Groundwork

Beauty and personal care · County · Iowa

Hair salons in Bremer County, IA

Competitor counts, household spending and official business counts for hair salons in Bremer County, IA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #1,558 of 2,339 scored counties
#38 of 72 scored counties in Iowa

Listings
25
9 chain locations (36%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$10M
On personal care products and services · $1,026 a household
Spending per listing
$399K
7% below the U.S.
Listings per 10k households
25.7
10% above the U.S.
Population, 2025
25,296
+1.1% since 2020

See the hair salons around any address in Bremer County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Bremer County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Bremer County comes to about $10M a year: $1,026 per household, 2% above the U.S. average. That works out to $399K per salon, 7% below the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

There are 25 hair salons on map listings in Bremer County as of September 2026. 9 of them (36%) are chain locations, against 14% across the U.S. That is 25.7 per 10,000 households, 10% above the U.S. rate of 23.4.

The official count of businesses with payroll classed as beauty salons in Bremer County was 8 in 2023. That is one for every 1,215 households, against one for every 1,535 across the U.S. Official counts list 50 one-person businesses without payroll.

Between 2020 and 2025, the population of Bremer County grew 1.1%, slower than the U.S. (+3.1%). Bremer County scores 42 (lower middle) on the Groundwork market score for hair salons, ranking #1,558 of 2,339 scored counties and #38 of 72 scored counties in Iowa.

How Bremer County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Bremer County, IA compared with Iowa and the U.S.
MeasureBremer CountyIowaU.S.
Listings per 10k households25.723.523.4
Spending per listing$399K$422K$430K
Households per official establishment1,2151,6531,535
Official establishment growth, 2019–2023n/a−2.1%+6.0%
Population growth, 2020–2025+1.1%+1.5%+3.1%
Spending per household on personal care products and services$1,026$990$1,005
Median household income$86,784$75,059$80,734
Groundwork market score4239

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9 → 8
Employees, 2023
19
Annual payroll, 2023
$594K
One-person businesses, 2023
50Businesses with no payroll
Map listings, September 2026
259 chain locations
Listings at the U.S. rate for this spending
23The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Bremer County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Bremer County

Population, 2025 estimate
25,296+1.1% since 2020
Households
9,716
Median age
39.3
Homes lived in by their owners
80%
Vehicles per household
2.1
Land area
436 sq. mi.
People per square mile
58
Median household income
$86,784+23.3% vs. 2015–2019, before inflation
Average household income
$108,261
Median home value
$219,600
Jobs located here
9,443
Daytime population
21,993Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Bremer County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Bremer County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for hair salons, numbered among those based in Iowa, with Bremer County marked.

Top counties in Iowa

Counties in Iowa ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Benton County, IA821211.8$882K+1.8%#59 of 2,339
2Madison County, IA79913.4$787K+3.8%#90 of 2,339
3Warren County, IA763316.0$685K+9.0%#135 of 2,339
4Delaware County, IA721013.6$717K+1.3%#230 of 2,339
5Dallas County, IA709823.1$517K+17.8%#297 of 2,339
6Guthrie County, IA67919.6$515K+1.6%#397 of 2,339
7Marion County, IA652317.3$581K+2.3%#445 of 2,339
8Mills County, IA651120.4$526K+2.6%#451 of 2,339
9Jones County, IA641518.3$524K+2.9%#497 of 2,339
10Marshall County, IA642818.1$520K−0.5%#498 of 2,339
38Bremer County, IA422525.7$399K+1.1%#1,558 of 2,339

Other business types in Bremer County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Bremer County, IA?

As of September 2026, map listings count 25 hair salons in Bremer County. 9 of them (36%) are chain locations. The listings count hair and beauty salons. Official counts show 8 businesses with payroll classed as beauty salons in 2023. Official counts also show 50 one-person businesses without payroll.

How much do households in Bremer County, IA spend on personal care products and services?

About $10M a year, or $1,026 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 25 hair salons on map listings, it comes to $399K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 9,716 households in Bremer County and national spending patterns by income.

How does Bremer County, IA compare with the U.S. for hair salons?

Bremer County has 25.7 hair salons per 10,000 households, 10% above the U.S. rate of 23.4. Spending per salon is $399K, 7% below the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Bremer County would have about 23, against 25 on map listings. There is one business with payroll in the industry for every 1,215 households, against one for every 1,535 across the U.S.

How fast is Bremer County, IA growing?

Population estimates put Bremer County at 25,296 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 9,716 households. Median household income in Bremer County is $86,784, 7% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Bremer County scores 42 for hair salons (lower middle), #1,558 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Bremer County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Bremer County

Screening a site or an acquisition in Bremer County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Bremer County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.