Groundwork

Fitness and classes · County · Virginia

Gyms in Cumberland County, VA

Competitor counts, household spending and official business counts for gyms in Cumberland County, VA, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
0
None on the map
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$2.5M
On memberships, classes and admissions · $620 a household
Spending per listing
n/a
Listings per 10k households
0.0
Population, 2025
10,352
+6.9% since 2020

See the gyms around any address in Cumberland County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

There are no gyms on map listings in Cumberland County as of September 2026. At the U.S. ratio of gyms to household spending, Cumberland County would have about 2, against none on map listings.

Household spending on memberships, classes and admissions in Cumberland County comes to about $2.5M a year: $620 per household, 37% below the U.S. average. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

There is no official count of businesses with payroll classed as fitness and recreational sports centers in Cumberland County: counts under 3 aren’t published.

Population estimates put the population change in Cumberland County from 2020 to 2025 at +6.9%, faster than the U.S. (+3.1%). Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Cumberland County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Cumberland County, VA compared with Virginia and the U.S.
MeasureCumberland CountyVirginiaU.S.
Listings per 10k households0.06.97.6
Spending per listingn/a$1.4M$1.3M
Households per official establishment (all fitness and recreational sports centers)n/a2,7593,109
Official establishment growth, 2019–2023n/a+9.6%+5.8%
Population growth, 2020–2025+6.9%+2.8%+3.1%
Spending per household on memberships, classes and admissions$620$960$983
Median household income$55,325$93,170$80,734
Groundwork market scoreNot scored54

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/aAll fitness and recreational sports centers
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
0
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Cumberland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Cumberland County

Population, 2025 estimate
10,352+6.9% since 2020
Households
4,010
Median age
45.4
Homes lived in by their owners
76%
Vehicles per household
2.2
Land area
298 sq. mi.
People per square mile
33
Median household income
$55,325
Average household income
$87,254
Median home value
$239,300
Jobs located here
1,258
Daytime population
6,410Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cumberland County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Virginia for gyms, numbered among those based in Virginia, with Cumberland County marked.

Top counties in Virginia

Counties in Virginia ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Powhatan County, VA9054.4$2.3M+7.0%#11 of 1,792
2New Kent County, VA9066.5$1.6M+21.2%#16 of 1,792
3Spotsylvania County, VA89336.3$1.7M+10.5%#20 of 1,792
4Orange County, VA8653.4$2.6M+10.1%#29 of 1,792
5Isle of Wight County, VA8553.2$2.8M+6.7%#32 of 1,792
6Rockingham County, VA83123.7$2.1M+6.6%#44 of 1,792
7Stafford County, VA81275.2$2.5M+8.3%#54 of 1,792
8Frederick County, VA81164.5$2.1M+8.8%#56 of 1,792
9Louisa County, VA8053.2$2.5M+13.6%#63 of 1,792
10Suffolk city, VA80184.7$1.8M+10.4%#67 of 1,792
Cumberland County, VANot scored00.0n/a+6.9%

Other business types in Cumberland County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many gyms are in Cumberland County, VA?

Map listings as of September 2026 show no gyms in Cumberland County. The listings count gyms and fitness centers. No official count is published for fitness and recreational sports centers in Cumberland County: counts under 3 are left out.

How much do households in Cumberland County, VA spend on memberships, classes and admissions?

About $2.5M a year, or $620 per household. That is 37% below the U.S. average (an index of 63, where 100 is the U.S. average). The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 4,010 households in Cumberland County and national spending patterns by income.

How does Cumberland County, VA compare with the U.S. for gyms?

Cumberland County has no gyms on map listings. At the national ratio of gyms to household spending, Cumberland County would have about 2, against none on map listings.

How fast is Cumberland County, VA growing?

Population estimates put Cumberland County at 10,352 people in 2025, up 6.9% since 2020, faster than the U.S. (+3.1%). It has 4,010 households. The median household income in Cumberland County is $55,325 a year, 31% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cumberland County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Cumberland County

Screening a site or an acquisition in Cumberland County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.