Groundwork

Fitness and classes · Small-town market · Tennessee

Martial arts and dance studios in the Athens, TN area

Competitor counts, household spending and official business counts for martial arts and dance studios in the Athens, TN area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #169 of 378 scored small-town markets
#5 of 10 scored small-town markets based in Tennessee

Listings
9
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$15.6M
On memberships, classes and admissions · $590 a household
Spending per listing
$1.7M
14% below the U.S.
Listings per 10k households
3.4
31% below the U.S.
Population, 2025
71,590
+8.2% since 2020

See the martial arts and dance studios around any address in the Athens area

The site report maps the martial arts and dance studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Athens area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 9 martial arts and dance studios in the Athens area. None of them are chain locations, against 7% across the U.S. That comes to 3.4 for every 10,000 households, 31% below the U.S. rate of 4.9.

Households in the Athens area spend about $15.6M a year on memberships, classes and admissions, or $590 per household, 40% below the U.S. average. Spread across 9 martial arts and dance studios, that is $1.7M per studio, 14% below the U.S. figure of $2M. That spending covers all memberships, classes and admissions, which martial arts and dance studios share with other businesses in the trade.

There is no official count of businesses with payroll classed as sports, recreation and fine arts instruction in the Athens area: counts under 3 aren’t published.

Between 2020 and 2025, the population of the Athens area grew 8.2%, faster than the U.S. (+3.1%). The Athens area scores 53 (upper middle) on the Groundwork market score for martial arts and dance studios, ranking #169 of 378 scored small-town markets and #5 of 10 scored small-town markets based in Tennessee.

How the Athens area compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the martial arts and dance studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Martial arts and dance studios in Athens, TN area compared with Tennessee and the U.S.
MeasureAthens areaTennesseeU.S.
Listings per 10k households3.43.94.9
Spending per listing$1.7M$1.8M$2M
Households per official establishmentn/a5,0983,473
Official establishment growth, 2019–2023n/a+23.1%+11.1%
Population growth, 2020–2025+8.2%+5.6%+3.1%
Spending per household on memberships, classes and admissions$590$703$983
Median household income$61,438$69,595$80,734
Groundwork market score5352

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
90 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as sports, recreation and fine arts instruction in the Athens area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Athens area

Population, 2025 estimate
71,590+8.2% since 2020
Households
26,453
Median age
43.5
Homes lived in by their owners
77%
Vehicles per household
2.2
Land area
625 sq. mi.
People per square mile
109
Median household income
$61,438
Average household income
$81,180
Median home value
$205,300
Jobs located here
19,824
Daytime population
61,141Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Athens area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the martial arts and dance studios on map listings by name and distance.

Or open the report at the center of the Athens area. Signed out, you see a blurred preview; on an account, each report is one action.

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Martial arts and dance studios across Tennessee

Every Tennessee market ranked →

The highest-scoring small-town markets in Tennessee for martial arts and dance studios, numbered among those based in Tennessee, with the Athens area marked.

Top small-town markets in Tennessee

Small-town markets in Tennessee ranked for martial arts and dance studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Crossville, TN6951.8$3M+8.0%#51 of 378
2Sevierville, TN68112.7$2.2M+2.5%#59 of 378
3Greeneville, TN6182.8$1.9M+5.0%#112 of 378
4Cookeville, TN55244.1$1.4M+7.6%#153 of 378
5Athens, TN5393.4$1.7M+8.2%#169 of 378
6Lawrenceburg, TN5052.9$1.8M+6.2%#188 of 378
7Fayetteville, TN4664.0$1.5M+4.3%#219 of 378
8Tullahoma-Manchester, TN41103.9$1.4M+7.3%#255 of 378
9McMinnville, TN3874.3$1.2M+6.5%#276 of 378
10Newport, TN3653.2$1.4M+5.1%#291 of 378

Other business types in the Athens area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many martial arts and dance studios are in the Athens, TN area?

There are 9 martial arts and dance studios on map listings in the Athens area as of September 2026. None of them are chain locations. The listings count martial arts and dance studios. No official count is published for sports, recreation and fine arts instruction in the Athens area: counts under 3 are left out.

How much do households in the Athens, TN area spend on memberships, classes and admissions?

About $15.6M a year, or $590 per household. That is 40% below the U.S. average (an index of 60, where 100 is the U.S. average). Spread across the 9 martial arts and dance studios on map listings, it comes to $1.7M per studio. The spending figure covers all memberships, classes and admissions, not only martial arts and dance studios. It is estimated from the incomes of the 26,453 households in the Athens area and national spending patterns by income.

How does the Athens, TN area compare with the U.S. for martial arts and dance studios?

The Athens area has 3.4 martial arts and dance studios per 10,000 households, 31% below the U.S. rate of 4.9. Spending per studio is $1.7M, 14% below the U.S. figure of $2M. At the national ratio of martial arts and dance studios to household spending, the Athens area would have about 8, against 9 on map listings.

How fast is the Athens, TN area growing?

Population estimates put the Athens area at 71,590 people in 2025, up 8.2% since 2020, faster than the U.S. (+3.1%). It has 26,453 households. Median household income in the Athens area is $61,438, 24% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Athens area scores 53 for martial arts and dance studios (upper middle), #169 of 378 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Athens area. It maps the martial arts and dance studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for martial arts and dance studios · All 56 business types in the Athens area

Screening a site or an acquisition in the Athens area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Athens area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.