Groundwork

Fitness and classes · Metro area · Washington

Gyms in the Kennewick-Richland, WA metro area

The gyms in the Kennewick-Richland, WA metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 69 out of 100: Upper middle

Ranked #41 of 387 scored metro areas
#7 of 11 scored metro areas based in Washington

Listings
81
30 chain locations (37%)
Official establishments
41
All fitness and recreational sports centers · +5.1% since 2019
Household spending a year
$128.9M
On memberships, classes and admissions · $1,194 a household
Spending per listing
$1.6M
22% above the U.S.
Listings per 10k households
7.5
In line with the U.S.
Population, 2025
324,334
+6.5% since 2020

See the gyms around any address in the Kennewick-Richland metro area

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Kennewick-Richland metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 81 gyms in the Kennewick-Richland metro area. Chain locations make up 37% of them, against 28% across the U.S. That is 7.5 per 10,000 households, in line with the U.S. rate of 7.6.

Household spending on memberships, classes and admissions in the Kennewick-Richland metro area comes to about $128.9M a year: $1,194 per household, 21% above the U.S. average. That works out to $1.6M per gym, 22% above the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

The official count of businesses with payroll classed as fitness and recreational sports centers in the Kennewick-Richland metro area was 41 in 2023, up 5.1% from 2019. That is one for every 2,633 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Since fiscal 2022, 7 SBA-backed loans worth $3.3M have gone to businesses classed as fitness and recreational sports centers in the Kennewick-Richland metro area.

Population estimates put the population change in the Kennewick-Richland metro area from 2020 to 2025 at +6.5%, faster than the U.S. (+3.1%). The Groundwork market score for gyms in the Kennewick-Richland metro area is 69 (upper middle), #41 of 387 scored metro areas and #7 of 11 scored metro areas based in Washington. That puts it in the top quarter of metro areas.

How the Kennewick-Richland metro area compares

The same measures for Washington and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Kennewick-Richland, WA metro area compared with Washington and the U.S.
MeasureKennewick-Richland metro areaWashingtonU.S.
Listings per 10k households7.57.17.6
Spending per listing$1.6M$2M$1.3M
Households per official establishment (all fitness and recreational sports centers)2,6332,9083,109
Official establishment growth, 2019–2023+5.1%+6.9%+5.8%
Population growth, 2020–2025+6.5%+3.6%+3.1%
Spending per household on memberships, classes and admissions$1,194$1,386$983
Median household income$89,010$98,141$80,734
Groundwork market score6974

Official counts and lending

Businesses

Official establishments, 2019 to 2023
41All fitness and recreational sports centers · +5.1% over the period
Employees, 2023
693
Annual payroll, 2023
$11.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
8130 chain locations
Listings at the U.S. rate for this spending
99The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
7
Amount
$3.3M

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Kennewick-Richland metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in the Kennewick-Richland metro area

Population, 2025 estimate
324,334+6.5% since 2020
Households
107,936
Median age
35.4
Homes lived in by their owners
69%
Vehicles per household
2.1
Land area
2,942 sq. mi.
People per square mile
106
Median household income
$89,010+32.2% vs. 2015–2019, before inflation
Average household income
$112,562
Median home value
$397,900
Jobs located here
130,459
Daytime population
304,924Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Kennewick-Richland metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

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The highest-scoring metro areas in Washington for gyms, numbered among those based in Washington (a market based in another state is listed without a number), with the Kennewick-Richland metro area marked.

Top metro areas in Washington

Metro areas in Washington ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Olympia-Lacey-Tumwater, WA84776.5$1.9M+2.8%#4 of 387
2Longview-Kelso, WA80276.1$1.6M+3.5%#12 of 387
3Bremerton-Silverdale-Port Orchard, WA74666.1$2.3M+2.7%#23 of 387
4Mount Vernon-Anacortes, WA73356.7$1.8M+2.4%#25 of 387
5Seattle-Tacoma-Bellevue, WA711,2097.5$2.2M+3.3%#33 of 387
6Yakima, WA70525.9$1.5M+1.0%#37 of 387
7Kennewick-Richland, WA69817.5$1.6M+6.5%#41 of 387
Lewiston, ID-WA69197.1$1.4M+1.5%#42 of 387
Portland-Vancouver-Hillsboro, OR-WA667607.5$1.8M+1.0%#57 of 387
8Bellingham, WA62707.4$1.5M+3.9%#85 of 387

Other business types in the Kennewick-Richland metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in the Kennewick-Richland, WA metro area?

There are 81 gyms on map listings in the Kennewick-Richland metro area as of September 2026. 30 of them (37%) are chain locations. The listings count gyms and fitness centers. Official counts show 41 businesses with payroll classed as fitness and recreational sports centers in 2023, up 5.1% from 2019. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in the Kennewick-Richland, WA metro area spend on memberships, classes and admissions?

About $128.9M a year, or $1,194 per household. That is 21% above the U.S. average (an index of 121, where 100 is the U.S. average). Spread across the 81 gyms on map listings, it comes to $1.6M per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 107,936 households in the Kennewick-Richland metro area and national spending patterns by income.

How does the Kennewick-Richland, WA metro area compare with the U.S. for gyms?

The Kennewick-Richland metro area has 7.5 gyms per 10,000 households, in line with the U.S. rate of 7.6. Spending per gym is $1.6M, 22% above the U.S. figure of $1.3M. At the national ratio of gyms to household spending, the Kennewick-Richland metro area would have about 99, against 81 on map listings. There is one business with payroll in the industry for every 2,633 households, against one for every 3,109 across the U.S. The official count rose 5.1% from 2019 to 2023, against +5.8% for the U.S.

How fast is the Kennewick-Richland, WA metro area growing?

Population estimates put the Kennewick-Richland metro area at 324,334 people in 2025, up 6.5% since 2020, faster than the U.S. (+3.1%). It has 107,936 households. The median household income in the Kennewick-Richland metro area is $89,010 a year, 10% above the U.S. median of $80,734. That rose 32.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Kennewick-Richland metro area scores 69 for gyms (upper middle), #41 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Kennewick-Richland metro area. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in the Kennewick-Richland metro area

Screening a site or an acquisition in the Kennewick-Richland metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Kennewick-Richland metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.