Groundwork

County profile · Kentucky

Campbell County, KY market data

Population, household spending and competition for 56 business types in Campbell County, each scored against other counties.

Population, 2025
95,441
+2.5% since 2020
Households
39,232
Median household income
$77,567
+23.0% vs. 2015–2019, before inflation
Median home value
$252,000
Jobs located here
33,174
Highest market score
80
Lawn, cleaning and pest control, #63 of 1,771 scored counties

A site report maps the competitors on map listings around any address in Campbell County by name and distance, and the households and spending within reach. Or open the report at the center of Campbell County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 95,441 people live in Campbell County, in 39,232 households. Between 2020 and 2025, the population of Campbell County grew 2.5%, slower than the U.S. (+3.1%). The median household income in Campbell County is $77,567 a year, 4% below the U.S. median of $80,734. That rose 23.0% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Campbell County spend the most on vehicle insurance (an index of 123, where 100 is the U.S. average) and the least on memberships, classes and admissions (82).

The highest Groundwork market scores in Campbell County are for lawn care, cleaning and pest control companies (80); landscaping and lawn care companies (80); and house cleaning businesses (79). Campbell County ranks #63 of 1,771 scored counties for lawn care, cleaning and pest control companies.

Campbell County is part of the Cincinnati metro area. For its number of households, Campbell County has the most map listings, relative to the U.S., for chiropractors (46% above the U.S. rate) and the fewest for grocery stores (59% below the U.S. rate).

All 56 business types in Campbell County

Highest Groundwork market score first. Each score compares Campbell County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Campbell County, KY, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Lawn, cleaning and pest control80#63 of 1,771225.6$2.7M16441
Landscaping and lawn care80#70 of 1,493143.6$4.3M14724
House cleaning79#41 of 84761.5$10.1M15714
Grocery stores79#206 of 2,070112.8$22M23713
Property management77#51 of 91051.3Index only2215
Grocery and convenience stores76#258 of 2,4024511.5$5.4M15923
Physical therapy75#137 of 1,422123.1$3.8M1585
Convenience stores75#289 of 2,261205.1$12.1M15410
Nail salons74#96 of 1,32892.3$4.1M244Under 3
Insurance agencies73#377 of 2,272358.9$2.7M21531
Pet grooming and boarding72#181 of 1,461133.3$2.8M1127
Gas stations71#367 of 2,358379.4$3M12630
Pet businesses69#329 of 2,2004712.0$787K9016
Collision repair and body shops68#247 of 1,32751.3$7M2289
Primary care and pediatrics68#295 of 1,656143.6$3.3M18340
Auto repair shops68#403 of 2,3784912.5$718K16131
Electricians67#208 of 1,16071.8$16.8M14028
HVAC and plumbing67#271 of 1,707174.3$6.9M14539
Auto repair and car care67#450 of 2,4019323.7$378K14145
Home repair trades65#354 of 2,057369.2$3.3M13578
Clothing and shoe stores65#532 of 2,0874511.5$1.7M13618
Barbershops64#362 of 1,356143.6$2.6M139Under 3
Spas and skin care63#425 of 1,769348.7$1.1M1235
Veterinarians61#479 of 1,485184.6$2.1M769
Coffee shops and cafes60#606 of 2,063369.2$4.3M11621
Mortgage brokers and lenders59#265 of 887112.8Index only1436
Roofing and gutters58#404 of 1,177123.1$9.8M11611
Car washes and detailing58#522 of 1,451153.8$2.3M934
Clothing, shoes and laundry58#789 of 2,2107318.6$1.1M12123
Laundromats57#304 of 78561.5$12.9M103Under 3
Bakeries and dessert shops56#709 of 1,889379.4$4.2M10121
Real estate agents and brokers55#786 of 2,1766917.6Index only16339
Real estate55#828 of 2,2298722.2Index only16360
Salons, barbers and spas55#903 of 2,38514637.2$251K11828
Yoga, Pilates and fitness studios54#306 of 77771.8$4.5M11111
Pet stores54#417 of 974102.5$3.7M82Under 3
Tire shops54#670 of 1,530133.3$2.7M1087
Doctors, dentists and clinics54#1,005 of 2,39419950.7$229K150100
Hair salons52#1,081 of 2,3398922.7$412K9618
Gyms50#924 of 1,792307.6$1.1M8111
Sit-down restaurants50#1,172 of 2,40521855.6$712K10782
Funeral homes48#749 of 1,47292.3$557K827
Child care and preschools47#902 of 1,611276.9$737K7426
Pizza46#1,189 of 2,0904010.2$3.9M7690
Martial arts and dance studios45#821 of 1,334184.6$1.8M8712
Dentists and orthodontists45#1,130 of 1,8864110.5$1.1M11333
Gyms, studios and classes44#1,350 of 2,0885514.0$575K8723
Optometrists and eye care43#842 of 1,302174.3$2.7M868
Restaurants and cafes42#1,546 of 2,405459117.0$338K91195
Fast food and sandwich shops41#1,475 of 2,2226917.6$2.3M7490
Chiropractors34#1,183 of 1,490317.9$1.5M6114
Dry cleaners32#426 of 50782.0$9.7M625
Oil change and quick lubeNot scoredNot scored30.8$11.7M853
Home inspectorsNot scoredNot scored20.5Index onlyToo fewUnder 3
Pest controlNot scoredNot scored20.5$30.2MToo few3
Urgent care and walk-in clinicsNot scoredNot scored20.5$22.8MToo fewUnder 3

