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Fitness and classes · County · California

Martial arts and dance studios in San Diego County, CA

Competitor counts, household spending and official business counts for martial arts and dance studios in San Diego County, CA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #626 of 1,334 scored counties
#39 of 47 scored counties in California

Listings
816
58 chain locations (7%)
Official establishments
532
+24.3% since 2019
Household spending a year
$1.7B
On memberships, classes and admissions · $1,490 a household
Spending per listing
$2.1M
6% above the U.S.
Listings per 10k households
7.0
43% above the U.S.
Population, 2025
3,282,248
−0.6% since 2020

See the martial arts and dance studios around any address in San Diego County

The site report maps the martial arts and dance studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of San Diego County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 816 martial arts and dance studios in San Diego County. Chain locations make up 7% of them, against 7% across the U.S. That is 7.0 per 10,000 households, 43% above the U.S. rate of 4.9.

Household spending on memberships, classes and admissions in San Diego County comes to about $1.7B a year: $1,490 per household, 52% above the U.S. average. That is about $2.1M of household spending for each studio on map listings, 6% above the U.S. figure of $2M. That spending covers all memberships, classes and admissions, which martial arts and dance studios share with other businesses in the trade.

The official count of businesses with payroll classed as sports, recreation and fine arts instruction in San Diego County was 532 in 2023, up 24.3% from 2019. That is one for every 2,202 households, against one for every 3,473 across the U.S. Since fiscal 2022, 25 SBA-backed loans worth $15.7M have gone to businesses classed as sports, recreation and fine arts instruction in San Diego County.

Population estimates put the population change in San Diego County from 2020 to 2025 at −0.6%, against +3.1% for the U.S. San Diego County scores 51 (upper middle) on the Groundwork market score for martial arts and dance studios, ranking #626 of 1,334 scored counties and #39 of 47 scored counties in California.

How San Diego County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the martial arts and dance studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Martial arts and dance studios in San Diego County, CA compared with California and the U.S.
MeasureSan Diego CountyCaliforniaU.S.
Listings per 10k households7.05.84.9
Spending per listing$2.1M$2.5M$2M
Households per official establishment2,2022,6013,473
Official establishment growth, 2019–2023+24.3%+20.6%+11.1%
Population growth, 2020–2025−0.6%−0.4%+3.1%
Spending per household on memberships, classes and admissions$1,490$1,435$983
Median household income$106,268$99,122$80,734
Groundwork market score5157

Official counts and lending

Businesses

Official establishments, 2019 to 2023
428 → 532+24.3% over the period
Employees, 2023
6,740
Annual payroll, 2023
$163M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
81658 chain locations
Listings at the U.S. rate for this spending
865The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
25
Amount
$15.7M

SBA-backed loans to businesses classed as sports, recreation and fine arts instruction in San Diego County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in San Diego County

Population, 2025 estimate
3,282,248−0.6% since 2020
Households
1,171,278
Median age
38.9
Homes lived in by their owners
55%
Vehicles per household
1.9
Land area
4,211 sq. mi.
People per square mile
781
Median household income
$106,268+34.6% vs. 2015–2019, before inflation
Average household income
$141,250
Median home value
$854,700
Jobs located here
1,516,991
Daytime population
3,269,716Residents who don’t work, plus everyone whose job is here

Looking at a specific site in San Diego County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the martial arts and dance studios on map listings by name and distance.

Or open the report at the center of San Diego County. Signed out, you see a blurred preview; on an account, each report is one action.

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Martial arts and dance studios across California

Every California market ranked →

The highest-scoring counties in California for martial arts and dance studios, numbered among those based in California, with San Diego County marked.

Top counties in California

Counties in California ranked for martial arts and dance studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba County, CA9072.4$4.1M+8.2%#4 of 1,334
2Madera County, CA89132.9$3.7M+7.4%#7 of 1,334
3Calaveras County, CA8552.7$4.3M+2.8%#13 of 1,334
4Kern County, CA791013.5$2.8M+2.3%#50 of 1,334
5San Joaquin County, CA791255.1$2.5M+5.5%#54 of 1,334
6Tulare County, CA78523.6$2.7M+2.4%#60 of 1,334
7Merced County, CA78364.2$2.2M+5.1%#62 of 1,334
8Yolo County, CA77273.5$3.8M+3.1%#64 of 1,334
9San Benito County, CA77104.9$3.2M+8.6%#66 of 1,334
10Lake County, CA7383.0$3.1M−0.6%#110 of 1,334
39San Diego County, CA518167.0$2.1M−0.6%#626 of 1,334

Other business types in San Diego County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many martial arts and dance studios are in San Diego County, CA?

San Diego County has 816 martial arts and dance studios on map listings as of September 2026. 58 of them (7%) are chain locations. The listings count martial arts and dance studios. Official counts show 532 businesses with payroll classed as sports, recreation and fine arts instruction in 2023, up 24.3% from 2019.

How much do households in San Diego County, CA spend on memberships, classes and admissions?

About $1.7B a year, or $1,490 per household. That is 52% above the U.S. average (an index of 152, where 100 is the U.S. average). Spread across the 816 martial arts and dance studios on map listings, it comes to $2.1M per studio. The spending figure covers all memberships, classes and admissions, not only martial arts and dance studios. It is estimated from the incomes of the 1,171,278 households in San Diego County and national spending patterns by income.

How does San Diego County, CA compare with the U.S. for martial arts and dance studios?

San Diego County has 7.0 martial arts and dance studios per 10,000 households, 43% above the U.S. rate of 4.9. Spending per studio is $2.1M, 6% above the U.S. figure of $2M. At the national ratio of martial arts and dance studios to household spending, San Diego County would have about 865, against 816 on map listings. There is one business with payroll in the industry for every 2,202 households, against one for every 3,473 across the U.S. The official count rose 24.3% from 2019 to 2023, against +11.1% for the U.S.

How fast is San Diego County, CA growing?

Population estimates put San Diego County at 3,282,248 people in 2025, down 0.6% since 2020, against +3.1% for the U.S. It has 1,171,278 households. Median household income in San Diego County is $106,268, 32% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 34.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. San Diego County scores 51 for martial arts and dance studios (upper middle), #626 of 1,334 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in San Diego County. It maps the martial arts and dance studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for martial arts and dance studios · All 56 business types in San Diego County

Screening a site or an acquisition in San Diego County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of San Diego County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.