Beauty and personal care · County · Arkansas
Hair salons in Benton County, AR
How Benton County, AR compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 61 out of 100: Upper middle
Ranked #653 of 2,339 scored counties
#4 of 61 scored counties in Arkansas
- Listings
- 260
- 44 chain locations (17%)
- Official establishments
- 71
- +44.9% since 2019
- Household spending a year
- $113.8M
- On personal care products and services · $1,017 a household
- Spending per listing
- $438K
- 2% above the U.S.
- Listings per 10k households
- 23.2
- In line with the U.S.
- Population, 2025
- 332,554
- +16.0% since 2020
See the hair salons around any address in Benton County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $1,017 per household (in line with the U.S. average), households in Benton County spend about $113.8M a year on personal care products and services. Spread across 260 hair salons, that is $438K per salon, 2% above the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.
Benton County has 260 hair salons on map listings as of September 2026. 44 of them (17%) are chain locations, against 14% across the U.S. Per 10,000 households, that is 23.2, in line with the U.S. rate of 23.4.
In 2023, official counts showed 71 businesses with payroll in Benton County classed as beauty salons, up 44.9% from 2019. That is one for every 1,576 households, against one for every 1,535 across the U.S. Another 635 one-person businesses have no payroll, by official counts. Since fiscal 2022, 2 SBA-backed loans worth $581K have gone to businesses classed as beauty salons in Benton County.
Between 2020 and 2025, the population of Benton County grew 16.0%, faster than the U.S. (+3.1%). For hair salons, Benton County has a Groundwork market score of 61 (upper middle): #653 of 2,339 scored counties and #4 of 61 scored counties in Arkansas.
How Benton County compares
The same measures for Arkansas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Benton County | Arkansas | U.S. |
|---|---|---|---|
| Listings per 10k households | 23.2 | 23.0 | 23.4 |
| Spending per listing | $438K | $354K | $430K |
| Households per official establishment | 1,576 | 2,662 | 1,535 |
| Official establishment growth, 2019–2023 | +44.9% | +16.5% | +6.0% |
| Population growth, 2020–2025 | +16.0% | +3.3% | +3.1% |
| Spending per household on personal care products and services | $1,017 | $815 | $1,005 |
| Median household income | $93,506 | $60,773 | $80,734 |
| Groundwork market score | 61 | 41 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 49 → 71+44.9% over the period
- Employees, 2023
- 296
- Annual payroll, 2023
- $9.1M
- One-person businesses, 2023
- 635Businesses with no payroll
- Map listings, September 2026
- 26044 chain locations
- Listings at the U.S. rate for this spending
- 264The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $581K
SBA-backed loans to businesses classed as beauty salons in Benton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Benton County
- Population, 2025 estimate
- 332,554+16.0% since 2020
- Households
- 111,919
- Median age
- 36.9
- Homes lived in by their owners
- 67%
- Vehicles per household
- 2.0
- Land area
- 848 sq. mi.
- People per square mile
- 358
- Median household income
- $93,506+40.9% vs. 2015–2019, before inflation
- Average household income
- $126,066
- Median home value
- $323,500
- Jobs located here
- 151,032
- Daytime population
- 313,270Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Benton County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Arkansas
Every Arkansas market ranked →The highest-scoring counties in Arkansas for hair salons, numbered among those based in Arkansas, with Benton County marked.
Top counties in Arkansas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Madison County, AR | 73 | 7 | 10.8 | $721K | +11.2% | #201 of 2,339 |
| 2Marion County, AR | 64 | 8 | 10.4 | $690K | +4.3% | #475 of 2,339 |
| 3Saline County, AR | 64 | 97 | 19.3 | $466K | +7.6% | #506 of 2,339 |
| 4Benton County, AR | 61 | 260 | 23.2 | $438K | +16.0% | #653 of 2,339 |
| 5Lonoke County, AR | 59 | 58 | 20.3 | $428K | +3.5% | #751 of 2,339 |
| 6Randolph County, AR | 58 | 7 | 9.5 | $763K | +1.5% | #758 of 2,339 |
| 7Perry County, AR | 56 | 6 | 14.7 | $535K | +3.1% | #859 of 2,339 |
| 8Logan County, AR | 54 | 13 | 15.3 | $520K | +2.5% | #952 of 2,339 |
| 9Crawford County, AR | 54 | 48 | 20.6 | $392K | +4.1% | #984 of 2,339 |
| 10Miller County, AR | 53 | 15 | 9.2 | $793K | −0.5% | #990 of 2,339 |
Other business types in Benton County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas54
- Hair salons61
- Barbershops55
- Nail salons67
- Spas and skin care68
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Benton County, AR?
Map listings as of September 2026 show 260 hair salons in Benton County. 44 of them (17%) are chain locations. The listings count hair and beauty salons. Official counts show 71 businesses with payroll classed as beauty salons in 2023, up 44.9% from 2019. Official counts list 635 one-person businesses without payroll.
How much do households in Benton County, AR spend on personal care products and services?
About $113.8M a year, or $1,017 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 260 hair salons on map listings, it comes to $438K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 111,919 households in Benton County and national spending patterns by income.
How does Benton County, AR compare with the U.S. for hair salons?
Benton County has 23.2 hair salons per 10,000 households, in line with the U.S. rate of 23.4. Spending per salon is $438K, 2% above the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Benton County would have about 264, against 260 on map listings. There is one business with payroll in the industry for every 1,576 households, against one for every 1,535 across the U.S. The official count rose 44.9% from 2019 to 2023, against +6.0% for the U.S.
How fast is Benton County, AR growing?
Population estimates put Benton County at 332,554 people in 2025, up 16.0% since 2020, faster than the U.S. (+3.1%). It has 111,919 households. Median household income in Benton County is $93,506, 16% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 40.9%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Benton County scores 61 for hair salons (upper middle), #653 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Benton County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Benton County
Screening a site or an acquisition in Benton County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.