Groundwork

Beauty and personal care · Small-town market · Ohio

Hair salons in the Cambridge, OH area

How the Cambridge, OH area compares with other small-town markets and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 30 out of 100: Lower middle

Ranked #474 of 538 scored small-town markets
#27 of 29 scored small-town markets based in Ohio

Listings
40
10 chain locations (25%)
Official establishments
10
Businesses with payroll, 2023
Household spending a year
$14M
On personal care products and services · $856 a household
Spending per listing
$349K
19% below the U.S.
Listings per 10k households
24.5
5% above the U.S.
Population, 2025
38,379
−0.1% since 2020

See the hair salons around any address in the Cambridge area

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Cambridge area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for hair salons in the Cambridge area is 30 (lower middle), #474 of 538 scored small-town markets and #27 of 29 scored small-town markets based in Ohio. That puts it in the bottom quarter of small-town markets.

Household spending on personal care products and services in the Cambridge area comes to about $14M a year: $856 per household, 15% below the U.S. average. Spread across 40 hair salons, that is $349K per salon, 19% below the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

The Cambridge area has 40 hair salons on map listings as of September 2026. Of those, 10 are chain locations, or 25%, against 14% across the U.S. That is 24.5 per 10,000 households, 5% above the U.S. rate of 23.4.

In 2023, official counts showed 10 businesses with payroll in the Cambridge area classed as beauty salons. That is one for every 1,632 households, against one for every 1,535 across the U.S. Between 2020 and 2025, the population of the Cambridge area declined 0.1%, against +3.1% for the U.S.

How the Cambridge area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Cambridge, OH area compared with Ohio and the U.S.
MeasureCambridge areaOhioU.S.
Listings per 10k households24.521.023.4
Spending per listing$349K$465K$430K
Households per official establishment1,6321,7891,535
Official establishment growth, 2019–2023n/a−1.9%+6.0%
Population growth, 2020–2025−0.1%+0.9%+3.1%
Spending per household on personal care products and services$856$976$1,005
Median household income$58,478$71,389$80,734
Groundwork market score3048

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10
Employees, 2023
45
Annual payroll, 2023
$918K
One-person businesses, 2023
68Businesses with no payroll
Map listings, September 2026
4010 chain locations
Listings at the U.S. rate for this spending
33The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in the Cambridge area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Cambridge area

Population, 2025 estimate
38,379−0.1% since 2020
Households
16,318
Median age
41.8
Homes lived in by their owners
72%
Vehicles per household
1.9
Land area
522 sq. mi.
People per square mile
73
Median household income
$58,478+27.4% vs. 2015–2019, before inflation
Average household income
$75,252
Median home value
$157,700
Jobs located here
14,461
Daytime population
37,216Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Cambridge area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of the Cambridge area. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Ohio

Every Ohio market ranked →

The highest-scoring small-town markets in Ohio for hair salons, numbered among those based in Ohio, with the Cambridge area marked.

Top small-town markets in Ohio

Small-town markets in Ohio ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Urbana, OH752214.1$681K+0.2%#26 of 538
2Wooster, OH717817.6$548K−0.1%#50 of 538
3Wilmington, OH693219.1$494K+0.6%#64 of 538
4Bellefontaine, OH673819.4$489K+0.4%#78 of 538
5Ashland, OH653115.0$608K+0.1%#89 of 538
6Mount Vernon, OH635021.3$458K+1.9%#123 of 538
7Sidney, OH623518.5$528K−0.2%#126 of 538
8Athens, OH593615.6$551K+1.3%#158 of 538
9Coshocton, OH592416.2$521K+1.6%#160 of 538
10Marion, OH564317.4$498K−0.4%#197 of 538
27Cambridge, OH304024.5$349K−0.1%#474 of 538

Other business types in the Cambridge area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Cambridge, OH area?

Map listings as of September 2026 show 40 hair salons in the Cambridge area. 10 of them (25%) are chain locations. The listings count hair and beauty salons. Official counts show 10 businesses with payroll classed as beauty salons in 2023. Another 68 one-person businesses have no payroll, by official counts.

How much do households in the Cambridge, OH area spend on personal care products and services?

About $14M a year, or $856 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 40 hair salons on map listings, it comes to $349K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 16,318 households in the Cambridge area and national spending patterns by income.

How does the Cambridge, OH area compare with the U.S. for hair salons?

The Cambridge area has 24.5 hair salons per 10,000 households, 5% above the U.S. rate of 23.4. Spending per salon is $349K, 19% below the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, the Cambridge area would have about 33, against 40 on map listings. There is one business with payroll in the industry for every 1,632 households, against one for every 1,535 across the U.S.

How fast is the Cambridge, OH area growing?

Population estimates put the Cambridge area at 38,379 people in 2025, down 0.1% since 2020, against +3.1% for the U.S. It has 16,318 households. Median household income in the Cambridge area is $58,478, 28% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Cambridge area scores 30 for hair salons (lower middle), #474 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Cambridge area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Cambridge area

Screening a site or an acquisition in the Cambridge area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Cambridge area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.