County profile · Indiana
Gibson County, IN market data
Population, household spending and competition for 56 business types in Gibson County, each scored against other counties.
- Population, 2025
- 33,091
- +0.1% since 2020
- Households
- 13,438
- Median household income
- $67,573
- +21.8% vs. 2015–2019, before inflation
- Median home value
- $180,000
- Jobs located here
- 20,356
- Highest market score
- 75
- Salons, barbers and spas, #165 of 2,385 scored counties
A site report maps the competitors on map listings around any address in Gibson County by name and distance, and the households and spending within reach. Or open the report at the center of Gibson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 33,091 people live in Gibson County, in 13,438 households. Population estimates put the population change in Gibson County from 2020 to 2025 at +0.1%, slower than the U.S. (+3.1%). The median household income in Gibson County is $67,573 a year, 16% below the U.S. median of $80,734. That rose 21.8% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Gibson County spend the most on vehicle maintenance and repairs (an index of 127, where 100 is the U.S. average) and the least on child care and other personal services (60).
The highest Groundwork market scores in Gibson County are for salons, barbers and spas (75); hair salons (72); and spas and skin care studios (70). Gibson County ranks #165 of 2,385 scored counties for salons, barbers and spas.
For its number of households, Gibson County has the most map listings, relative to the U.S., for landscaping and lawn care companies (2.2 times the U.S. rate) and the fewest for real estate businesses (63% below the U.S. rate).
All 56 business types in Gibson County
Highest Groundwork market score first. Each score compares Gibson County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Salons, barbers and spas | 75 | #165 of 2,385 | 26 | 19.3 | $484K | 228 | 5 |
| Hair salons | 72 | #228 of 2,339 | 17 | 12.7 | $740K | 172 | 4 |
| Spas and skin care | 70 | #200 of 1,769 | 5 | 3.7 | $2.5M | 287 | Under 3 |
| Grocery and convenience stores | 68 | #487 of 2,402 | 17 | 12.7 | $4.6M | 136 | 7 |
| Home repair trades | 66 | #323 of 2,057 | 10 | 7.4 | $3.5M | 142 | 14 |
| Convenience stores | 64 | #615 of 2,261 | 8 | 6.0 | $9.8M | 125 | Under 3 |
| Gyms, studios and classes | 63 | #480 of 2,088 | 12 | 8.9 | $877K | 132 | Under 3 |
| Coffee shops and cafes | 62 | #521 of 2,063 | 7 | 5.2 | $7M | 189 | 7 |
| Real estate | 61 | #537 of 2,229 | 19 | 14.1 | Index only | 219 | 6 |
| Grocery stores | 61 | #636 of 2,070 | 5 | 3.7 | $15.7M | 169 | 6 |
| Physical therapy | 58 | #498 of 1,422 | 6 | 4.5 | $3M | 125 | 5 |
| Pet businesses | 58 | #740 of 2,200 | 15 | 11.2 | $702K | 80 | 3 |
| HVAC and plumbing | 57 | #606 of 1,707 | 7 | 5.2 | $4.9M | 104 | 8 |
| Dentists and orthodontists | 56 | #706 of 1,886 | 12 | 8.9 | $1.5M | 153 | 11 |
| Real estate agents and brokers | 56 | #736 of 2,176 | 17 | 12.7 | Index only | 194 | 6 |
| Clothing, shoes and laundry | 56 | #857 of 2,210 | 18 | 13.4 | $1.4M | 157 | 9 |
| Fast food and sandwich shops | 55 | #949 of 2,222 | 17 | 12.7 | $2.9M | 94 | 20 |
| Bakeries and dessert shops | 53 | #814 of 1,889 | 10 | 7.4 | $4.9M | 118 | 7 |
| Restaurants and cafes | 53 | #1,044 of 2,405 | 114 | 84.8 | $430K | 116 | 55 |
| Chiropractors | 52 | #690 of 1,490 | 9 | 6.7 | $2M | 84 | 3 |
| Primary care and pediatrics | 50 | #833 of 1,656 | 9 | 6.7 | $2M | 112 | 22 |
| Clothing and shoe stores | 49 | #1,084 of 2,087 | 16 | 11.9 | $1.6M | 122 | 9 |
| Auto repair shops | 49 | #1,221 of 2,378 | 34 | 25.3 | $479K | 108 | 22 |
| Auto repair and car care | 49 | #1,261 of 2,401 | 59 | 43.9 | $276K | 103 | 27 |
| Gyms | 48 | #984 of 1,792 | 9 | 6.7 | $1.2M | 90 | Under 3 |
| Doctors, dentists and clinics | 48 | #1,264 of 2,394 | 80 | 59.5 | $225K | 148 | 46 |
| Pet grooming and boarding | 45 | #837 of 1,461 | 5 | 3.7 | $2.1M | 83 | Under 3 |
| Car washes and detailing | 45 | #865 of 1,451 | 9 | 6.7 | $1.8M | 72 | Under 3 |
| Tire shops | 45 | #911 of 1,530 | 9 | 6.7 | $1.8M | 72 | 3 |
| Veterinarians | 43 | #917 of 1,485 | 6 | 4.5 | $1.8M | 65 | 3 |
| Sit-down restaurants | 43 | #1,484 of 2,405 | 67 | 49.9 | $731K | 110 | 27 |
| Gas stations | 42 | #1,511 of 2,358 | 25 | 18.6 | $1.7M | 70 | 21 |
| Pizza | 39 | #1,500 of 2,090 | 20 | 14.9 | $2.5M | 48 | 20 |
| Insurance agencies | 38 | #1,536 of 2,272 | 21 | 15.6 | $1.2M | 97 | 13 |
| Optometrists and eye care | 29 | #1,101 of 1,302 | 8 | 6.0 | $2.3M | 72 | 5 |
| Child care and preschools | 26 | #1,401 of 1,611 | 7 | 5.2 | $674K | 67 | 11 |
| Funeral homes | 25 | #1,315 of 1,472 | 7 | 5.2 | $267K | 39 | 4 |
| Lawn, cleaning and pest control | 24 | #1,685 of 1,771 | 14 | 10.4 | $1.1M | 67 | 22 |
