Groundwork

Fitness and classes · County · Maryland

Gyms in Talbot County, MD

Competitor counts, household spending and official business counts for gyms in Talbot County, MD, set against other counties and the U.S.

Groundwork market score · out of 100

Score 29 out of 100: Lower middle

Ranked #1,523 of 1,792 scored counties
#23 of 23 scored counties in Maryland

Listings
24
3 chain locations (13%)
Official establishments
8
All fitness and recreational sports centers
Household spending a year
$14.7M
On memberships, classes and admissions · $894 a household
Spending per listing
$612K
53% below the U.S.
Listings per 10k households
14.6
92% above the U.S.
Population, 2025
38,238
+2.0% since 2020

See the gyms around any address in Talbot County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Talbot County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Talbot County scores 29 (lower middle) on the Groundwork market score for gyms, ranking #1,523 of 1,792 scored counties and #23 of 23 scored counties in Maryland. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 24 gyms in Talbot County. 3 of them (13%) are chain locations, against 28% across the U.S. That comes to 14.6 for every 10,000 households, 92% above the U.S. rate of 7.6.

At $894 per household (9% below the U.S. average), households in Talbot County spend about $14.7M a year on memberships, classes and admissions. That works out to $612K per gym, 53% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

In 2023, official counts showed 8 businesses with payroll in Talbot County classed as fitness and recreational sports centers. That is one for every 2,054 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Between 2020 and 2025, the population of Talbot County grew 2.0%, slower than the U.S. (+3.1%).

How Talbot County compares

The same measures for Maryland and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Talbot County, MD compared with Maryland and the U.S.
MeasureTalbot CountyMarylandU.S.
Listings per 10k households14.66.67.6
Spending per listing$612K$1.6M$1.3M
Households per official establishment (all fitness and recreational sports centers)2,0543,3563,109
Official establishment growth, 2019–2023n/a−4.2%+5.8%
Population growth, 2020–2025+2.0%+1.4%+3.1%
Spending per household on memberships, classes and admissions$894$1,042$983
Median household income$84,811$103,678$80,734
Groundwork market score2965

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7 → 8All fitness and recreational sports centers
Employees, 2023
208
Annual payroll, 2023
$3.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
243 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Talbot County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Talbot County

Population, 2025 estimate
38,238+2.0% since 2020
Households
16,433
Median age
50.1
Homes lived in by their owners
75%
Vehicles per household
1.8
Land area
269 sq. mi.
People per square mile
141
Median household income
$84,811+15.3% vs. 2015–2019, before inflation
Average household income
$126,276
Median home value
$409,700
Jobs located here
17,017
Daytime population
37,878Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Talbot County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Talbot County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Maryland for gyms, numbered among those based in Maryland, with Talbot County marked.

Top counties in Maryland

Counties in Maryland ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Charles County, MD89376.1$1.9M+5.9%#18 of 1,792
2Queen Anne’s County, MD81168.0$1.4M+8.8%#62 of 1,792
3Calvert County, MD80278.1$1.6M+1.7%#71 of 1,792
4Prince George’s County, MD791755.0$2M+0.5%#77 of 1,792
5St. Mary’s County, MD78214.9$2.3M+2.4%#84 of 1,792
6Cecil County, MD74256.2$1.4M+3.2%#151 of 1,792
7Frederick County, MD72848.0$1.5M+11.0%#190 of 1,792
8Harford County, MD67706.9$1.5M+2.0%#287 of 1,792
9Dorchester County, MD6653.7$1.7M+3.4%#309 of 1,792
10Montgomery County, MD652656.8$1.9M+1.3%#344 of 1,792
23Talbot County, MD292414.6$612K+2.0%#1,523 of 1,792

Other business types in Talbot County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Talbot County, MD?

Talbot County has 24 gyms on map listings as of September 2026. 3 of them (13%) are chain locations. The listings count gyms and fitness centers. Official counts show 8 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in Talbot County, MD spend on memberships, classes and admissions?

About $14.7M a year, or $894 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 24 gyms on map listings, it comes to $612K per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 16,433 households in Talbot County and national spending patterns by income.

How does Talbot County, MD compare with the U.S. for gyms?

Talbot County has 14.6 gyms per 10,000 households, 92% above the U.S. rate of 7.6. Spending per gym is $612K, 53% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Talbot County would have about 11, against 24 on map listings. There is one business with payroll in the industry for every 2,054 households, against one for every 3,109 across the U.S.

How fast is Talbot County, MD growing?

Population estimates put Talbot County at 38,238 people in 2025, up 2.0% since 2020, slower than the U.S. (+3.1%). It has 16,433 households. The median household income in Talbot County is $84,811 a year, 5% above the U.S. median of $80,734. That rose 15.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Talbot County scores 29 for gyms (lower middle), #1,523 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Talbot County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Talbot County

Screening a site or an acquisition in Talbot County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Talbot County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.