Fitness and classes · County · Virginia
Gyms in Nottoway County, VA
Competitor counts, household spending and official business counts for gyms in Nottoway County, VA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 17 out of 100: Low
Ranked #1,703 of 1,792 scored counties
#64 of 72 scored counties in Virginia
- Listings
- 5
- 1 chain location (20%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $3.1M
- On memberships, classes and admissions · $548 a household
- Spending per listing
- $615K
- 53% below the U.S.
- Listings per 10k households
- 8.9
- 17% above the U.S.
- Population, 2025
- 15,796
- +1.0% since 2020
See the gyms around any address in Nottoway County
The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Nottoway County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Nottoway County scores 17 (low) on the Groundwork market score for gyms, ranking #1,703 of 1,792 scored counties and #64 of 72 scored counties in Virginia. That puts it in the bottom quarter of counties.
As of September 2026, map listings count 5 gyms in Nottoway County. One of them (20%) is a chain location, against 28% across the U.S. Per 10,000 households, that is 8.9, 17% above the U.S. rate of 7.6.
At $548 per household (44% below the U.S. average), households in Nottoway County spend about $3.1M a year on memberships, classes and admissions. That works out to $615K per gym, 53% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.
There is no official count of businesses with payroll classed as fitness and recreational sports centers in Nottoway County: counts under 3 aren’t published. Between 2020 and 2025, the population of Nottoway County grew 1.0%, slower than the U.S. (+3.1%).
How Nottoway County compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Nottoway County | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.9 | 6.9 | 7.6 |
| Spending per listing | $615K | $1.4M | $1.3M |
| Households per official establishment (all fitness and recreational sports centers) | n/a | 2,759 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +9.6% | +5.8% |
| Population growth, 2020–2025 | +1.0% | +2.8% | +3.1% |
| Spending per household on memberships, classes and admissions | $548 | $960 | $983 |
| Median household income | $63,261 | $93,170 | $80,734 |
| Groundwork market score | 17 | 54 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/aAll fitness and recreational sports centers
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 51 chain location
- Listings at the U.S. rate for this spending
- 2The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as fitness and recreational sports centers in Nottoway County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.
Population and households in Nottoway County
- Population, 2025 estimate
- 15,796+1.0% since 2020
- Households
- 5,611
- Median age
- 42.5
- Homes lived in by their owners
- 67%
- Vehicles per household
- 2.1
- Land area
- 312 sq. mi.
- People per square mile
- 50
- Median household income
- $63,261+38.9% vs. 2015–2019, before inflation
- Average household income
- $74,152
- Median home value
- $167,500
- Jobs located here
- 5,560
- Daytime population
- 14,739Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Nottoway County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.
Or open the report at the center of Nottoway County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for gyms, numbered among those based in Virginia, with Nottoway County marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Powhatan County, VA | 90 | 5 | 4.4 | $2.3M | +7.0% | #11 of 1,792 |
| 2New Kent County, VA | 90 | 6 | 6.5 | $1.6M | +21.2% | #16 of 1,792 |
| 3Spotsylvania County, VA | 89 | 33 | 6.3 | $1.7M | +10.5% | #20 of 1,792 |
| 4Orange County, VA | 86 | 5 | 3.4 | $2.6M | +10.1% | #29 of 1,792 |
| 5Isle of Wight County, VA | 85 | 5 | 3.2 | $2.8M | +6.7% | #32 of 1,792 |
| 6Rockingham County, VA | 83 | 12 | 3.7 | $2.1M | +6.6% | #44 of 1,792 |
| 7Stafford County, VA | 81 | 27 | 5.2 | $2.5M | +8.3% | #54 of 1,792 |
| 8Frederick County, VA | 81 | 16 | 4.5 | $2.1M | +8.8% | #56 of 1,792 |
| 9Louisa County, VA | 80 | 5 | 3.2 | $2.5M | +13.6% | #63 of 1,792 |
| 10Suffolk city, VA | 80 | 18 | 4.7 | $1.8M | +10.4% | #67 of 1,792 |
| 64Nottoway County, VA | 17 | 5 | 8.9 | $615K | +1.0% | #1,703 of 1,792 |
Other business types in Nottoway County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms are in Nottoway County, VA?
Nottoway County has 5 gyms on map listings as of September 2026. One of them (20%) is a chain location. The listings count gyms and fitness centers. No official count is published for fitness and recreational sports centers in Nottoway County: counts under 3 are left out.
How much do households in Nottoway County, VA spend on memberships, classes and admissions?
About $3.1M a year, or $548 per household. That is 44% below the U.S. average (an index of 56, where 100 is the U.S. average). Spread across the 5 gyms on map listings, it comes to $615K per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 5,611 households in Nottoway County and national spending patterns by income.
How does Nottoway County, VA compare with the U.S. for gyms?
Nottoway County has 8.9 gyms per 10,000 households, 17% above the U.S. rate of 7.6. Spending per gym is $615K, 53% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Nottoway County would have about 2, against 5 on map listings.
How fast is Nottoway County, VA growing?
Population estimates put Nottoway County at 15,796 people in 2025, up 1.0% since 2020, slower than the U.S. (+3.1%). It has 5,611 households. The median household income in Nottoway County is $63,261 a year, 22% below the U.S. median of $80,734. That rose 38.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Nottoway County scores 17 for gyms (low), #1,703 of 1,792 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Nottoway County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms · All 56 business types in Nottoway County
Screening a site or an acquisition in Nottoway County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Nottoway County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.