County profile · Iowa
Warren County, IA market data
How Warren County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 57,331
- +9.0% since 2020
- Households
- 20,679
- Median household income
- $94,588
- +22.8% vs. 2015–2019, before inflation
- Median home value
- $269,600
- Jobs located here
- 12,335
- Highest market score
- 97
- Primary care and pediatrics, #2 of 1,656 scored counties
A site report maps the competitors on map listings around any address in Warren County by name and distance, and the households and spending within reach. Or open the report at the center of Warren County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Warren County has an estimated 57,331 people and 20,679 households. Population estimates show Warren County grew 9.0% from 2020 to 2025, faster than the U.S. (+3.1%). Median household income in Warren County is $94,588, 17% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.8%, before inflation.
Relative to the U.S., household spending in Warren County runs highest on vehicle maintenance and repairs (an index of 131, where 100 is the U.S. average) and lowest on child care and other personal services (83).
Of the business types scored in Warren County, primary care and pediatric clinics (97), car washes and detailers (96) and grocery stores (93) have the highest Groundwork market scores. For primary care and pediatric clinics, that ranks #2 of 1,656 scored counties.
Warren County is part of the Des Moines-West Des Moines metro area. Against the U.S., map listings per household run highest for funeral homes (2.3 times the U.S. rate) and lowest for real estate businesses (71% below the U.S. rate).
All 56 business types in Warren County
Highest Groundwork market score first. Each score compares Warren County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Primary care and pediatrics | 97 | #2 of 1,656 | 5 | 2.4 | $6.4M | 360 | 6 |
| Car washes and detailing | 96 | #1 of 1,451 | 5 | 2.4 | $5.2M | 207 | Under 3 |
| Grocery stores | 93 | #24 of 2,070 | 5 | 2.4 | $26.7M | 287 | 5 |
| Grocery and convenience stores | 93 | #26 of 2,402 | 29 | 14.0 | $4.6M | 136 | 5 |
| Barbershops | 92 | #7 of 1,356 | 5 | 2.4 | $4.5M | 240 | Under 3 |
| Clothing, shoes and laundry | 91 | #14 of 2,210 | 21 | 10.2 | $2.1M | 242 | 5 |
| Clothing and shoe stores | 91 | #23 of 2,087 | 14 | 6.8 | $3.2M | 251 | 5 |
| Sit-down restaurants | 90 | #24 of 2,405 | 81 | 39.2 | $1.1M | 167 | 21 |
| Spas and skin care | 89 | #15 of 1,769 | 10 | 4.8 | $2.3M | 258 | 3 |
| Fast food and sandwich shops | 88 | #33 of 2,222 | 21 | 10.2 | $4.3M | 140 | 26 |
| Restaurants and cafes | 87 | #46 of 2,405 | 168 | 81.2 | $535K | 144 | 59 |
| Dentists and orthodontists | 86 | #19 of 1,886 | 16 | 7.7 | $2M | 204 | 12 |
| Nail salons | 85 | #20 of 1,328 | 7 | 3.4 | $3.2M | 193 | 3 |
| Convenience stores | 84 | #109 of 2,261 | 16 | 7.7 | $8.3M | 106 | Under 3 |
| Gyms, studios and classes | 83 | #42 of 2,088 | 27 | 13.1 | $805K | 122 | 5 |
| Bakeries and dessert shops | 82 | #67 of 1,889 | 11 | 5.3 | $8.2M | 197 | 11 |
| Gas stations | 81 | #126 of 2,358 | 15 | 7.3 | $4.3M | 181 | 24 |
| Gyms | 78 | #93 of 1,792 | 15 | 7.3 | $1.4M | 111 | 5 |
| Salons, barbers and spas | 77 | #121 of 2,385 | 56 | 27.1 | $404K | 190 | 19 |
| Doctors, dentists and clinics | 77 | #161 of 2,394 | 112 | 54.2 | $286K | 188 | 45 |
| Hair salons | 76 | #135 of 2,339 | 33 | 16.0 | $685K | 159 | 13 |
| Martial arts and dance studios | 73 | #123 of 1,334 | 11 | 5.3 | $2M | 98 | Under 3 |
| Auto repair and car care | 72 | #316 of 2,401 | 84 | 40.6 | $310K | 115 | 34 |
| Real estate | 71 | #181 of 2,229 | 23 | 11.1 | Index only | 314 | 36 |
| Pet grooming and boarding | 70 | #226 of 1,461 | 6 | 2.9 | $3.3M | 129 | 6 |
| Optometrists and eye care | 68 | #237 of 1,302 | 9 | 4.4 | $3.6M | 114 | 5 |
| Lawn, cleaning and pest control | 67 | #287 of 1,771 | 14 | 6.8 | $2M | 118 | 33 |
| Real estate agents and brokers | 67 | #296 of 2,176 | 22 | 10.6 | Index only | 260 | 28 |
| Pizza | 64 | #527 of 2,090 | 31 | 15.0 | $2.9M | 57 | 26 |
| Child care and preschools | 63 | #463 of 1,611 | 11 | 5.3 | $907K | 91 | 12 |
| Veterinarians | 62 | #459 of 1,485 | 8 | 3.9 | $2.5M | 90 | 8 |
| Pet businesses | 62 | #588 of 2,200 | 26 | 12.6 | $755K | 86 | 14 |
| Coffee shops and cafes | 61 | #584 of 2,063 | 27 | 13.1 | $3.3M | 90 | 11 |
| Auto repair shops | 61 | #701 of 2,378 | 57 | 27.6 | $456K | 103 | 30 |
| Physical therapy | 60 | #458 of 1,422 | 14 | 6.8 | $2.3M | 95 | 10 |
| Landscaping and lawn care | 60 | #464 of 1,493 | 10 | 4.8 | $2.8M | 95 | 25 |
