County profile · Kansas
Franklin County, KS market data
How Franklin County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 26,299
- +1.1% since 2020
- Households
- 10,409
- Median household income
- $77,207
- +36.5% vs. 2015–2019, before inflation
- Median home value
- $198,700
- Jobs located here
- 10,357
- Highest market score
- 71
- Doctors, dentists and clinics, #323 of 2,394 scored counties
A site report maps the competitors on map listings around any address in Franklin County by name and distance, and the households and spending within reach. Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Franklin County has an estimated 26,299 people and 10,409 households. Population estimates show Franklin County grew 1.1% from 2020 to 2025, slower than the U.S. (+3.1%). Median household income in Franklin County is $77,207, 4% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 36.5%, before inflation.
Relative to the U.S., household spending in Franklin County runs highest on vehicle maintenance and repairs (an index of 129, where 100 is the U.S. average) and lowest on child care and other personal services (61).
Of the business types scored in Franklin County, medical and dental practices (71), convenience stores (69) and fast food and sandwich shops (68) have the highest Groundwork market scores. For medical and dental practices, that ranks #323 of 2,394 scored counties.
Franklin County is part of the Ottawa area. Against the U.S., map listings per household run highest for gas stations (94% above the U.S. rate) and lowest for medical and dental practices (47% below the U.S. rate).
All 56 business types in Franklin County
Highest Groundwork market score first. Each score compares Franklin County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Doctors, dentists and clinics | 71 | #323 of 2,394 | 47 | 45.2 | $301K | 197 | 16 |
| Convenience stores | 69 | #453 of 2,261 | 6 | 5.8 | $10.3M | 130 | Under 3 |
| Fast food and sandwich shops | 68 | #421 of 2,222 | 9 | 8.6 | $4.3M | 141 | 17 |
| Dentists and orthodontists | 64 | #448 of 1,886 | 12 | 11.5 | $1.2M | 120 | 4 |
| Grocery and convenience stores | 64 | #624 of 2,402 | 17 | 16.3 | $3.6M | 107 | Under 3 |
| Clothing, shoes and laundry | 63 | #596 of 2,210 | 15 | 14.4 | $1.3M | 147 | 4 |
| Coffee shops and cafes | 60 | #608 of 2,063 | 9 | 8.6 | $4.3M | 116 | 4 |
| Grocery stores | 59 | #713 of 2,070 | 6 | 5.8 | $10.3M | 110 | Under 3 |
| Clothing and shoe stores | 59 | #717 of 2,087 | 12 | 11.5 | $1.6M | 127 | 4 |
| Spas and skin care | 57 | #617 of 1,769 | 8 | 7.7 | $1.2M | 141 | Under 3 |
| Gyms | 57 | #647 of 1,792 | 6 | 5.8 | $1.3M | 103 | Under 3 |
| Gyms, studios and classes | 57 | #722 of 2,088 | 11 | 10.6 | $733K | 111 | Under 3 |
| Salons, barbers and spas | 57 | #791 of 2,385 | 35 | 33.6 | $282K | 133 | 8 |
| Restaurants and cafes | 56 | #919 of 2,405 | 93 | 89.3 | $416K | 112 | 41 |
| Auto repair and car care | 55 | #970 of 2,401 | 44 | 42.3 | $292K | 109 | 21 |
| Bakeries and dessert shops | 52 | #867 of 1,889 | 10 | 9.6 | $3.9M | 93 | 4 |
| Hair salons | 50 | #1,176 of 2,339 | 22 | 21.1 | $449K | 104 | 6 |
| Sit-down restaurants | 49 | #1,220 of 2,405 | 52 | 50.0 | $744K | 112 | 20 |
| Home repair trades | 48 | #1,128 of 2,057 | 12 | 11.5 | $2.2M | 91 | 14 |
| Auto repair shops | 48 | #1,288 of 2,378 | 29 | 27.9 | $444K | 100 | 17 |
| Real estate agents and brokers | 47 | #1,229 of 2,176 | 22 | 21.1 | Index only | 117 | 4 |
| Insurance agencies | 47 | #1,235 of 2,272 | 19 | 18.3 | $1.1M | 85 | 6 |
| Gas stations | 47 | #1,328 of 2,358 | 22 | 21.1 | $1.5M | 64 | 13 |
| Real estate | 44 | #1,392 of 2,229 | 23 | 22.1 | Index only | 141 | 12 |
| Collision repair and body shops | 43 | #820 of 1,327 | 5 | 4.8 | $2.6M | 83 | 5 |
| HVAC and plumbing | 43 | #1,103 of 1,707 | 7 | 6.7 | $3.8M | 80 | 8 |
| Lawn, cleaning and pest control | 43 | #1,144 of 1,771 | 10 | 9.6 | $1.2M | 73 | 7 |
| Pet businesses | 43 | #1,401 of 2,200 | 14 | 13.4 | $599K | 68 | Under 3 |
| Chiropractors | 42 | #965 of 1,490 | 8 | 7.7 | $1.8M | 74 | 4 |
| Child care and preschools | 42 | #1,054 of 1,611 | 7 | 6.7 | $525K | 52 | 3 |
| Pet grooming and boarding | 40 | #964 of 1,461 | 5 | 4.8 | $1.7M | 66 | Under 3 |
| Pizza | 40 | #1,455 of 2,090 | 16 | 15.4 | $2.4M | 48 | 17 |
| Landscaping and lawn care | 34 | #1,190 of 1,493 | 8 | 7.7 | $1.5M | 52 | 7 |
| Veterinarians | 30 | #1,213 of 1,485 | 6 | 5.8 | $1.4M | 51 | Under 3 |
| Car washes and detailing | Not scored | Not scored | 4 | 3.8 | $3.2M | 128 | 3 |
| Martial arts and dance studios | Not scored | Not scored | 4 | 3.8 | $2M | 100 | Under 3 |
| Physical therapy | Not scored | Not scored | 4 | 3.8 | $3.5M | 147 | Under 3 |
| Primary care and pediatrics | Not scored | Not scored | 4 | 3.8 | $3.5M | 199 | 5 |
