Groundwork

Auto · County · Iowa

Insurance agencies in Iowa County, IA

How Iowa County, IA compares with other counties and the U.S. for insurance agencies: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #1,590 of 2,272 scored counties
#11 of 71 scored counties in Iowa

Listings
8
1 chain location (13%)
Official establishments
14
Businesses with payroll, 2023
Household spending a year
$13.7M
On vehicle insurance · $1,978 a household
Spending per listing
$1.7M
36% above the U.S.
Listings per 10k households
11.6
26% below the U.S.
Population, 2025
16,504
−1.0% since 2020

See the insurance agencies around any address in Iowa County

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Iowa County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on vehicle insurance in Iowa County comes to about $13.7M a year: $1,978 per household, in line with the U.S. average. Spread across 8 insurance agencies, that is $1.7M per agency, 36% above the U.S. figure of $1.3M.

There are 8 insurance agencies on map listings in Iowa County as of September 2026. One of them (13%) is a chain location, against 21% across the U.S. That comes to 11.6 for every 10,000 households, 26% below the U.S. rate of 15.6.

Official counts show 14 businesses with payroll classed as insurance agencies and brokerages in Iowa County in 2023. That is one for every 494 households, against one for every 966 across the U.S.

Between 2020 and 2025, the population of Iowa County declined 1.0%, against +3.1% for the U.S. Iowa County scores 36 (lower middle) on the Groundwork market score for insurance agencies, ranking #1,590 of 2,272 scored counties and #11 of 71 scored counties in Iowa.

How Iowa County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Iowa County, IA compared with Iowa and the U.S.
MeasureIowa CountyIowaU.S.
Listings per 10k households11.617.715.6
Spending per listing$1.7M$984K$1.3M
Households per official establishment494660966
Official establishment growth, 2019–2023n/a−5.7%−1.0%
Population growth, 2020–2025−1.0%+1.5%+3.1%
Spending per household on vehicle insurance$1,978$1,738$1,957
Median household income$71,223$75,059$80,734
Groundwork market score3620

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14 → 14
Employees, 2023
32
Annual payroll, 2023
$1.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
81 chain location
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as insurance agencies and brokerages in Iowa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Iowa County

Population, 2025 estimate
16,504−1.0% since 2020
Households
6,909
Median age
43.5
Homes lived in by their owners
77%
Vehicles per household
2.2
Land area
587 sq. mi.
People per square mile
28
Median household income
$71,223+15.9% vs. 2015–2019, before inflation
Average household income
$90,784
Median home value
$193,900
Jobs located here
9,160
Daytime population
16,988Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Iowa County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of Iowa County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Insurance agencies across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for insurance agencies, numbered among those based in Iowa, with Iowa County marked.

Top counties in Iowa

Counties in Iowa ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warren County, IA532512.1$1.6M+9.0%#1,014 of 2,272
2Marion County, IA522015.0$1.3M+2.3%#1,055 of 2,272
3Johnson County, IA51629.8$1.6M+4.6%#1,073 of 2,272
4Madison County, IA48710.5$1.9M+3.8%#1,165 of 2,272
5Benton County, IA461211.8$1.8M+1.8%#1,240 of 2,272
6Mills County, IA45713.0$1.5M+2.6%#1,277 of 2,272
7Jasper County, IA442214.7$1.3M+0.9%#1,329 of 2,272
8Grundy County, IA40611.7$1.6M+0.2%#1,438 of 2,272
9Story County, IA405012.9$1.3M+2.7%#1,457 of 2,272
10Boone County, IA381412.8$1.5M+0.4%#1,522 of 2,272
11Iowa County, IA36811.6$1.7M−1.0%#1,590 of 2,272

Other business types in Iowa County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in Iowa County, IA?

As of September 2026, map listings count 8 insurance agencies in Iowa County. One of them (13%) is a chain location. The listings count insurance agencies. Official counts show 14 businesses with payroll classed as insurance agencies and brokerages in 2023.

How much do households in Iowa County, IA spend on vehicle insurance?

About $13.7M a year, or $1,978 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 8 insurance agencies on map listings, it comes to $1.7M per agency. It is estimated from the incomes of the 6,909 households in Iowa County and national spending patterns by income.

How does Iowa County, IA compare with the U.S. for insurance agencies?

Iowa County has 11.6 insurance agencies per 10,000 households, 26% below the U.S. rate of 15.6. Spending per agency is $1.7M, 36% above the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Iowa County would have about 11, against 8 on map listings. There is one business with payroll in the industry for every 494 households, against one for every 966 across the U.S.

How fast is Iowa County, IA growing?

Population estimates put Iowa County at 16,504 people in 2025, down 1.0% since 2020, against +3.1% for the U.S. It has 6,909 households. Median household income in Iowa County is $71,223, 12% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 15.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Iowa County scores 36 for insurance agencies (lower middle), #1,590 of 2,272 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Iowa County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in Iowa County

Screening a site or an acquisition in Iowa County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Iowa County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.