Groundwork

Auto · Metro area · Montana

Insurance agencies in the Bozeman, MT metro area

The insurance agencies in the Bozeman, MT metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 47 out of 100: Lower middle

Ranked #204 of 387 scored metro areas
#2 of 5 scored metro areas based in Montana

Listings
83
13 chain locations (16%)
Official establishments
84
−9.7% since 2019
Household spending a year
$109.9M
On vehicle insurance · $2,145 a household
Spending per listing
$1.3M
5% above the U.S.
Listings per 10k households
16.2
4% above the U.S.
Population, 2025
128,740
+7.7% since 2020

See the insurance agencies around any address in the Bozeman metro area

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Bozeman metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 83 insurance agencies in the Bozeman metro area. Of those, 13 are chain locations, or 16%, against 21% across the U.S. Per 10,000 households, that is 16.2, 4% above the U.S. rate of 15.6.

At $2,145 per household (10% above the U.S. average), households in the Bozeman metro area spend about $109.9M a year on vehicle insurance. Spread across 83 insurance agencies, that is $1.3M per agency, 5% above the U.S. figure of $1.3M.

In 2023, official counts showed 84 businesses with payroll in the Bozeman metro area classed as insurance agencies and brokerages, down 9.7% from 2019. That is one for every 610 households, against one for every 966 across the U.S. Since fiscal 2022, 5 SBA-backed loans worth $1.3M have gone to businesses classed as insurance agencies and brokerages in the Bozeman metro area.

Population estimates show the Bozeman metro area grew 7.7% from 2020 to 2025, faster than the U.S. (+3.1%). The Bozeman metro area scores 47 (lower middle) on the Groundwork market score for insurance agencies, ranking #204 of 387 scored metro areas and #2 of 5 scored metro areas based in Montana.

How the Bozeman metro area compares

The same measures for Montana and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Bozeman, MT metro area compared with Montana and the U.S.
MeasureBozeman metro areaMontanaU.S.
Listings per 10k households16.216.515.6
Spending per listing$1.3M$1.3M$1.3M
Households per official establishment610711966
Official establishment growth, 2019–2023−9.7%−9.5%−1.0%
Population growth, 2020–2025+7.7%+5.3%+3.1%
Spending per household on vehicle insurance$2,145$2,106$1,957
Median household income$93,528$72,509$80,734
Groundwork market score4749

Official counts and lending

Businesses

Official establishments, 2019 to 2023
84−9.7% over the period
Employees, 2023
451
Annual payroll, 2023
$31.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
8313 chain locations
Listings at the U.S. rate for this spending
88The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$1.3M

SBA-backed loans to businesses classed as insurance agencies and brokerages in the Bozeman metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Bozeman metro area

Population, 2025 estimate
128,740+7.7% since 2020
Households
51,215
Median age
36.3
Homes lived in by their owners
61%
Vehicles per household
2.1
Land area
2,605 sq. mi.
People per square mile
48
Median household income
$93,528+40.9% vs. 2015–2019, before inflation
Average household income
$132,508
Median home value
$667,600
Jobs located here
70,333
Daytime population
127,514Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Bozeman metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of the Bozeman metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across Montana

Every Montana market ranked →

The highest-scoring metro areas in Montana for insurance agencies, numbered among those based in Montana, with the Bozeman metro area marked.

Top metro areas in Montana

Metro areas in Montana ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Helena, MT586917.7$1.2M+7.7%#143 of 387
2Bozeman, MT478316.2$1.3M+7.7%#204 of 387
3Missoula, MT389517.3$1.1M+4.7%#265 of 387
4Billings, MT3714618.6$1.1M+4.8%#269 of 387
5Great Falls, MT296117.1$1.2M+0.7%#313 of 387

Other business types in the Bozeman metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in the Bozeman, MT metro area?

There are 83 insurance agencies on map listings in the Bozeman metro area as of September 2026. 13 of them (16%) are chain locations. The listings count insurance agencies. Official counts show 84 businesses with payroll classed as insurance agencies and brokerages in 2023, down 9.7% from 2019.

How much do households in the Bozeman, MT metro area spend on vehicle insurance?

About $109.9M a year, or $2,145 per household. That is 10% above the U.S. average (an index of 110, where 100 is the U.S. average). Spread across the 83 insurance agencies on map listings, it comes to $1.3M per agency. It is estimated from the incomes of the 51,215 households in the Bozeman metro area and national spending patterns by income.

How does the Bozeman, MT metro area compare with the U.S. for insurance agencies?

The Bozeman metro area has 16.2 insurance agencies per 10,000 households, 4% above the U.S. rate of 15.6. Spending per agency is $1.3M, 5% above the U.S. figure of $1.3M. At the national ratio of insurance agencies to household spending, the Bozeman metro area would have about 88, against 83 on map listings. There is one business with payroll in the industry for every 610 households, against one for every 966 across the U.S. The official count fell 9.7% from 2019 to 2023, against −1.0% for the U.S.

How fast is the Bozeman, MT metro area growing?

Population estimates put the Bozeman metro area at 128,740 people in 2025, up 7.7% since 2020, faster than the U.S. (+3.1%). It has 51,215 households. The median household income in the Bozeman metro area is $93,528 a year, 16% above the U.S. median of $80,734. That rose 40.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Bozeman metro area scores 47 for insurance agencies (lower middle), #204 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Bozeman metro area. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in the Bozeman metro area

Screening a site or an acquisition in the Bozeman metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Bozeman metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.