Groundwork

Beauty and personal care · County · Florida

Hair salons in Franklin County, FL

The hair salons in Franklin County, FL, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 44 out of 100: Lower middle

Ranked #1,477 of 2,339 scored counties
#32 of 63 scored counties in Florida

Listings
10
2 chain locations (20%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$4.1M
On personal care products and services · $835 a household
Spending per listing
$413K
4% below the U.S.
Listings per 10k households
20.2
14% below the U.S.
Population, 2025
13,029
+4.5% since 2020

See the hair salons around any address in Franklin County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 10 hair salons in Franklin County. Of those, 2 are chain locations, or 20%, against 14% across the U.S. That is 20.2 per 10,000 households, 14% below the U.S. rate of 23.4.

Household spending on personal care products and services in Franklin County comes to about $4.1M a year: $835 per household, 17% below the U.S. average. That is about $413K of household spending for each salon on map listings, 4% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

Official counts show 3 businesses with payroll classed as beauty salons in Franklin County in 2023. That is one for every 1,650 households, against one for every 1,535 across the U.S. Official counts list 15 one-person businesses without payroll.

Population estimates show Franklin County grew 4.5% from 2020 to 2025, faster than the U.S. (+3.1%). Franklin County scores 44 (lower middle) on the Groundwork market score for hair salons, ranking #1,477 of 2,339 scored counties and #32 of 63 scored counties in Florida.

How Franklin County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Franklin County, FL compared with Florida and the U.S.
MeasureFranklin CountyFloridaU.S.
Listings per 10k households20.227.323.4
Spending per listing$413K$333K$430K
Households per official establishment1,6501,1621,535
Official establishment growth, 2019–2023n/a+15.0%+6.0%
Population growth, 2020–2025+4.5%+8.7%+3.1%
Spending per household on personal care products and services$835$911$1,005
Median household income$64,105$74,568$80,734
Groundwork market score4427

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
4
Annual payroll, 2023
$158K
One-person businesses, 2023
15Businesses with no payroll
Map listings, September 2026
102 chain locations
Listings at the U.S. rate for this spending
10The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Franklin County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Franklin County

Population, 2025 estimate
13,029+4.5% since 2020
Households
4,949
Median age
47.2
Homes lived in by their owners
81%
Vehicles per household
1.7
Land area
545 sq. mi.
People per square mile
23
Median household income
$64,105+37.4% vs. 2015–2019, before inflation
Average household income
$86,720
Median home value
$273,300
Jobs located here
3,579
Daytime population
11,650Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Franklin County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for hair salons, numbered among those based in Florida, with Franklin County marked.

Top counties in Florida

Counties in Florida ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sumter County, FL86669.4$953K+21.1%#30 of 2,339
2Wakulla County, FL702116.5$550K+12.3%#289 of 2,339
3Glades County, FL68511.1$661K+9.9%#348 of 2,339
4St. Johns County, FL6525021.6$515K+25.0%#453 of 2,339
5Putnam County, FL643812.1$604K+5.9%#484 of 2,339
6Santa Rosa County, FL6316022.0$446K+11.7%#556 of 2,339
7Gadsden County, FL61148.3$870K+2.0%#618 of 2,339
8Polk County, FL6053318.4$456K+19.8%#690 of 2,339
9Suwannee County, FL603018.6$415K+10.6%#700 of 2,339
10Gilchrist County, FL591318.2$460K+14.5%#748 of 2,339
32Franklin County, FL441020.2$413K+4.5%#1,477 of 2,339

Other business types in Franklin County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Franklin County, FL?

Franklin County has 10 hair salons on map listings as of September 2026. 2 of them (20%) are chain locations. The listings count hair and beauty salons. Official counts show 3 businesses with payroll classed as beauty salons in 2023. Official counts also show 15 one-person businesses without payroll.

How much do households in Franklin County, FL spend on personal care products and services?

About $4.1M a year, or $835 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 10 hair salons on map listings, it comes to $413K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 4,949 households in Franklin County and national spending patterns by income.

How does Franklin County, FL compare with the U.S. for hair salons?

Franklin County has 20.2 hair salons per 10,000 households, 14% below the U.S. rate of 23.4. Spending per salon is $413K, 4% below the U.S. figure of $430K. The count on map listings matches the U.S. ratio of hair salons to household spending. There is one business with payroll in the industry for every 1,650 households, against one for every 1,535 across the U.S.

How fast is Franklin County, FL growing?

Population estimates put Franklin County at 13,029 people in 2025, up 4.5% since 2020, faster than the U.S. (+3.1%). It has 4,949 households. The median household income in Franklin County is $64,105 a year, 21% below the U.S. median of $80,734. That rose 37.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Franklin County scores 44 for hair salons (lower middle), #1,477 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Franklin County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Franklin County

Screening a site or an acquisition in Franklin County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.