| Collision repair and body shops | 59 | #466 of 1,327 | 9 | 4.4 | $2.9M | 94 | 9 |
| HVAC and plumbing | 58 | #587 of 1,707 | 15 | 7.3 | $4.1M | 86 | 21 |
| Funeral homes | 54 | #617 of 1,472 | 10 | 4.8 | $314K | 46 | 3 |
| Insurance agencies | 53 | #1,014 of 2,272 | 25 | 12.1 | $1.6M | 125 | 23 |
| Electricians | 51 | #565 of 1,160 | 8 | 3.9 | $7.6M | 64 | 15 |
| Chiropractors | 49 | #782 of 1,490 | 19 | 9.2 | $1.7M | 70 | 12 |
| Home repair trades | 49 | #1,092 of 2,057 | 33 | 16.0 | $1.9M | 76 | 44 |
| Roofing and gutters | 47 | #663 of 1,177 | 10 | 4.8 | $6.1M | 72 | 8 |
| Pet stores | Not scored | Not scored | 4 | 1.9 | $4.9M | 109 | Under 3 |
| Tire shops | Not scored | Not scored | 4 | 1.9 | $6.5M | 260 | Under 3 |
| House cleaning | Not scored | Not scored | 3 | 1.5 | $9.2M | 145 | 8 |
| Laundromats | Not scored | Not scored | 3 | 1.5 | $14.9M | 119 | Under 3 |
| Dry cleaners | Not scored | Not scored | 2 | 1.0 | $22.3M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 0.5 | Index only | Too few | 4 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.5 | $26M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 0.5 | $27.7M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.5 | $21.7M | Too few | 5 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Property management | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Warren County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $26M | $1,258 | 131 |
| Gasoline and other fuels | $64.8M | $3,136 | 121 |
| Food away from home | $89.8M | $4,343 | 107 |
| Groceries | $133.4M | $6,451 | 102 |
| Personal care products and services | $22.6M | $1,093 | 109 |
| Child care and other personal services | $10M | $483 | 83 |
| Memberships, classes and admissions | $21.7M | $1,051 | 107 |
| Medical and dental services | $32M | $1,549 | 120 |
| Pets | $19.6M | $950 | 104 |
| Clothing, shoes and related services | $44.7M | $2,161 | 105 |
| Vehicle insurance | $39.1M | $1,891 | 97 |
| Home repairs, maintenance and insurance | $61.1M | $2,954 | 98 |
| Lawn care, cleaning and other household services | $27.7M | $1,342 | 95 |
| Rent and homeowner costs | $312.4M | $15,106 | 91 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Warren County
- Population, 2025 estimate
- 57,331+9.0% since 2020
- Households
- 20,679
- Median age
- 39.0
- Homes lived in by their owners
- 82%
- Vehicles per household
- 2.1
- Land area
- 570 sq. mi.
- People per square mile
- 96
- Median household income
- $94,588+22.8% vs. 2015–2019, before inflation
- Average household income
- $111,331
- Median home value
- $269,600
- Jobs located here
- 12,335
- Daytime population
- 39,313Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Warren County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Warren County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Warren County, IA growing?
Population estimates put Warren County at 57,331 people in 2025, up 9.0% since 2020, faster than the U.S. (+3.1%). It has 20,679 households. Median household income rose 22.8% from the 2015–2019 survey, before inflation.
How much do households in Warren County, IA spend?
Households in Warren County spend about $312.4M a year on rent and homeowner costs, $133.4M on groceries and $89.8M on food away from home. Set against the U.S., households in Warren County spend the most on vehicle maintenance and repairs (an index of 131, where 100 is the U.S. average) and the least on child care and other personal services (83).
Which business types have the highest market scores in Warren County, IA?
The highest Groundwork market scores in Warren County are for primary care and pediatric clinics (97), car washes and detailers (96) and grocery stores (93). Warren County ranks #2 of 1,656 scored counties for primary care and pediatric clinics.
How does Warren County, IA compare with the U.S.?
The median household income in Warren County is $94,588 a year, 17% above the U.S. median of $80,734. The population rose 9.0% from 2020 to 2025, against +3.1% for the U.S. The median home value is $269,600, against $332,700 for the U.S. For its number of households, Warren County has the most map listings, relative to the U.S., for funeral homes (2.3 times the U.S. rate) and the fewest for real estate businesses (71% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 44 of the 56 business types have a score in Warren County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Warren County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Warren County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Warren County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.