Beauty and personal care · County · Georgia
Hair salons in Stephens County, GA
How Stephens County, GA compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 46 out of 100: Lower middle
Ranked #1,391 of 2,339 scored counties
#60 of 119 scored counties in Georgia
- Listings
- 21
- 4 chain locations (19%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $7.8M
- On personal care products and services · $745 a household
- Spending per listing
- $373K
- 13% below the U.S.
- Listings per 10k households
- 20.0
- 15% below the U.S.
- Population, 2025
- 27,854
- +3.8% since 2020
See the hair salons around any address in Stephens County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Stephens County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Stephens County spend about $7.8M a year on personal care products and services, or $745 per household, 26% below the U.S. average. That works out to $373K per salon, 13% below the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.
There are 21 hair salons on map listings in Stephens County as of September 2026. 4 of them (19%) are chain locations, against 14% across the U.S. That comes to 20.0 for every 10,000 households, 15% below the U.S. rate of 23.4.
In 2023, official counts showed 3 businesses with payroll in Stephens County classed as beauty salons. That is one for every 3,508 households, against one for every 1,535 across the U.S. Another 62 one-person businesses have no payroll, by official counts.
Population estimates put the population change in Stephens County from 2020 to 2025 at +3.8%, faster than the U.S. (+3.1%). The Groundwork market score for hair salons in Stephens County is 46 (lower middle), #1,391 of 2,339 scored counties and #60 of 119 scored counties in Georgia.
How Stephens County compares
The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Stephens County | Georgia | U.S. |
|---|---|---|---|
| Listings per 10k households | 20.0 | 29.5 | 23.4 |
| Spending per listing | $373K | $314K | $430K |
| Households per official establishment | 3,508 | 1,590 | 1,535 |
| Official establishment growth, 2019–2023 | n/a | +13.6% | +6.0% |
| Population growth, 2020–2025 | +3.8% | +5.3% | +3.1% |
| Spending per household on personal care products and services | $745 | $926 | $1,005 |
| Median household income | $54,754 | $77,353 | $80,734 |
| Groundwork market score | 46 | 31 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 5 → 3
- Employees, 2023
- 9
- Annual payroll, 2023
- $263K
- One-person businesses, 2023
- 62Businesses with no payroll
- Map listings, September 2026
- 214 chain locations
- Listings at the U.S. rate for this spending
- 18The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as beauty salons in Stephens County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Stephens County
- Population, 2025 estimate
- 27,854+3.8% since 2020
- Households
- 10,524
- Median age
- 42.5
- Homes lived in by their owners
- 74%
- Vehicles per household
- 2.1
- Land area
- 179 sq. mi.
- People per square mile
- 151
- Median household income
- $54,754+16.1% vs. 2015–2019, before inflation
- Average household income
- $69,096
- Median home value
- $175,300
- Jobs located here
- 8,300
- Daytime population
- 22,701Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Stephens County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Stephens County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Georgia
Every Georgia market ranked →The highest-scoring counties in Georgia for hair salons, numbered among those based in Georgia, with Stephens County marked.
Top counties in Georgia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Harris County, GA | 92 | 12 | 9.2 | $1.1M | +6.8% | #4 of 2,339 |
| 2Monroe County, GA | 84 | 16 | 15.2 | $632K | +14.1% | #45 of 2,339 |
| 3Greene County, GA | 82 | 13 | 15.9 | $623K | +12.3% | #63 of 2,339 |
| 4Effingham County, GA | 80 | 45 | 18.5 | $521K | +14.1% | #83 of 2,339 |
| 5Long County, GA | 78 | 5 | 8.1 | $973K | +32.6% | #95 of 2,339 |
| 6Jasper County, GA | 78 | 7 | 11.7 | $714K | +20.2% | #100 of 2,339 |
| 7Lee County, GA | 78 | 18 | 14.6 | $640K | +2.9% | #104 of 2,339 |
| 8Madison County, GA | 77 | 10 | 8.9 | $909K | +8.8% | #111 of 2,339 |
| 9Paulding County, GA | 76 | 105 | 17.5 | $578K | +12.7% | #144 of 2,339 |
| 10Newton County, GA | 76 | 69 | 16.7 | $528K | +11.2% | #148 of 2,339 |
| 60Stephens County, GA | 46 | 21 | 20.0 | $373K | +3.8% | #1,391 of 2,339 |
Other business types in Stephens County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas56
- Hair salons46
- Barbershops
- Nail salons
- Spas and skin care58
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Stephens County, GA?
As of September 2026, map listings count 21 hair salons in Stephens County. 4 of them (19%) are chain locations. The listings count hair and beauty salons. Official counts show 3 businesses with payroll classed as beauty salons in 2023. Official counts list 62 one-person businesses without payroll.
How much do households in Stephens County, GA spend on personal care products and services?
About $7.8M a year, or $745 per household. That is 26% below the U.S. average (an index of 74, where 100 is the U.S. average). Spread across the 21 hair salons on map listings, it comes to $373K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 10,524 households in Stephens County and national spending patterns by income.
How does Stephens County, GA compare with the U.S. for hair salons?
Stephens County has 20.0 hair salons per 10,000 households, 15% below the U.S. rate of 23.4. Spending per salon is $373K, 13% below the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Stephens County would have about 18, against 21 on map listings. There is one business with payroll in the industry for every 3,508 households, against one for every 1,535 across the U.S.
How fast is Stephens County, GA growing?
Population estimates put Stephens County at 27,854 people in 2025, up 3.8% since 2020, faster than the U.S. (+3.1%). It has 10,524 households. Median household income in Stephens County is $54,754, 32% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 16.1%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Stephens County scores 46 for hair salons (lower middle), #1,391 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Stephens County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Stephens County
Screening a site or an acquisition in Stephens County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Stephens County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.