Groundwork

County profile · Kentucky

Hickman County, KY market data

Population, household spending and competition for 56 business types in Hickman County, each scored against other counties.

Population, 2025
4,372
−3.4% since 2020
Households
1,731
Median household income
$60,867
Median home value
$115,700
Jobs located here
885
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Hickman County by name and distance, and the households and spending within reach. Or open the report at the center of Hickman County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 4,372 people live in Hickman County, in 1,731 households. Population estimates show Hickman County declined 3.4% from 2020 to 2025, against +3.1% for the U.S. The median household income in Hickman County is $60,867 a year, 25% below the U.S. median of $80,734.

Set against the U.S., households in Hickman County spend the most on vehicle insurance (an index of 135, where 100 is the U.S. average) and the least on memberships, classes and admissions (62).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

All 56 business types in Hickman County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Hickman County, KY, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes1480.9$410K111Under 3
Sit-down restaurants846.2$718K108Under 3
Grocery and convenience stores528.9$1.9M57Under 3
Doctors, dentists and clinics423.1$445K292Under 3
Grocery stores423.1$2.4M26Under 3
Real estate317.3Index only186Under 3
Real estate agents and brokers317.3Index only148Under 3
Salons, barbers and spas317.3$463K218Under 3
Auto repair and car care211.6$830KToo fewUnder 3
Child care and preschools211.6$325KToo fewUnder 3
Hair salons211.6$695KToo fewUnder 3
Primary care and pediatrics211.6$890KToo fewUnder 3
Auto repair shops15.8$1.7MToo fewUnder 3
Bakeries and dessert shops15.8$5.7MToo fewUnder 3
Barbershops15.8$1.4MToo fewUnder 3
Clothing and shoe stores15.8$3MToo fewUnder 3
Clothing, shoes and laundry15.8$3MToo fewUnder 3
Coffee shops and cafes15.8$5.7MToo fewUnder 3
Collision repair and body shops15.8$1.7MToo fewUnder 3
Convenience stores15.8$9.7MToo fewUnder 3
Dentists and orthodontists15.8$1.8MToo fewUnder 3
Fast food and sandwich shops15.8$5.7MToo fewUnder 3
Funeral homes15.8$345KToo fewUnder 3
Gas stations15.8$5.3MToo few3
Gyms15.8$1.1MToo fewUnder 3
Gyms, studios and classes15.8$1.1MToo fewUnder 3
House cleaning15.8$2.3MToo fewUnder 3
Insurance agencies15.8$4.6MToo fewUnder 3
Lawn, cleaning and pest control15.8$2.3MToo fewUnder 3
Pet businesses15.8$1.4MToo fewUnder 3
Pet stores15.8$1.4MToo fewUnder 3
Pizza15.8$5.7MToo fewUnder 3
Car washes and detailing00.0None listedNone listedUnder 3
Chiropractors00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Electricians00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
Home repair trades00.0None listedNone listedUnder 3
HVAC and plumbing00.0None listedNone listedUnder 3
Landscaping and lawn care00.0None listedNone listedUnder 3
Laundromats00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Nail salons00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Optometrists and eye care00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet grooming and boarding00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Spas and skin care00.0None listedNone listedUnder 3
Tire shops00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Veterinarians00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Hickman County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Hickman County, KY by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$1.7M$959100
Gasoline and other fuels$5.3M$3,073118
Food away from home$5.7M$3,31781
Groceries$9.7M$5,59989
Personal care products and services$1.4M$80380
Child care and other personal services$650K$37665
Memberships, classes and admissions$1.1M$61362
Medical and dental services$1.8M$1,02880
Pets$1.4M$79587
Clothing, shoes and related services$3M$1,71083
Vehicle insurance$4.6M$2,645135
Home repairs, maintenance and insurance$4.6M$2,64188
Lawn care, cleaning and other household services$2.3M$1,35296
Rent and homeowner costs$24.2M$13,98484

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Hickman County

Population, 2025 estimate
4,372−3.4% since 2020
Households
1,731
Median age
48.8
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
242 sq. mi.
People per square mile
18
Median household income
$60,867
Average household income
$77,685
Median home value
$115,700
Jobs located here
885
Daytime population
3,661Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hickman County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Hickman County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Hickman County, KY growing?

Population estimates put Hickman County at 4,372 people in 2025, down 3.4% since 2020, against +3.1% for the U.S. It has 1,731 households.

How much do households in Hickman County, KY spend?

Households in Hickman County spend about $24.2M a year on rent and homeowner costs, $9.7M on groceries and $5.7M on food away from home. Relative to the U.S., household spending in Hickman County runs highest on vehicle insurance (an index of 135, where 100 is the U.S. average) and lowest on memberships, classes and admissions (62).

Which business types have the highest market scores in Hickman County, KY?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Hickman County, KY compare with the U.S.?

Median household income in Hickman County is $60,867, 25% below the U.S. median of $80,734. The population fell 3.4% from 2020 to 2025, against +3.1% for the U.S. The median home value is $115,700, against $332,700 for the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hickman County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Kentucky · Every U.S. market · How we measure

Screening a site or an acquisition in Hickman County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hickman County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.