Beauty and personal care · Small-town market · Pennsylvania
Hair salons in the Pottsville, PA area
The hair salons in the Pottsville, PA area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 48 out of 100: Lower middle
Ranked #292 of 538 scored small-town markets
#5 of 20 scored small-town markets based in Pennsylvania
- Listings
- 121
- 12 chain locations (10%)
- Official establishments
- 37
- −19.6% since 2019
- Household spending a year
- $52.3M
- On personal care products and services · $902 a household
- Spending per listing
- $432K
- In line with the U.S.
- Listings per 10k households
- 20.9
- 11% below the U.S.
- Population, 2025
- 145,085
- +1.5% since 2020
See the hair salons around any address in the Pottsville area
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Pottsville area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 121 hair salons in the Pottsville area. 12 of them (10%) are chain locations, against 14% across the U.S. Per 10,000 households, that is 20.9, 11% below the U.S. rate of 23.4.
At $902 per household (10% below the U.S. average), households in the Pottsville area spend about $52.3M a year on personal care products and services. That works out to $432K per salon, in line with the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.
The official count of businesses with payroll classed as beauty salons in the Pottsville area was 37 in 2023, down 19.6% from 2019. That is one for every 1,567 households, against one for every 1,535 across the U.S. Another 197 one-person businesses have no payroll, by official counts. Since fiscal 2022, 2 SBA-backed loans worth $54K have gone to businesses classed as beauty salons in the Pottsville area.
Population estimates show the Pottsville area grew 1.5% from 2020 to 2025, slower than the U.S. (+3.1%). For hair salons, the Pottsville area has a Groundwork market score of 48 (lower middle): #292 of 538 scored small-town markets and #5 of 20 scored small-town markets based in Pennsylvania.
How the Pottsville area compares
The same measures for Pennsylvania and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Pottsville area | Pennsylvania | U.S. |
|---|---|---|---|
| Listings per 10k households | 20.9 | 21.7 | 23.4 |
| Spending per listing | $432K | $462K | $430K |
| Households per official establishment | 1,567 | 1,088 | 1,535 |
| Official establishment growth, 2019–2023 | −19.6% | +0.8% | +6.0% |
| Population growth, 2020–2025 | +1.5% | +0.5% | +3.1% |
| Spending per household on personal care products and services | $902 | $1,004 | $1,005 |
| Median household income | $68,313 | $77,971 | $80,734 |
| Groundwork market score | 48 | 37 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 37−19.6% over the period
- Employees, 2023
- 160
- Annual payroll, 2023
- $4.3M
- One-person businesses, 2023
- 197Businesses with no payroll
- Map listings, September 2026
- 12112 chain locations
- Listings at the U.S. rate for this spending
- 122The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $54K
SBA-backed loans to businesses classed as beauty salons in the Pottsville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Pottsville area
- Population, 2025 estimate
- 145,085+1.5% since 2020
- Households
- 57,988
- Median age
- 43.7
- Homes lived in by their owners
- 76%
- Vehicles per household
- 1.9
- Land area
- 779 sq. mi.
- People per square mile
- 184
- Median household income
- $68,313+30.7% vs. 2015–2019, before inflation
- Average household income
- $85,756
- Median home value
- $153,000
- Jobs located here
- 51,690
- Daytime population
- 129,785Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Pottsville area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of the Pottsville area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Pennsylvania
Every Pennsylvania market ranked →The highest-scoring small-town markets in Pennsylvania for hair salons, numbered among those based in Pennsylvania, with the Pottsville area marked.
Top small-town markets in Pennsylvania
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hemlock Farms, PA | 74 | 31 | 12.8 | $791K | +7.2% | #32 of 538 |
| 2Lewistown, PA | 51 | 28 | 15.1 | $567K | 0.0% | #261 of 538 |
| 3Huntingdon, PA | 50 | 25 | 15.3 | $584K | −2.4% | #273 of 538 |
| 4East Stroudsburg, PA | 50 | 128 | 20.9 | $482K | −0.7% | #275 of 538 |
| 5Pottsville, PA | 48 | 121 | 20.9 | $432K | +1.5% | #292 of 538 |
| 6Indiana, PA | 47 | 52 | 16.0 | $534K | −0.3% | #306 of 538 |
| 7Lock Haven, PA | 43 | 31 | 20.1 | $434K | +1.3% | #344 of 538 |
| 8Sayre, PA | 41 | 53 | 21.5 | $416K | −0.6% | #365 of 538 |
| 9Bloomsburg-Berwick, PA | 41 | 60 | 22.8 | $388K | +2.3% | #369 of 538 |
| 10Oil City, PA | 40 | 36 | 16.8 | $506K | −2.0% | #377 of 538 |
Other business types in the Pottsville area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas56
- Hair salons48
- Barbershops66
- Nail salons71
- Spas and skin care81
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in the Pottsville, PA area?
There are 121 hair salons on map listings in the Pottsville area as of September 2026. 12 of them (10%) are chain locations. The listings count hair and beauty salons. Official counts show 37 businesses with payroll classed as beauty salons in 2023, down 19.6% from 2019. Official counts list 197 one-person businesses without payroll.
How much do households in the Pottsville, PA area spend on personal care products and services?
About $52.3M a year, or $902 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 121 hair salons on map listings, it comes to $432K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 57,988 households in the Pottsville area and national spending patterns by income.
How does the Pottsville, PA area compare with the U.S. for hair salons?
The Pottsville area has 20.9 hair salons per 10,000 households, 11% below the U.S. rate of 23.4. Spending per salon is $432K, in line with the U.S. figure of $430K. At the national ratio of hair salons to household spending, the Pottsville area would have about 122, against 121 on map listings. There is one business with payroll in the industry for every 1,567 households, against one for every 1,535 across the U.S. The official count fell 19.6% from 2019 to 2023, against +6.0% for the U.S.
How fast is the Pottsville, PA area growing?
Population estimates put the Pottsville area at 145,085 people in 2025, up 1.5% since 2020, slower than the U.S. (+3.1%). It has 57,988 households. The median household income in the Pottsville area is $68,313 a year, 15% below the U.S. median of $80,734. That rose 30.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Pottsville area scores 48 for hair salons (lower middle), #292 of 538 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Pottsville area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in the Pottsville area
Screening a site or an acquisition in the Pottsville area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Pottsville area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.