3.4%#260 of 536
10Morehead City, NC478626.9$699K+4.1%#300 of 536

Other business types in the North Wilkesboro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in the North Wilkesboro, NC area?

The North Wilkesboro area has 27 clothing, shoe and laundry businesses on map listings as of September 2026. 8 of them (30%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 7 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023. Official counts also show 44 one-person businesses without payroll.

How much do households in the North Wilkesboro, NC area spend on clothing, shoes and related services?

About $41.7M a year, or $1,540 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 27 clothing, shoe and laundry businesses on map listings, it comes to $1.5M per business. It is estimated from the incomes of the 27,107 households in the North Wilkesboro area and national spending patterns by income.

How does the North Wilkesboro, NC area compare with the U.S. for clothing, shoe and laundry businesses?

The North Wilkesboro area has 10.0 clothing, shoe and laundry businesses per 10,000 households, 57% below the U.S. rate of 23.3. Spending per business is $1.5M, 76% above the U.S. figure of $880K. At the national ratio of clothing, shoe and laundry businesses to household spending, the North Wilkesboro area would have about 47, against 27 on map listings. There is one business with payroll in the industry for every 3,872 households, against one for every 1,008 across the U.S.

How fast is the North Wilkesboro, NC area growing?

Population estimates put the North Wilkesboro area at 66,233 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 27,107 households. Median household income in the North Wilkesboro area is $51,721, 36% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 17.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The North Wilkesboro area scores 64 for clothing, shoe and laundry businesses (upper middle), #141 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the North Wilkesboro area. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in the North Wilkesboro area

Screening a site or an acquisition in the North Wilkesboro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the North Wilkesboro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.