Beauty and personal care · County · Tennessee
Hair salons in Decatur County, TN
The hair salons in Decatur County, TN, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 21 out of 100: Low
Ranked #2,209 of 2,339 scored counties
#81 of 85 scored counties in Tennessee
- Listings
- 12
- 4 chain locations (33%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $3.3M
- On personal care products and services · $716 a household
- Spending per listing
- $273K
- 37% below the U.S.
- Listings per 10k households
- 26.3
- 12% above the U.S.
- Population, 2025
- 11,820
- +3.4% since 2020
See the hair salons around any address in Decatur County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Decatur County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For hair salons, Decatur County has a Groundwork market score of 21 (low): #2,209 of 2,339 scored counties and #81 of 85 scored counties in Tennessee. That puts it in the bottom quarter of counties.
As of September 2026, map listings count 12 hair salons in Decatur County. Chain locations make up 33% of them, against 14% across the U.S. Per 10,000 households, that is 26.3, 12% above the U.S. rate of 23.4.
At $716 per household (29% below the U.S. average), households in Decatur County spend about $3.3M a year on personal care products and services. Spread across 12 hair salons, that is $273K per salon, 37% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.
There is no official count of businesses with payroll classed as beauty salons in Decatur County: counts under 3 aren’t published. Between 2020 and 2025, the population of Decatur County grew 3.4%, in step with the U.S. (+3.1%).
How Decatur County compares
The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Decatur County | Tennessee | U.S. |
|---|---|---|---|
| Listings per 10k households | 26.3 | 23.1 | 23.4 |
| Spending per listing | $273K | $379K | $430K |
| Households per official establishment | n/a | 2,659 | 1,535 |
| Official establishment growth, 2019–2023 | n/a | +1.9% | +6.0% |
| Population growth, 2020–2025 | +3.4% | +5.6% | +3.1% |
| Spending per household on personal care products and services | $716 | $874 | $1,005 |
| Median household income | $45,375 | $69,595 | $80,734 |
| Groundwork market score | 21 | 51 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 32Businesses with no payroll
- Map listings, September 2026
- 124 chain locations
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as beauty salons in Decatur County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Decatur County
- Population, 2025 estimate
- 11,820+3.4% since 2020
- Households
- 4,568
- Median age
- 46.8
- Homes lived in by their owners
- 74%
- Vehicles per household
- 2.1
- Land area
- 334 sq. mi.
- People per square mile
- 35
- Median household income
- $45,375+8.0% vs. 2015–2019, before inflation
- Average household income
- $63,847
- Median home value
- $139,600
- Jobs located here
- 3,527
- Daytime population
- 10,690Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Decatur County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Decatur County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Tennessee
Every Tennessee market ranked →The highest-scoring counties in Tennessee for hair salons, numbered among those based in Tennessee, with Decatur County marked.
Top counties in Tennessee
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Fayette County, TN | 89 | 14 | 8.1 | $1.2M | +7.7% | #13 of 2,339 |
| 2Loudon County, TN | 85 | 32 | 13.3 | $707K | +15.6% | #39 of 2,339 |
| 3Cheatham County, TN | 76 | 24 | 14.7 | $636K | +4.1% | #140 of 2,339 |
| 4Maury County, TN | 76 | 71 | 16.8 | $531K | +16.0% | #147 of 2,339 |
| 5Robertson County, TN | 75 | 44 | 15.6 | $590K | +9.9% | #157 of 2,339 |
| 6Hickman County, TN | 74 | 9 | 9.5 | $867K | +5.0% | #166 of 2,339 |
| 7Blount County, TN | 74 | 91 | 16.4 | $554K | +6.0% | #190 of 2,339 |
| 8Roane County, TN | 73 | 32 | 14.0 | $616K | +7.0% | #207 of 2,339 |
| 9Jefferson County, TN | 73 | 35 | 16.0 | $520K | +9.3% | #215 of 2,339 |
| 10Morgan County, TN | 72 | 7 | 9.7 | $827K | +5.3% | #225 of 2,339 |
| 81Decatur County, TN | 21 | 12 | 26.3 | $273K | +3.4% | #2,209 of 2,339 |
Other business types in Decatur County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Decatur County, TN?
Decatur County has 12 hair salons on map listings as of September 2026. 4 of them (33%) are chain locations. The listings count hair and beauty salons. No official count is published for beauty salons in Decatur County: counts under 3 are left out. Official counts also show 32 one-person businesses without payroll.
How much do households in Decatur County, TN spend on personal care products and services?
About $3.3M a year, or $716 per household. That is 29% below the U.S. average (an index of 71, where 100 is the U.S. average). Spread across the 12 hair salons on map listings, it comes to $273K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 4,568 households in Decatur County and national spending patterns by income.
How does Decatur County, TN compare with the U.S. for hair salons?
Decatur County has 26.3 hair salons per 10,000 households, 12% above the U.S. rate of 23.4. Spending per salon is $273K, 37% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, Decatur County would have about 8, against 12 on map listings.
How fast is Decatur County, TN growing?
Population estimates put Decatur County at 11,820 people in 2025, up 3.4% since 2020, in step with the U.S. (+3.1%). It has 4,568 households. The median household income in Decatur County is $45,375 a year, 44% below the U.S. median of $80,734. That rose 8.0% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Decatur County scores 21 for hair salons (low), #2,209 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Decatur County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Decatur County
Screening a site or an acquisition in Decatur County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Decatur County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.