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Insurance agencies in the Staunton-Stuarts Draft, VA metro area

Competitor counts, household spending and official business counts for insurance agencies in the Staunton-Stuarts Draft, VA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 89 out of 100: High

Ranked #7 of 387 scored metro areas
#1 of 9 scored metro areas based in Virginia

Listings
52
16 chain locations (31%)
Official establishments
31
+6.9% since 2019
Household spending a year
$140.9M
On vehicle insurance · $2,697 a household
Spending per listing
$2.7M
2.2 times the U.S.
Listings per 10k households
10.0
36% below the U.S.
Population, 2025
129,692
+3.2% since 2020

See the insurance agencies around any address in the Staunton-Stuarts Draft metro area

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Staunton-Stuarts Draft metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for insurance agencies in the Staunton-Stuarts Draft metro area is 89 (high), #7 of 387 scored metro areas and #1 of 9 scored metro areas based in Virginia. That puts it in the top 10% of metro areas for insurance agencies.

As of September 2026, map listings count 52 insurance agencies in the Staunton-Stuarts Draft metro area. Of those, 16 are chain locations, or 31%, against 21% across the U.S. That is 10.0 per 10,000 households, 36% below the U.S. rate of 15.6.

Household spending on vehicle insurance in the Staunton-Stuarts Draft metro area comes to about $140.9M a year: $2,697 per household, 38% above the U.S. average. That works out to $2.7M per agency, 2.2 times the U.S. figure of $1.3M.

In 2023, official counts showed 31 businesses with payroll in the Staunton-Stuarts Draft metro area classed as insurance agencies and brokerages, up 6.9% from 2019. That is one for every 1,685 households, against one for every 966 across the U.S. Between 2020 and 2025, the population of the Staunton-Stuarts Draft metro area grew 3.2%, in step with the U.S. (+3.1%).

How the Staunton-Stuarts Draft metro area compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Staunton-Stuarts Draft, VA metro area compared with Virginia and the U.S.
MeasureStaunton-Stuarts Draft metro areaVirginiaU.S.
Listings per 10k households10.012.515.6
Spending per listing$2.7M$2M$1.3M
Households per official establishment1,6851,234966
Official establishment growth, 2019–2023+6.9%−7.4%−1.0%
Population growth, 2020–2025+3.2%+2.8%+3.1%
Spending per household on vehicle insurance$2,697$2,545$1,957
Median household income$73,544$93,170$80,734
Groundwork market score8983

Official counts and lending

Businesses

Official establishments, 2019 to 2023
31+6.9% over the period
Employees, 2023
139
Annual payroll, 2023
$11.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
5216 chain locations
Listings at the U.S. rate for this spending
112The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as insurance agencies and brokerages in the Staunton-Stuarts Draft metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Staunton-Stuarts Draft metro area

Population, 2025 estimate
129,692+3.2% since 2020
Households
52,233
Median age
43.0
Homes lived in by their owners
72%
Vehicles per household
2.0
Land area
1,002 sq. mi.
People per square mile
127
Median household income
$73,544+28.7% vs. 2015–2019, before inflation
Average household income
$90,893
Median home value
$284,500
Jobs located here
51,901
Daytime population
117,298Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Staunton-Stuarts Draft metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

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Insurance agencies across Virginia

Every Virginia market ranked →

The highest-scoring metro areas in Virginia for insurance agencies, numbered among those based in Virginia (a market based in another state is listed without a number), with the Staunton-Stuarts Draft metro area marked.

Top metro areas in Virginia

Metro areas in Virginia ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Staunton-Stuarts Draft, VA895210.0$2.7M+3.2%#7 of 387
2Winchester, VA-WV876411.5$2.4M+6.5%#16 of 387
3Harrisonburg, VA855611.2$2.6M+3.5%#20 of 387
4Charlottesville, VA839810.8$2.4M+3.1%#22 of 387
Washington-Arlington-Alexandria, DC-VA-MD-WV802,51810.6$2.1M+3.3%#35 of 387
Kingsport-Bristol, TN-VA7817013.0$2M+2.3%#43 of 387
5Blacksburg-Christiansburg-Radford, VA779012.8$2M−0.1%#49 of 387
6Virginia Beach-Chesapeake-Norfolk, VA-NC7580711.4$2.2M+0.9%#58 of 387
7Lynchburg, VA7016816.2$1.7M+2.9%#77 of 387
8Richmond, VA6884915.9$1.6M+5.5%#91 of 387

Other business types in the Staunton-Stuarts Draft metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in the Staunton-Stuarts Draft, VA metro area?

The Staunton-Stuarts Draft metro area has 52 insurance agencies on map listings as of September 2026. 16 of them (31%) are chain locations. The listings count insurance agencies. Official counts show 31 businesses with payroll classed as insurance agencies and brokerages in 2023, up 6.9% from 2019.

How much do households in the Staunton-Stuarts Draft, VA metro area spend on vehicle insurance?

About $140.9M a year, or $2,697 per household. That is 38% above the U.S. average (an index of 138, where 100 is the U.S. average). Spread across the 52 insurance agencies on map listings, it comes to $2.7M per agency. It is estimated from the incomes of the 52,233 households in the Staunton-Stuarts Draft metro area and national spending patterns by income.

How does the Staunton-Stuarts Draft, VA metro area compare with the U.S. for insurance agencies?

The Staunton-Stuarts Draft metro area has 10.0 insurance agencies per 10,000 households, 36% below the U.S. rate of 15.6. Spending per agency is $2.7M, 2.2 times the U.S. figure of $1.3M. At the national ratio of insurance agencies to household spending, the Staunton-Stuarts Draft metro area would have about 112, against 52 on map listings. There is one business with payroll in the industry for every 1,685 households, against one for every 966 across the U.S. The official count rose 6.9% from 2019 to 2023, against −1.0% for the U.S.

How fast is the Staunton-Stuarts Draft, VA metro area growing?

Population estimates put the Staunton-Stuarts Draft metro area at 129,692 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 52,233 households. The median household income in the Staunton-Stuarts Draft metro area is $73,544 a year, 9% below the U.S. median of $80,734. That rose 28.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Staunton-Stuarts Draft metro area scores 89 for insurance agencies (high), #7 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Staunton-Stuarts Draft metro area. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in the Staunton-Stuarts Draft metro area

Screening a site or an acquisition in the Staunton-Stuarts Draft metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Staunton-Stuarts Draft metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.