Groundwork

Auto · County · Missouri

Insurance agencies in Shelby County, MO

How Shelby County, MO compares with other counties and the U.S. for insurance agencies: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
9
2 chain locations (22%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$4.2M
On vehicle insurance · $1,762 a household
Spending per listing
$468K
63% below the U.S.
Listings per 10k households
37.6
2.4 times the U.S.
Population, 2025
5,870
−3.6% since 2020

See the insurance agencies around any address in Shelby County

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Shelby County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on vehicle insurance in Shelby County comes to about $4.2M a year: $1,762 per household, 10% below the U.S. average. That is about $468K of household spending for each agency on map listings, 63% below the U.S. figure of $1.3M.

Shelby County has 9 insurance agencies on map listings as of September 2026. Of those, 2 are chain locations, or 22%, against 21% across the U.S. That comes to 37.6 for every 10,000 households, 2.4 times the U.S. rate of 15.6.

Official counts show 4 businesses with payroll classed as insurance agencies and brokerages in Shelby County in 2023. That is one for every 598 households, against one for every 966 across the U.S.

Population estimates put the population change in Shelby County from 2020 to 2025 at −3.6%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Shelby County compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Shelby County, MO compared with Missouri and the U.S.
MeasureShelby CountyMissouriU.S.
Listings per 10k households37.620.115.6
Spending per listing$468K$810K$1.3M
Households per official establishment598753966
Official establishment growth, 2019–2023n/a−1.3%−1.0%
Population growth, 2020–2025−3.6%+1.9%+3.1%
Spending per household on vehicle insurance$1,762$1,625$1,957
Median household income$51,594$70,702$80,734
Groundwork market scoreNot scored19

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 4
Employees, 2023
9
Annual payroll, 2023
$223K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
92 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as insurance agencies and brokerages in Shelby County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Shelby County

Population, 2025 estimate
5,870−3.6% since 2020
Households
2,391
Median age
42.9
Homes lived in by their owners
78%
Vehicles per household
2.0
Land area
501 sq. mi.
People per square mile
12
Median household income
$51,594
Average household income
$71,488
Median home value
$99,900
Jobs located here
1,807
Daytime population
5,296Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Shelby County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of Shelby County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Insurance agencies across Missouri

Every Missouri market ranked →

The highest-scoring counties in Missouri for insurance agencies, numbered among those based in Missouri, with Shelby County marked.

Top counties in Missouri

Counties in Missouri ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Washington County, MO6677.8$2.2M+1.6%#584 of 2,272
2Lincoln County, MO623013.1$1.5M+11.4%#736 of 2,272
3McDonald County, MO601011.7$1.5M+3.1%#786 of 2,272
4Andrew County, MO59710.0$1.9M+0.7%#802 of 2,272
5Dallas County, MO57811.8$1.6M+5.2%#881 of 2,272
6Crawford County, MO561010.4$1.7M−0.4%#909 of 2,272
7Newton County, MO552712.2$1.5M+6.1%#961 of 2,272
8Pulaski County, MO531911.3$1.5M+0.8%#1,019 of 2,272
9Ray County, MO531415.4$1.2M+1.1%#1,029 of 2,272
10Ste. Genevieve County, MO521014.0$1.5M+1.1%#1,044 of 2,272
Shelby County, MONot scored937.6$468K−3.6%

Other business types in Shelby County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many insurance agencies are in Shelby County, MO?

Map listings as of September 2026 show 9 insurance agencies in Shelby County. 2 of them (22%) are chain locations. The listings count insurance agencies. Official counts show 4 businesses with payroll classed as insurance agencies and brokerages in 2023.

How much do households in Shelby County, MO spend on vehicle insurance?

About $4.2M a year, or $1,762 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 9 insurance agencies on map listings, it comes to $468K per agency. It is estimated from the incomes of the 2,391 households in Shelby County and national spending patterns by income.

How does Shelby County, MO compare with the U.S. for insurance agencies?

Shelby County has 37.6 insurance agencies per 10,000 households, 2.4 times the U.S. rate of 15.6. Spending per agency is $468K, 63% below the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Shelby County would have about 3, against 9 on map listings. There is one business with payroll in the industry for every 598 households, against one for every 966 across the U.S.

How fast is Shelby County, MO growing?

Population estimates put Shelby County at 5,870 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 2,391 households. Median household income in Shelby County is $51,594, 36% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Shelby County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in Shelby County

Screening a site or an acquisition in Shelby County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Shelby County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.