Auto · County · Kentucky
Insurance agencies in Jefferson County, KY
Competitor counts, household spending and official business counts for insurance agencies in Jefferson County, KY, set against other counties and the U.S.
Groundwork market score · out of 100
Score 36 out of 100: Lower middle
Ranked #1,609 of 2,272 scored counties
#83 of 84 scored counties in Kentucky
- Listings
- 620
- 107 chain locations (17%)
- Official establishments
- 437
- −2.2% since 2019
- Household spending a year
- $722.8M
- On vehicle insurance · $2,180 a household
- Spending per listing
- $1.2M
- 7% below the U.S.
- Listings per 10k households
- 18.7
- 20% above the U.S.
- Population, 2025
- 795,222
- +1.6% since 2020
See the insurance agencies around any address in Jefferson County
The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $2,180 per household (11% above the U.S. average), households in Jefferson County spend about $722.8M a year on vehicle insurance. Spread across 620 insurance agencies, that is $1.2M per agency, 7% below the U.S. figure of $1.3M.
Jefferson County has 620 insurance agencies on map listings as of September 2026. Of those, 107 are chain locations, or 17%, against 21% across the U.S. That comes to 18.7 for every 10,000 households, 20% above the U.S. rate of 15.6.
The official count of businesses with payroll classed as insurance agencies and brokerages in Jefferson County was 437 in 2023, down 2.2% from 2019. That is one for every 759 households, against one for every 966 across the U.S. Since fiscal 2022, 7 SBA-backed loans worth $2.8M have gone to businesses classed as insurance agencies and brokerages in Jefferson County.
Population estimates put the population change in Jefferson County from 2020 to 2025 at +1.6%, slower than the U.S. (+3.1%). For insurance agencies, Jefferson County has a Groundwork market score of 36 (lower middle): #1,609 of 2,272 scored counties and #83 of 84 scored counties in Kentucky.
How Jefferson County compares
The same measures for Kentucky and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Jefferson County | Kentucky | U.S. |
|---|---|---|---|
| Listings per 10k households | 18.7 | 14.9 | 15.6 |
| Spending per listing | $1.2M | $1.7M | $1.3M |
| Households per official establishment | 759 | 1,025 | 966 |
| Official establishment growth, 2019–2023 | −2.2% | −1.8% | −1.0% |
| Population growth, 2020–2025 | +1.6% | +2.2% | +3.1% |
| Spending per household on vehicle insurance | $2,180 | $2,467 | $1,957 |
| Median household income | $69,866 | $63,726 | $80,734 |
| Groundwork market score | 36 | 67 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 447 → 437−2.2% over the period
- Employees, 2023
- 3,155
- Annual payroll, 2023
- $289.9M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 620107 chain locations
- Listings at the U.S. rate for this spending
- 576The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 7
- Amount
- $2.8M
SBA-backed loans to businesses classed as insurance agencies and brokerages in Jefferson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Jefferson County
- Population, 2025 estimate
- 795,222+1.6% since 2020
- Households
- 331,554
- Median age
- 39.5
- Homes lived in by their owners
- 62%
- Vehicles per household
- 1.6
- Land area
- 381 sq. mi.
- People per square mile
- 2,056
- Median household income
- $69,866+23.5% vs. 2015–2019, before inflation
- Average household income
- $97,869
- Median home value
- $248,400
- Jobs located here
- 503,996
- Daytime population
- 914,843Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Jefferson County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.
Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardInsurance agencies across Kentucky
Every Kentucky market ranked →The highest-scoring counties in Kentucky for insurance agencies, numbered among those based in Kentucky, with Jefferson County marked.
Top counties in Kentucky
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Allen County, KY | 92 | 8 | 10.0 | $2.8M | +9.5% | #38 of 2,272 |
| 2Breckinridge County, KY | 91 | 8 | 9.9 | $3M | +5.2% | #48 of 2,272 |
| 3Grant County, KY | 87 | 7 | 7.6 | $3.6M | +4.7% | #96 of 2,272 |
| 4Green County, KY | 87 | 5 | 11.3 | $2.7M | +4.6% | #106 of 2,272 |
| 5Anderson County, KY | 87 | 11 | 11.4 | $2.6M | +5.5% | #107 of 2,272 |
| 6Spencer County, KY | 84 | 6 | 8.2 | $4.2M | +7.7% | #136 of 2,272 |
| 7Ohio County, KY | 84 | 9 | 9.9 | $2.9M | +0.8% | #141 of 2,272 |
| 8Logan County, KY | 84 | 12 | 10.9 | $2.5M | +4.2% | #145 of 2,272 |
| 9Scott County, KY | 84 | 26 | 11.5 | $2.3M | +8.2% | #149 of 2,272 |
| 10Trigg County, KY | 82 | 7 | 11.6 | $2.3M | +3.1% | #186 of 2,272 |
| 83Jefferson County, KY | 36 | 620 | 18.7 | $1.2M | +1.6% | #1,609 of 2,272 |
Other business types in Jefferson County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many insurance agencies are in Jefferson County, KY?
Map listings as of September 2026 show 620 insurance agencies in Jefferson County. 107 of them (17%) are chain locations. The listings count insurance agencies. Official counts show 437 businesses with payroll classed as insurance agencies and brokerages in 2023, down 2.2% from 2019.
How much do households in Jefferson County, KY spend on vehicle insurance?
About $722.8M a year, or $2,180 per household. That is 11% above the U.S. average (an index of 111, where 100 is the U.S. average). Spread across the 620 insurance agencies on map listings, it comes to $1.2M per agency. It is estimated from the incomes of the 331,554 households in Jefferson County and national spending patterns by income.
How does Jefferson County, KY compare with the U.S. for insurance agencies?
Jefferson County has 18.7 insurance agencies per 10,000 households, 20% above the U.S. rate of 15.6. Spending per agency is $1.2M, 7% below the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Jefferson County would have about 576, against 620 on map listings. There is one business with payroll in the industry for every 759 households, against one for every 966 across the U.S. The official count fell 2.2% from 2019 to 2023, against −1.0% for the U.S.
How fast is Jefferson County, KY growing?
Population estimates put Jefferson County at 795,222 people in 2025, up 1.6% since 2020, slower than the U.S. (+3.1%). It has 331,554 households. Median household income in Jefferson County is $69,866, 13% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.5%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Jefferson County scores 36 for insurance agencies (lower middle), #1,609 of 2,272 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Jefferson County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for insurance agencies · All 56 business types in Jefferson County
Screening a site or an acquisition in Jefferson County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.