Groundwork

Child care · County · Missouri

Child care centers and preschools in Shelby County, MO

Competitor counts, household spending and official business counts for child care centers and preschools in Shelby County, MO, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
1
0 chain locations (0%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$666K
On child care and other personal services · $278 a household
Spending per listing
$666K
Too few listings to compare
Listings per 10k households
4.2
Too few listings to compare
Population, 2025
5,870
−3.6% since 2020

See the child care centers and preschools around any address in Shelby County

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Shelby County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $278 per household (52% below the U.S. average), households in Shelby County spend about $666K a year on child care and other personal services. That works out to $666K per center.

Shelby County has 1 child care center or preschool on map listings as of September 2026. That is 4.2 per 10,000 households.

Official counts show 3 businesses with payroll classed as child care services in Shelby County in 2023. That is one for every 797 households, against one for every 1,573 across the U.S. Official counts also show 17 one-person businesses without payroll.

Population estimates put the population change in Shelby County from 2020 to 2025 at −3.6%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Shelby County compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Shelby County, MO compared with Missouri and the U.S.
MeasureShelby CountyMissouriU.S.
Listings per 10k households4.25.95.8
Spending per listing$666K$679K$1M
Households per official establishment7971,7141,573
Official establishment growth, 2019–2023n/a−2.2%+5.7%
Population growth, 2020–2025−3.6%+1.9%+3.1%
Spending per household on child care and other personal services$278$399$581
Median household income$51,594$70,702$80,734
Groundwork market scoreNot scored29

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
4
Annual payroll, 2023
$86K
One-person businesses, 2023
17Businesses with no payroll
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
1The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as child care services in Shelby County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Shelby County

Population, 2025 estimate
5,870−3.6% since 2020
Households
2,391
Median age
42.9
Homes lived in by their owners
78%
Vehicles per household
2.0
Land area
501 sq. mi.
People per square mile
12
Median household income
$51,594
Average household income
$71,488
Median home value
$99,900
Jobs located here
1,807
Daytime population
5,296Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Shelby County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of Shelby County. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Missouri

Every Missouri market ranked →

The highest-scoring counties in Missouri for child care centers and preschools, numbered among those based in Missouri, with Shelby County marked.

Top counties in Missouri

Counties in Missouri ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warren County, MO7564.3$981K+9.2%#167 of 1,611
2Lincoln County, MO67135.7$748K+11.4%#351 of 1,611
3Platte County, MO65286.4$839K+6.7%#405 of 1,611
4Cass County, MO64255.8$782K+7.1%#440 of 1,611
5Jefferson County, MO63384.3$971K+2.7%#458 of 1,611
6Clay County, MO63525.1$901K+4.3%#464 of 1,611
7St. Charles County, MO631006.2$900K+4.9%#465 of 1,611
8Camden County, MO6173.9$984K+2.9%#520 of 1,611
9Taney County, MO5973.1$1M+1.7%#572 of 1,611
10Franklin County, MO58163.7$1M+3.1%#604 of 1,611
Shelby County, MONot scored14.2$666K−3.6%

Other business types in Shelby County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many child care centers and preschools are in Shelby County, MO?

Map listings as of September 2026 show 1 child care center or preschool in Shelby County. The listings count day care centers and preschools. Official counts show 3 businesses with payroll classed as child care services in 2023. Another 17 one-person businesses have no payroll, by official counts.

How much do households in Shelby County, MO spend on child care and other personal services?

About $666K a year, or $278 per household. That is 52% below the U.S. average (an index of 48, where 100 is the U.S. average). Spread across the 1 child care center or preschool on map listings, it comes to $666K per center. It is estimated from the incomes of the 2,391 households in Shelby County and national spending patterns by income.

How does Shelby County, MO compare with the U.S. for child care centers and preschools?

Shelby County has 1 child care center or preschool on map listings, too few for a steady comparison with the U.S. rate. The count on map listings matches the U.S. ratio of child care centers and preschools to household spending. There is one business with payroll in the industry for every 797 households, against one for every 1,573 across the U.S.

How fast is Shelby County, MO growing?

Population estimates put Shelby County at 5,870 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 2,391 households. Median household income in Shelby County is $51,594, 36% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Shelby County. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in Shelby County

Screening a site or an acquisition in Shelby County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Shelby County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.