Groundwork

Beauty and personal care · County · Tennessee

Hair salons in Carter County, TN

How Carter County, TN compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 59 out of 100: Upper middle

Ranked #732 of 2,339 scored counties
#26 of 85 scored counties in Tennessee

Listings
34
11 chain locations (32%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$17.8M
On personal care products and services · $727 a household
Spending per listing
$522K
21% above the U.S.
Listings per 10k households
13.9
41% below the U.S.
Population, 2025
57,361
+1.7% since 2020

See the hair salons around any address in Carter County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Carter County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 34 hair salons in Carter County. 11 of them (32%) are chain locations, against 14% across the U.S. That is 13.9 per 10,000 households, 41% below the U.S. rate of 23.4.

Household spending on personal care products and services in Carter County comes to about $17.8M a year: $727 per household, 28% below the U.S. average. That works out to $522K per salon, 21% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

In 2023, official counts showed 5 businesses with payroll in Carter County classed as beauty salons. That is one for every 4,885 households, against one for every 1,535 across the U.S. Official counts also show 112 one-person businesses without payroll.

Population estimates show Carter County grew 1.7% from 2020 to 2025, slower than the U.S. (+3.1%). For hair salons, Carter County has a Groundwork market score of 59 (upper middle): #732 of 2,339 scored counties and #26 of 85 scored counties in Tennessee.

How Carter County compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Carter County, TN compared with Tennessee and the U.S.
MeasureCarter CountyTennesseeU.S.
Listings per 10k households13.923.123.4
Spending per listing$522K$379K$430K
Households per official establishment4,8852,6591,535
Official establishment growth, 2019–2023n/a+1.9%+6.0%
Population growth, 2020–2025+1.7%+5.6%+3.1%
Spending per household on personal care products and services$727$874$1,005
Median household income$50,135$69,595$80,734
Groundwork market score5951

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 5
Employees, 2023
14
Annual payroll, 2023
$328K
One-person businesses, 2023
112Businesses with no payroll
Map listings, September 2026
3411 chain locations
Listings at the U.S. rate for this spending
41The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Carter County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Carter County

Population, 2025 estimate
57,361+1.7% since 2020
Households
24,425
Median age
45.2
Homes lived in by their owners
75%
Vehicles per household
2.0
Land area
341 sq. mi.
People per square mile
166
Median household income
$50,135+31.6% vs. 2015–2019, before inflation
Average household income
$66,526
Median home value
$168,200
Jobs located here
12,579
Daytime population
45,703Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Carter County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Carter County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Tennessee

Every Tennessee market ranked →

The highest-scoring counties in Tennessee for hair salons, numbered among those based in Tennessee, with Carter County marked.

Top counties in Tennessee

Counties in Tennessee ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fayette County, TN89148.1$1.2M+7.7%#13 of 2,339
2Loudon County, TN853213.3$707K+15.6%#39 of 2,339
3Cheatham County, TN762414.7$636K+4.1%#140 of 2,339
4Maury County, TN767116.8$531K+16.0%#147 of 2,339
5Robertson County, TN754415.6$590K+9.9%#157 of 2,339
6Hickman County, TN7499.5$867K+5.0%#166 of 2,339
7Blount County, TN749116.4$554K+6.0%#190 of 2,339
8Roane County, TN733214.0$616K+7.0%#207 of 2,339
9Jefferson County, TN733516.0$520K+9.3%#215 of 2,339
10Morgan County, TN7279.7$827K+5.3%#225 of 2,339
26Carter County, TN593413.9$522K+1.7%#732 of 2,339

Other business types in Carter County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Carter County, TN?

There are 34 hair salons on map listings in Carter County as of September 2026. 11 of them (32%) are chain locations. The listings count hair and beauty salons. Official counts show 5 businesses with payroll classed as beauty salons in 2023. Another 112 one-person businesses have no payroll, by official counts.

How much do households in Carter County, TN spend on personal care products and services?

About $17.8M a year, or $727 per household. That is 28% below the U.S. average (an index of 72, where 100 is the U.S. average). Spread across the 34 hair salons on map listings, it comes to $522K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 24,425 households in Carter County and national spending patterns by income.

How does Carter County, TN compare with the U.S. for hair salons?

Carter County has 13.9 hair salons per 10,000 households, 41% below the U.S. rate of 23.4. Spending per salon is $522K, 21% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, Carter County would have about 41, against 34 on map listings. There is one business with payroll in the industry for every 4,885 households, against one for every 1,535 across the U.S.

How fast is Carter County, TN growing?

Population estimates put Carter County at 57,361 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 24,425 households. The median household income in Carter County is $50,135 a year, 38% below the U.S. median of $80,734. That rose 31.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Carter County scores 59 for hair salons (upper middle), #732 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Carter County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Carter County

Screening a site or an acquisition in Carter County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Carter County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.