Beauty and personal care · County · North Dakota
Hair salons in Mercer County, ND
The hair salons in Mercer County, ND, the household spending behind them and how the market ranks against other counties.
Groundwork market score
Not scored
Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
- Listings
- 8
- 0 chain locations (0%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $3.6M
- On personal care products and services · $1,009 a household
- Spending per listing
- $453K
- 5% above the U.S.
- Listings per 10k households
- 22.3
- 5% below the U.S.
- Population, 2025
- 8,441
- +1.1% since 2020
See the hair salons around any address in Mercer County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 8 hair salons in Mercer County. None of them are chain locations, against 14% across the U.S. Per 10,000 households, that is 22.3, 5% below the U.S. rate of 23.4.
At $1,009 per household (in line with the U.S. average), households in Mercer County spend about $3.6M a year on personal care products and services. That is about $453K of household spending for each salon on map listings, 5% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.
In 2023, official counts showed 4 businesses with payroll in Mercer County classed as beauty salons. That is one for every 899 households, against one for every 1,535 across the U.S. Official counts also show 17 one-person businesses without payroll.
Between 2020 and 2025, the population of Mercer County grew 1.1%, slower than the U.S. (+3.1%). Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.
How Mercer County compares
The same measures for North Dakota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Mercer County | North Dakota | U.S. |
|---|---|---|---|
| Listings per 10k households | 22.3 | 23.8 | 23.4 |
| Spending per listing | $453K | $421K | $430K |
| Households per official establishment | 899 | 1,379 | 1,535 |
| Official establishment growth, 2019–2023 | n/a | +2.6% | +6.0% |
| Population growth, 2020–2025 | +1.1% | +2.5% | +3.1% |
| Spending per household on personal care products and services | $1,009 | $1,002 | $1,005 |
| Median household income | $80,946 | $76,657 | $80,734 |
| Groundwork market score | Not scored | 37 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3 → 4
- Employees, 2023
- 7
- Annual payroll, 2023
- $228K
- One-person businesses, 2023
- 17Businesses with no payroll
- Map listings, September 2026
- 80 chain locations
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as beauty salons in Mercer County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Mercer County
- Population, 2025 estimate
- 8,441+1.1% since 2020
- Households
- 3,594
- Median age
- 44.3
- Homes lived in by their owners
- 81%
- Vehicles per household
- 2.5
- Land area
- 1,043 sq. mi.
- People per square mile
- 8
- Median household income
- $80,946
- Average household income
- $96,779
- Median home value
- $198,500
- Jobs located here
- 3,815
- Daytime population
- 8,416Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Mercer County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across North Dakota
Every North Dakota market ranked →The highest-scoring counties in North Dakota for hair salons, numbered among those based in North Dakota, with Mercer County marked.
Top counties in North Dakota
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1McKenzie County, ND | 76 | 9 | 15.0 | $772K | +2.8% | #131 of 2,339 |
| 2Williams County, ND | 63 | 28 | 18.5 | $584K | +1.4% | #528 of 2,339 |
| 3Richland County, ND | 62 | 14 | 20.4 | $486K | +1.2% | #598 of 2,339 |
| 4Morton County, ND | 56 | 32 | 22.9 | $442K | +3.8% | #890 of 2,339 |
| 5Barnes County, ND | 55 | 8 | 16.3 | $567K | −2.7% | #902 of 2,339 |
| 6Grand Forks County, ND | 54 | 71 | 22.7 | $420K | +1.9% | #978 of 2,339 |
| 7Walsh County, ND | 50 | 6 | 13.6 | $698K | −3.3% | #1,148 of 2,339 |
| 8Ramsey County, ND | 45 | 9 | 16.6 | $547K | −0.4% | #1,413 of 2,339 |
| 9Ward County, ND | 45 | 67 | 23.5 | $433K | −2.4% | #1,427 of 2,339 |
| 10Burleigh County, ND | 45 | 117 | 28.4 | $376K | +4.7% | #1,443 of 2,339 |
| Mercer County, ND | Not scored | 8 | 22.3 | $453K | +1.1% |
Other business types in Mercer County
None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Mercer County, ND?
There are 8 hair salons on map listings in Mercer County as of September 2026. None of them are chain locations. The listings count hair and beauty salons. Official counts show 4 businesses with payroll classed as beauty salons in 2023. Another 17 one-person businesses have no payroll, by official counts.
How much do households in Mercer County, ND spend on personal care products and services?
About $3.6M a year, or $1,009 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 8 hair salons on map listings, it comes to $453K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 3,594 households in Mercer County and national spending patterns by income.
How does Mercer County, ND compare with the U.S. for hair salons?
Mercer County has 22.3 hair salons per 10,000 households, 5% below the U.S. rate of 23.4. Spending per salon is $453K, 5% above the U.S. figure of $430K. The count on map listings matches the U.S. ratio of hair salons to household spending. There is one business with payroll in the industry for every 899 households, against one for every 1,535 across the U.S.
How fast is Mercer County, ND growing?
Population estimates put Mercer County at 8,441 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 3,594 households. The median household income in Mercer County is $80,946 a year, in line with the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Mercer County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Mercer County
Screening a site or an acquisition in Mercer County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.