Groundwork

Fitness and classes · County · Missouri

Gyms in Jasper County, MO

Competitor counts, household spending and official business counts for gyms in Jasper County, MO, set against other counties and the U.S.

Groundwork market score · out of 100

Score 50 out of 100: Upper middle

Ranked #939 of 1,792 scored counties
#26 of 48 scored counties in Missouri

Listings
39
13 chain locations (33%)
Official establishments
10
All fitness and recreational sports centers
Household spending a year
$34.8M
On memberships, classes and admissions · $704 a household
Spending per listing
$893K
31% below the U.S.
Listings per 10k households
7.9
4% above the U.S.
Population, 2025
127,428
+3.7% since 2020

See the gyms around any address in Jasper County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Jasper County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 39 gyms in Jasper County. Of those, 13 are chain locations, or 33%, against 28% across the U.S. Per 10,000 households, that is 7.9, 4% above the U.S. rate of 7.6.

Household spending on memberships, classes and admissions in Jasper County comes to about $34.8M a year: $704 per household, 28% below the U.S. average. That is about $893K of household spending for each gym on map listings, 31% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

The official count of businesses with payroll classed as fitness and recreational sports centers in Jasper County was 10 in 2023. That is one for every 4,949 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Since fiscal 2022, 4 SBA-backed loans worth $3.2M have gone to businesses classed as fitness and recreational sports centers in Jasper County.

Population estimates put the population change in Jasper County from 2020 to 2025 at +3.7%, faster than the U.S. (+3.1%). Jasper County scores 50 (upper middle) on the Groundwork market score for gyms, ranking #939 of 1,792 scored counties and #26 of 48 scored counties in Missouri.

How Jasper County compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Jasper County, MO compared with Missouri and the U.S.
MeasureJasper CountyMissouriU.S.
Listings per 10k households7.97.07.6
Spending per listing$893K$1.2M$1.3M
Households per official establishment (all fitness and recreational sports centers)4,9493,5993,109
Official establishment growth, 2019–2023n/a+11.3%+5.8%
Population growth, 2020–2025+3.7%+1.9%+3.1%
Spending per household on memberships, classes and admissions$704$869$983
Median household income$60,694$70,702$80,734
Groundwork market score5050

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7 → 10All fitness and recreational sports centers
Employees, 2023
171
Annual payroll, 2023
$2.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
3913 chain locations
Listings at the U.S. rate for this spending
27The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$3.2M

SBA-backed loans to businesses classed as fitness and recreational sports centers in Jasper County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Jasper County

Population, 2025 estimate
127,428+3.7% since 2020
Households
49,489
Median age
37.8
Homes lived in by their owners
63%
Vehicles per household
1.8
Land area
639 sq. mi.
People per square mile
195
Median household income
$60,694+25.5% vs. 2015–2019, before inflation
Average household income
$79,727
Median home value
$166,900
Jobs located here
56,727
Daytime population
128,482Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Jasper County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Jasper County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Missouri for gyms, numbered among those based in Missouri, with Jasper County marked.

Top counties in Missouri

Counties in Missouri ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warren County, MO9053.6$2.6M+9.2%#10 of 1,792
2Lincoln County, MO90125.3$1.8M+11.4%#15 of 1,792
3Cass County, MO87255.8$1.7M+7.1%#27 of 1,792
4Jefferson County, MO80515.8$1.6M+2.7%#70 of 1,792
5Callaway County, MO7763.6$2.2M+3.2%#97 of 1,792
6Newton County, MO76125.4$1.4M+6.1%#126 of 1,792
7Stone County, MO7264.4$1.7M+4.1%#181 of 1,792
8Clay County, MO68747.2$1.4M+4.3%#275 of 1,792
9Christian County, MO67288.0$1.2M+8.3%#305 of 1,792
10St. Charles County, MO641448.9$1.4M+4.9%#399 of 1,792
26Jasper County, MO50397.9$893K+3.7%#939 of 1,792

Other business types in Jasper County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Jasper County, MO?

There are 39 gyms on map listings in Jasper County as of September 2026. 13 of them (33%) are chain locations. The listings count gyms and fitness centers. Official counts show 10 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in Jasper County, MO spend on memberships, classes and admissions?

About $34.8M a year, or $704 per household. That is 28% below the U.S. average (an index of 72, where 100 is the U.S. average). Spread across the 39 gyms on map listings, it comes to $893K per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 49,489 households in Jasper County and national spending patterns by income.

How does Jasper County, MO compare with the U.S. for gyms?

Jasper County has 7.9 gyms per 10,000 households, 4% above the U.S. rate of 7.6. Spending per gym is $893K, 31% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Jasper County would have about 27, against 39 on map listings. There is one business with payroll in the industry for every 4,949 households, against one for every 3,109 across the U.S.

How fast is Jasper County, MO growing?

Population estimates put Jasper County at 127,428 people in 2025, up 3.7% since 2020, faster than the U.S. (+3.1%). It has 49,489 households. The median household income in Jasper County is $60,694 a year, 25% below the U.S. median of $80,734. That rose 25.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Jasper County scores 50 for gyms (upper middle), #939 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Jasper County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Jasper County

Screening a site or an acquisition in Jasper County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Jasper County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.