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Landscaping and lawn care companies in the Rochelle, IL area

How the Rochelle, IL area compares with other small-town markets and the U.S. for landscaping and lawn care companies: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 52 out of 100: Upper middle

Ranked #168 of 399 scored small-town markets
#3 of 17 scored small-town markets based in Illinois

Listings
9
1 chain location (11%)
Official establishments
17
Businesses with payroll, 2023
Household spending a year
$25.9M
On lawn care, cleaning and other household services · $1,243 a household
Spending per listing
$2.9M
2% below the U.S.
Listings per 10k households
4.3
10% below the U.S.
Population, 2025
51,399
−0.7% since 2020

See the landscaping and lawn care companies around any address in the Rochelle area

The site report maps the landscaping and lawn care companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Rochelle area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Rochelle area spend about $25.9M a year on lawn care, cleaning and other household services, or $1,243 per household, 12% below the U.S. average. That works out to $2.9M per company, 2% below the U.S. figure of $2.9M. The spending figure covers all lawn care, cleaning and other household services, not only landscaping and lawn care companies.

The Rochelle area has 9 landscaping and lawn care companies on map listings as of September 2026. One of them (11%) is a chain location, against 4% across the U.S. That is 4.3 per 10,000 households, 10% below the U.S. rate of 4.8.

The official count of businesses with payroll classed as landscaping services in the Rochelle area was 17 in 2023. That is one for every 1,225 households, against one for every 1,095 across the U.S.

Between 2020 and 2025, the population of the Rochelle area declined 0.7%, against +3.1% for the U.S. The Rochelle area scores 52 (upper middle) on the Groundwork market score for landscaping and lawn care companies, ranking #168 of 399 scored small-town markets and #3 of 17 scored small-town markets based in Illinois.

How the Rochelle area compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the landscaping and lawn care companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Landscaping and lawn care in Rochelle, IL area compared with Illinois and the U.S.
MeasureRochelle areaIllinoisU.S.
Listings per 10k households4.34.94.8
Spending per listing$2.9M$2.7M$2.9M
Households per official establishment1,2251,0001,095
Official establishment growth, 2019–2023n/a+7.6%+9.2%
Population growth, 2020–2025−0.7%−0.6%+3.1%
Spending per household on lawn care, cleaning and other household services$1,243$1,322$1,414
Median household income$82,132$83,390$80,734
Groundwork market score5238

Official counts and lending

Businesses

Official establishments, 2019 to 2023
17
Employees, 2023
41
Annual payroll, 2023
$2.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
91 chain location
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as landscaping services in the Rochelle area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Rochelle area

Population, 2025 estimate
51,399−0.7% since 2020
Households
20,821
Median age
42.4
Homes lived in by their owners
75%
Vehicles per household
1.9
Land area
759 sq. mi.
People per square mile
68
Median household income
$82,132+34.7% vs. 2015–2019, before inflation
Average household income
$98,173
Median home value
$189,200
Jobs located here
15,354
Daytime population
44,010Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Rochelle area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the landscaping and lawn care companies on map listings by name and distance.

Or open the report at the center of the Rochelle area. Signed out, you see a blurred preview; on an account, each report is one action.

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Landscaping and lawn care across Illinois

Every Illinois market ranked →

The highest-scoring small-town markets in Illinois for landscaping and lawn care companies, numbered among those based in Illinois (a market based in another state is listed without a number), with the Rochelle area marked.

Top small-town markets in Illinois

Small-town markets in Illinois ranked for landscaping and lawn care companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sterling, IL5573.0$3.8M−2.6%#150 of 399
2Danville, IL5593.0$3.6M−3.7%#151 of 399
3Rochelle, IL5294.3$2.9M−0.7%#168 of 399
4Galesburg, IL4952.4$4.5M−4.1%#190 of 399
Burlington, IA-IL4563.0$3.7M−2.5%#227 of 399
5Taylorville, IL3785.9$1.9M−1.5%#292 of 399
6Jacksonville, IL3596.0$1.9M−3.1%#307 of 399
7Marion-Herrin, IL35206.9$1.7M+0.2%#308 of 399
8Carbondale, IL34104.4$2.4M−1.5%#315 of 399
9Pontiac, IL33117.5$1.6M−2.1%#328 of 399

Other business types in the Rochelle area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many landscaping and lawn care companies are in the Rochelle, IL area?

Map listings as of September 2026 show 9 landscaping and lawn care companies in the Rochelle area. One of them (11%) is a chain location. The listings count landscapers, lawn care, tree services and gardeners. Official counts show 17 businesses with payroll classed as landscaping services in 2023.

How much do households in the Rochelle, IL area spend on lawn care, cleaning and other household services?

About $25.9M a year, or $1,243 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 9 landscaping and lawn care companies on map listings, it comes to $2.9M per company. That spending covers all lawn care, cleaning and other household services, which landscaping and lawn care companies share with other businesses in the trade. It is estimated from the incomes of the 20,821 households in the Rochelle area and national spending patterns by income.

How does the Rochelle, IL area compare with the U.S. for landscaping and lawn care companies?

The Rochelle area has 4.3 landscaping and lawn care companies per 10,000 households, 10% below the U.S. rate of 4.8. Spending per company is $2.9M, 2% below the U.S. figure of $2.9M. The count on map listings matches the U.S. ratio of landscaping and lawn care companies to household spending. There is one business with payroll in the industry for every 1,225 households, against one for every 1,095 across the U.S.

How fast is the Rochelle, IL area growing?

Population estimates put the Rochelle area at 51,399 people in 2025, down 0.7% since 2020, against +3.1% for the U.S. It has 20,821 households. Median household income in the Rochelle area is $82,132, 2% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 34.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Rochelle area scores 52 for landscaping and lawn care companies (upper middle), #168 of 399 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Rochelle area. It maps the landscaping and lawn care companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for landscaping and lawn care companies · All 56 business types in the Rochelle area

Screening a site or an acquisition in the Rochelle area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Rochelle area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.