Groundwork

Beauty and personal care · Small-town market · Pennsylvania

Hair salons in the Oil City, PA area

The hair salons in the Oil City, PA area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 40 out of 100: Lower middle

Ranked #377 of 538 scored small-town markets
#10 of 20 scored small-town markets based in Pennsylvania

Listings
36
4 chain locations (11%)
Official establishments
20
−20.0% since 2019
Household spending a year
$18.2M
On personal care products and services · $851 a household
Spending per listing
$506K
18% above the U.S.
Listings per 10k households
16.8
28% below the U.S.
Population, 2025
49,346
−2.0% since 2020

See the hair salons around any address in the Oil City area

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Oil City area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 36 hair salons in the Oil City area. Chain locations make up 11% of them, against 14% across the U.S. That comes to 16.8 for every 10,000 households, 28% below the U.S. rate of 23.4.

Household spending on personal care products and services in the Oil City area comes to about $18.2M a year: $851 per household, 15% below the U.S. average. Spread across 36 hair salons, that is $506K per salon, 18% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

The official count of businesses with payroll classed as beauty salons in the Oil City area was 20 in 2023, down 20.0% from 2019. That is one for every 1,070 households, against one for every 1,535 across the U.S. Official counts also show 34 one-person businesses without payroll.

Population estimates show the Oil City area declined 2.0% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for hair salons in the Oil City area is 40 (lower middle), #377 of 538 scored small-town markets and #10 of 20 scored small-town markets based in Pennsylvania.

How the Oil City area compares

The same measures for Pennsylvania and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Oil City, PA area compared with Pennsylvania and the U.S.
MeasureOil City areaPennsylvaniaU.S.
Listings per 10k households16.821.723.4
Spending per listing$506K$462K$430K
Households per official establishment1,0701,0881,535
Official establishment growth, 2019–2023−20.0%+0.8%+6.0%
Population growth, 2020–2025−2.0%+0.5%+3.1%
Spending per household on personal care products and services$851$1,004$1,005
Median household income$61,522$77,971$80,734
Groundwork market score4037

Official counts and lending

Businesses

Official establishments, 2019 to 2023
20−20.0% over the period
Employees, 2023
68
Annual payroll, 2023
$1.6M
One-person businesses, 2023
34Businesses with no payroll
Map listings, September 2026
364 chain locations
Listings at the U.S. rate for this spending
42The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in the Oil City area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Oil City area

Population, 2025 estimate
49,346−2.0% since 2020
Households
21,397
Median age
47.4
Homes lived in by their owners
75%
Vehicles per household
1.8
Land area
674 sq. mi.
People per square mile
74
Median household income
$61,522+23.2% vs. 2015–2019, before inflation
Average household income
$75,995
Median home value
$119,800
Jobs located here
16,142
Daytime population
45,367Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Oil City area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of the Oil City area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Hair salons across Pennsylvania

Every Pennsylvania market ranked →

The highest-scoring small-town markets in Pennsylvania for hair salons, numbered among those based in Pennsylvania, with the Oil City area marked.

Top small-town markets in Pennsylvania

Small-town markets in Pennsylvania ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hemlock Farms, PA743112.8$791K+7.2%#32 of 538
2Lewistown, PA512815.1$567K0.0%#261 of 538
3Huntingdon, PA502515.3$584K−2.4%#273 of 538
4East Stroudsburg, PA5012820.9$482K−0.7%#275 of 538
5Pottsville, PA4812120.9$432K+1.5%#292 of 538
6Indiana, PA475216.0$534K−0.3%#306 of 538
7Lock Haven, PA433120.1$434K+1.3%#344 of 538
8Sayre, PA415321.5$416K−0.6%#365 of 538
9Bloomsburg-Berwick, PA416022.8$388K+2.3%#369 of 538
10Oil City, PA403616.8$506K−2.0%#377 of 538

Other business types in the Oil City area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Oil City, PA area?

There are 36 hair salons on map listings in the Oil City area as of September 2026. 4 of them (11%) are chain locations. The listings count hair and beauty salons. Official counts show 20 businesses with payroll classed as beauty salons in 2023, down 20.0% from 2019. Another 34 one-person businesses have no payroll, by official counts.

How much do households in the Oil City, PA area spend on personal care products and services?

About $18.2M a year, or $851 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 36 hair salons on map listings, it comes to $506K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 21,397 households in the Oil City area and national spending patterns by income.

How does the Oil City, PA area compare with the U.S. for hair salons?

The Oil City area has 16.8 hair salons per 10,000 households, 28% below the U.S. rate of 23.4. Spending per salon is $506K, 18% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, the Oil City area would have about 42, against 36 on map listings. There is one business with payroll in the industry for every 1,070 households, against one for every 1,535 across the U.S. The official count fell 20.0% from 2019 to 2023, against +6.0% for the U.S.

How fast is the Oil City, PA area growing?

Population estimates put the Oil City area at 49,346 people in 2025, down 2.0% since 2020, against +3.1% for the U.S. It has 21,397 households. The median household income in the Oil City area is $61,522 a year, 24% below the U.S. median of $80,734. That rose 23.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Oil City area scores 40 for hair salons (lower middle), #377 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Oil City area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Oil City area

Screening a site or an acquisition in the Oil City area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Oil City area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.