Groundwork

Fitness and classes · Metro area · Montana

Martial arts and dance studios in the Great Falls, MT metro area

The martial arts and dance studios in the Great Falls, MT metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #259 of 387 scored metro areas
#5 of 5 scored metro areas based in Montana

Listings
18
0 chain locations (0%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$32.5M
On memberships, classes and admissions · $914 a household
Spending per listing
$1.8M
10% below the U.S.
Listings per 10k households
5.1
4% above the U.S.
Population, 2025
85,029
+0.7% since 2020

See the martial arts and dance studios around any address in the Great Falls metro area

The site report maps the martial arts and dance studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Great Falls metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 18 martial arts and dance studios in the Great Falls metro area. None of them are chain locations, against 7% across the U.S. That comes to 5.1 for every 10,000 households, 4% above the U.S. rate of 4.9.

Household spending on memberships, classes and admissions in the Great Falls metro area comes to about $32.5M a year: $914 per household, 7% below the U.S. average. That works out to $1.8M per studio, 10% below the U.S. figure of $2M. That spending covers all memberships, classes and admissions, which martial arts and dance studios share with other businesses in the trade.

In 2023, official counts showed 9 businesses with payroll in the Great Falls metro area classed as sports, recreation and fine arts instruction. That is one for every 3,957 households, against one for every 3,473 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $819K has gone to businesses classed as sports, recreation and fine arts instruction in the Great Falls metro area.

Between 2020 and 2025, the population of the Great Falls metro area grew 0.7%, slower than the U.S. (+3.1%). The Great Falls metro area scores 43 (lower middle) on the Groundwork market score for martial arts and dance studios, ranking #259 of 387 scored metro areas and #5 of 5 scored metro areas based in Montana.

How the Great Falls metro area compares

The same measures for Montana and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the martial arts and dance studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Martial arts and dance studios in Great Falls, MT metro area compared with Montana and the U.S.
MeasureGreat Falls metro areaMontanaU.S.
Listings per 10k households5.14.64.9
Spending per listing$1.8M$2.2M$2M
Households per official establishment3,9573,0593,473
Official establishment growth, 2019–2023n/a+15.4%+11.1%
Population growth, 2020–2025+0.7%+5.3%+3.1%
Spending per household on memberships, classes and admissions$914$1,001$983
Median household income$67,690$72,509$80,734
Groundwork market score4356

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9
Employees, 2023
87
Annual payroll, 2023
$3.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
180 chain locations
Listings at the U.S. rate for this spending
16The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$819K

SBA-backed loans to businesses classed as sports, recreation and fine arts instruction in the Great Falls metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Great Falls metro area

Population, 2025 estimate
85,029+0.7% since 2020
Households
35,615
Median age
40.1
Homes lived in by their owners
69%
Vehicles per household
2.0
Land area
2,698 sq. mi.
People per square mile
31
Median household income
$67,690+35.6% vs. 2015–2019, before inflation
Average household income
$89,832
Median home value
$265,300
Jobs located here
35,854
Daytime population
84,523Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Great Falls metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the martial arts and dance studios on map listings by name and distance.

Or open the report at the center of the Great Falls metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Martial arts and dance studios across Montana

Every Montana market ranked →

The highest-scoring metro areas in Montana for martial arts and dance studios, numbered among those based in Montana, with the Great Falls metro area marked.

Top metro areas in Montana

Metro areas in Montana ranked for martial arts and dance studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Helena, MT71184.6$2.4M+7.7%#36 of 387
2Bozeman, MT61305.9$2.2M+7.7%#89 of 387
3Missoula, MT53285.1$2M+4.7%#158 of 387
4Billings, MT48486.1$1.7M+4.8%#213 of 387
5Great Falls, MT43185.1$1.8M+0.7%#259 of 387

Other business types in the Great Falls metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many martial arts and dance studios are in the Great Falls, MT metro area?

There are 18 martial arts and dance studios on map listings in the Great Falls metro area as of September 2026. None of them are chain locations. The listings count martial arts and dance studios. Official counts show 9 businesses with payroll classed as sports, recreation and fine arts instruction in 2023.

How much do households in the Great Falls, MT metro area spend on memberships, classes and admissions?

About $32.5M a year, or $914 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 18 martial arts and dance studios on map listings, it comes to $1.8M per studio. The spending figure covers all memberships, classes and admissions, not only martial arts and dance studios. It is estimated from the incomes of the 35,615 households in the Great Falls metro area and national spending patterns by income.

How does the Great Falls, MT metro area compare with the U.S. for martial arts and dance studios?

The Great Falls metro area has 5.1 martial arts and dance studios per 10,000 households, 4% above the U.S. rate of 4.9. Spending per studio is $1.8M, 10% below the U.S. figure of $2M. At the national ratio of martial arts and dance studios to household spending, the Great Falls metro area would have about 16, against 18 on map listings. There is one business with payroll in the industry for every 3,957 households, against one for every 3,473 across the U.S.

How fast is the Great Falls, MT metro area growing?

Population estimates put the Great Falls metro area at 85,029 people in 2025, up 0.7% since 2020, slower than the U.S. (+3.1%). It has 35,615 households. Median household income in the Great Falls metro area is $67,690, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 35.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Great Falls metro area scores 43 for martial arts and dance studios (lower middle), #259 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Great Falls metro area. It maps the martial arts and dance studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for martial arts and dance studios · All 56 business types in the Great Falls metro area

Screening a site or an acquisition in the Great Falls metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Great Falls metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.