| Landscaping and lawn care | 18 | #1,459 of 1,493 | 14 | 10.4 | $1.1M | 38 | 15 |
| Collision repair and body shops | Not scored | Not scored | 4 | 3.0 | $4.1M | 132 | 6 |
| Barbershops | Not scored | Not scored | 2 | 1.5 | $6.3M | Too few | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 2 | 1.5 | $5.3M | Too few | Under 3 |
| Nail salons | Not scored | Not scored | 2 | 1.5 | $6.3M | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 2 | 1.5 | $5.3M | Too few | Under 3 |
| Property management | Not scored | Not scored | 2 | 1.5 | Index only | Too few | Under 3 |
| Roofing and gutters | Not scored | Not scored | 2 | 1.5 | $17.3M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 1 | 0.7 | $24.9M | Too few | Under 3 |
| Electricians | Not scored | Not scored | 1 | 0.7 | $34.5M | Too few | 6 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.7 | $10.5M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| House cleaning | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 7 |
| Laundromats | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pest control | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Gibson County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $16.3M | $1,213 | 127 |
| Gasoline and other fuels | $41.9M | $3,121 | 120 |
| Food away from home | $49M | $3,647 | 90 |
| Groceries | $78.5M | $5,840 | 92 |
| Personal care products and services | $12.6M | $936 | 93 |
| Child care and other personal services | $4.7M | $351 | 60 |
| Memberships, classes and admissions | $10.5M | $783 | 80 |
| Medical and dental services | $18M | $1,340 | 104 |
| Pets | $10.5M | $784 | 86 |
| Clothing, shoes and related services | $24.9M | $1,851 | 90 |
| Vehicle insurance | $25.6M | $1,904 | 97 |
| Home repairs, maintenance and insurance | $34.5M | $2,570 | 85 |
| Lawn care, cleaning and other household services | $15.7M | $1,167 | 83 |
| Rent and homeowner costs | $180.1M | $13,405 | 80 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Gibson County
- Population, 2025 estimate
- 33,091+0.1% since 2020
- Households
- 13,438
- Median age
- 40.5
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.2
- Land area
- 487 sq. mi.
- People per square mile
- 68
- Median household income
- $67,573+21.8% vs. 2015–2019, before inflation
- Average household income
- $86,069
- Median home value
- $180,000
- Jobs located here
- 20,356
- Daytime population
- 37,868Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Gibson County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Gibson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Indiana 8
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- Vanderburgh County, IN180,117 people
- Warrick County, IN65,261 people
- Posey County, IN25,116 people
- Knox County, IN36,007 people
- Dubois County, IN43,614 people
- Spencer County, IN19,955 people
- Daviess County, IN33,658 people
Questions
How fast is Gibson County, IN growing?
Population estimates put Gibson County at 33,091 people in 2025, up 0.1% since 2020, slower than the U.S. (+3.1%). It has 13,438 households. Against the 2015–2019 survey, median household income rose 21.8%, before inflation.
How much do households in Gibson County, IN spend?
Households in Gibson County spend about $180.1M a year on rent and homeowner costs, $78.5M on groceries and $49M on food away from home. Relative to the U.S., household spending in Gibson County runs highest on vehicle maintenance and repairs (an index of 127, where 100 is the U.S. average) and lowest on child care and other personal services (60).
Which business types have the highest market scores in Gibson County, IN?
Of the business types scored in Gibson County, salons, barbers and spas (75); hair salons (72); and spas and skin care studios (70) have the highest Groundwork market scores. For salons, barbers and spas, that ranks #165 of 2,385 scored counties.
How does Gibson County, IN compare with the U.S.?
Median household income in Gibson County is $67,573, 16% below the U.S. median of $80,734. The population rose 0.1% from 2020 to 2025, against +3.1% for the U.S. The median home value is $180,000, against $332,700 for the U.S. Against the U.S., map listings per household run highest for landscaping and lawn care companies (2.2 times the U.S. rate) and lowest for real estate businesses (63% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 39 of the 56 business types have a score in Gibson County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Gibson County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Gibson County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Gibson County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.