| Barbershops | Not scored | Not scored | 3 | 2.9 | $3.3M | 175 | Under 3 |
| Funeral homes | Not scored | Not scored | 3 | 2.9 | $503K | 74 | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 3 | 2.9 | $4.7M | 151 | 3 |
| Roofing and gutters | Not scored | Not scored | 3 | 2.9 | $8.9M | 105 | Under 3 |
| Tire shops | Not scored | Not scored | 3 | 2.9 | $4.3M | 171 | Under 3 |
| Electricians | Not scored | Not scored | 2 | 1.9 | $13.3M | Too few | 6 |
| House cleaning | Not scored | Not scored | 2 | 1.9 | $6.1M | Too few | Under 3 |
| Nail salons | Not scored | Not scored | 2 | 1.9 | $4.9M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 1 | 1.0 | $19.4M | Too few | Under 3 |
| Laundromats | Not scored | Not scored | 1 | 1.0 | $19.4M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 1.0 | Index only | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 1 | 1.0 | $8.4M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 1.0 | $8.1M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pest control | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Property management | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 7 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Franklin County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $12.9M | $1,236 | 129 |
| Gasoline and other fuels | $33.3M | $3,201 | 123 |
| Food away from home | $38.7M | $3,717 | 91 |
| Groceries | $61.6M | $5,917 | 94 |
| Personal care products and services | $9.9M | $949 | 94 |
| Child care and other personal services | $3.7M | $353 | 61 |
| Memberships, classes and admissions | $8.1M | $774 | 79 |
| Medical and dental services | $14.2M | $1,360 | 106 |
| Pets | $8.4M | $805 | 89 |
| Clothing, shoes and related services | $19.4M | $1,862 | 91 |
| Vehicle insurance | $20.2M | $1,941 | 99 |
| Home repairs, maintenance and insurance | $26.6M | $2,557 | 85 |
| Lawn care, cleaning and other household services | $12.2M | $1,170 | 83 |
| Rent and homeowner costs | $140.3M | $13,480 | 81 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Franklin County
- Population, 2025 estimate
- 26,299+1.1% since 2020
- Households
- 10,409
- Median age
- 40.0
- Homes lived in by their owners
- 72%
- Vehicles per household
- 2.2
- Land area
- 572 sq. mi.
- People per square mile
- 46
- Median household income
- $77,207+36.5% vs. 2015–2019, before inflation
- Average household income
- $86,587
- Median home value
- $198,700
- Jobs located here
- 10,357
- Daytime population
- 23,076Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Franklin County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Kansas 8
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- Douglas County, KS120,302 people
- Anderson County, KS7,834 people
- Osage County, KS15,744 people
- Linn County, KS9,767 people
- Johnson County, KS620,631 people
- Coffey County, KS8,308 people
- Shawnee County, KS178,025 people
Questions
How fast is Franklin County, KS growing?
Population estimates put Franklin County at 26,299 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 10,409 households. Median household income rose 36.5% from the 2015–2019 survey, before inflation.
How much do households in Franklin County, KS spend?
Households in Franklin County spend about $140.3M a year on rent and homeowner costs, $61.6M on groceries and $38.7M on food away from home. Set against the U.S., households in Franklin County spend the most on vehicle maintenance and repairs (an index of 129, where 100 is the U.S. average) and the least on child care and other personal services (61).
Which business types have the highest market scores in Franklin County, KS?
The highest Groundwork market scores in Franklin County are for medical and dental practices (71), convenience stores (69) and fast food and sandwich shops (68). Franklin County ranks #323 of 2,394 scored counties for medical and dental practices.
How does Franklin County, KS compare with the U.S.?
The median household income in Franklin County is $77,207 a year, 4% below the U.S. median of $80,734. The population rose 1.1% from 2020 to 2025, against +3.1% for the U.S. The median home value is $198,700, against $332,700 for the U.S. For its number of households, Franklin County has the most map listings, relative to the U.S., for gas stations (94% above the U.S. rate) and the fewest for medical and dental practices (47% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 34 of the 56 business types have a score in Franklin County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Franklin County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Kansas · Every U.S. market · How we measure
Screening a site or an acquisition in Franklin County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.