Groundwork

Auto · Small-town market · Oklahoma

Insurance agencies in the Duncan, OK area

The insurance agencies in the Duncan, OK area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #241 of 537 scored small-town markets
#9 of 17 scored small-town markets based in Oklahoma

Listings
45
6 chain locations (13%)
Official establishments
18
−25.0% since 2019
Household spending a year
$45.8M
On vehicle insurance · $2,606 a household
Spending per listing
$1M
19% below the U.S.
Listings per 10k households
25.6
64% above the U.S.
Population, 2025
44,310
+3.4% since 2020

See the insurance agencies around any address in the Duncan area

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Duncan area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on vehicle insurance in the Duncan area comes to about $45.8M a year: $2,606 per household, 33% above the U.S. average. That works out to $1M per agency, 19% below the U.S. figure of $1.3M.

There are 45 insurance agencies on map listings in the Duncan area as of September 2026. Of those, 6 are chain locations, or 13%, against 21% across the U.S. That is 25.6 per 10,000 households, 64% above the U.S. rate of 15.6.

In 2023, official counts showed 18 businesses with payroll in the Duncan area classed as insurance agencies and brokerages, down 25.0% from 2019. That is one for every 976 households, against one for every 966 across the U.S.

Population estimates show the Duncan area grew 3.4% from 2020 to 2025, in step with the U.S. (+3.1%). The Duncan area scores 53 (upper middle) on the Groundwork market score for insurance agencies, ranking #241 of 537 scored small-town markets and #9 of 17 scored small-town markets based in Oklahoma.

How the Duncan area compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Duncan, OK area compared with Oklahoma and the U.S.
MeasureDuncan areaOklahomaU.S.
Listings per 10k households25.621.215.6
Spending per listing$1M$1.2M$1.3M
Households per official establishment976713966
Official establishment growth, 2019–2023−25.0%−1.3%−1.0%
Population growth, 2020–2025+3.4%+4.0%+3.1%
Spending per household on vehicle insurance$2,606$2,526$1,957
Median household income$61,620$65,039$80,734
Groundwork market score5350

Official counts and lending

Businesses

Official establishments, 2019 to 2023
18−25.0% over the period
Employees, 2023
72
Annual payroll, 2023
$2.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
456 chain locations
Listings at the U.S. rate for this spending
37The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as insurance agencies and brokerages in the Duncan area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Duncan area

Population, 2025 estimate
44,310+3.4% since 2020
Households
17,567
Median age
42.2
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
870 sq. mi.
People per square mile
50
Median household income
$61,620+30.5% vs. 2015–2019, before inflation
Average household income
$84,051
Median home value
$145,300
Jobs located here
15,578
Daytime population
41,720Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Duncan area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of the Duncan area. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across Oklahoma

Every Oklahoma market ranked →

The highest-scoring small-town markets in Oklahoma for insurance agencies, numbered among those based in Oklahoma, with the Duncan area marked.

Top small-town markets in Oklahoma

Small-town markets in Oklahoma ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Tahlequah, OK852211.8$2.1M+4.5%#33 of 537
2Durant, OK632915.8$1.6M+10.9%#158 of 537
3Miami, OK622016.8$1.5M+0.7%#167 of 537
4Elk City, OK61911.0$2.2M−0.7%#169 of 537
5Bartlesville, OK593416.2$1.6M+2.7%#191 of 537
6Altus, OK531414.3$1.7M+0.1%#230 of 537
7Ada, OK532617.2$1.4M+1.2%#235 of 537
8Shawnee, OK535219.3$1.4M+3.5%#239 of 537
9Duncan, OK534525.6$1M+3.4%#241 of 537
10Muskogee, OK514617.9$1.3M+0.7%#258 of 537

Other business types in the Duncan area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in the Duncan, OK area?

As of September 2026, map listings count 45 insurance agencies in the Duncan area. 6 of them (13%) are chain locations. The listings count insurance agencies. Official counts show 18 businesses with payroll classed as insurance agencies and brokerages in 2023, down 25.0% from 2019.

How much do households in the Duncan, OK area spend on vehicle insurance?

About $45.8M a year, or $2,606 per household. That is 33% above the U.S. average (an index of 133, where 100 is the U.S. average). Spread across the 45 insurance agencies on map listings, it comes to $1M per agency. It is estimated from the incomes of the 17,567 households in the Duncan area and national spending patterns by income.

How does the Duncan, OK area compare with the U.S. for insurance agencies?

The Duncan area has 25.6 insurance agencies per 10,000 households, 64% above the U.S. rate of 15.6. Spending per agency is $1M, 19% below the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, the Duncan area would have about 37, against 45 on map listings. There is one business with payroll in the industry for every 976 households, against one for every 966 across the U.S. The official count fell 25.0% from 2019 to 2023, against −1.0% for the U.S.

How fast is the Duncan, OK area growing?

Population estimates put the Duncan area at 44,310 people in 2025, up 3.4% since 2020, in step with the U.S. (+3.1%). It has 17,567 households. Median household income in the Duncan area is $61,620, 24% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Duncan area scores 53 for insurance agencies (upper middle), #241 of 537 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Duncan area. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in the Duncan area

Screening a site or an acquisition in the Duncan area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Duncan area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.