Household spending in Campbell County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Campbell County, KY by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$35.2M$89794
Gasoline and other fuels$111M$2,828109
Food away from home$155.3M$3,95997
Groceries$242.1M$6,17198
Personal care products and services$36.7M$93493
Child care and other personal services$19.9M$50787
Memberships, classes and admissions$31.6M$80782
Medical and dental services$45.6M$1,16290
Pets$37M$943104
Clothing, shoes and related services$77.5M$1,97596
Vehicle insurance$94.5M$2,408123
Home repairs, maintenance and insurance$117.6M$2,99899
Lawn care, cleaning and other household services$60.4M$1,540109
Rent and homeowner costs$613.2M$15,62994

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Campbell County

Population, 2025 estimate
95,441+2.5% since 2020
Households
39,232
Median age
39.8
Homes lived in by their owners
71%
Vehicles per household
1.8
Land area
151 sq. mi.
People per square mile
617
Median household income
$77,567+23.0% vs. 2015–2019, before inflation
Average household income
$108,442
Median home value
$252,000
Jobs located here
33,174
Daytime population
78,405Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Campbell County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Campbell County. Signed out, you see a blurred preview; on an account, each report is one action.

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Campbell County is part of the Cincinnati, OH-KY-IN metro area.

Questions

How fast is Campbell County, KY growing?

Population estimates put Campbell County at 95,441 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 39,232 households. Against the 2015–2019 survey, median household income rose 23.0%, before inflation.

How much do households in Campbell County, KY spend?

Households in Campbell County spend about $613.2M a year on rent and homeowner costs, $242.1M on groceries and $155.3M on food away from home. Relative to the U.S., household spending in Campbell County runs highest on vehicle insurance (an index of 123, where 100 is the U.S. average) and lowest on memberships, classes and admissions (82).

Which business types have the highest market scores in Campbell County, KY?

Of the business types scored in Campbell County, lawn care, cleaning and pest control companies (80); landscaping and lawn care companies (80); and house cleaning businesses (79) have the highest Groundwork market scores. For lawn care, cleaning and pest control companies, that ranks #63 of 1,771 scored counties.

How does Campbell County, KY compare with the U.S.?

Median household income in Campbell County is $77,567, 4% below the U.S. median of $80,734. The population rose 2.5% from 2020 to 2025, against +3.1% for the U.S. The median home value is $252,000, against $332,700 for the U.S. Against the U.S., map listings per household run highest for chiropractors (46% above the U.S. rate) and lowest for grocery stores (59% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 52 of the 56 business types have a score in Campbell County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Campbell County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Kentucky · Every U.S. market · How we measure

Screening a site or an acquisition in Campbell County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Campbell County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.