Groundwork

Fitness and classes · County · Georgia

Gyms in Spalding County, GA

How Spalding County, GA compares with other counties and the U.S. for gyms: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 66 out of 100: Upper middle

Ranked #328 of 1,792 scored counties
#13 of 84 scored counties in Georgia

Listings
12
3 chain locations (25%)
Official establishments
3
All fitness and recreational sports centers
Household spending a year
$15.6M
On memberships, classes and admissions · $588 a household
Spending per listing
$1.3M
In line with the U.S.
Listings per 10k households
4.5
41% below the U.S.
Population, 2025
70,775
+4.9% since 2020

See the gyms around any address in Spalding County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Spalding County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Spalding County spend about $15.6M a year on memberships, classes and admissions, or $588 per household, 40% below the U.S. average. That works out to $1.3M per gym, in line with the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.

There are 12 gyms on map listings in Spalding County as of September 2026. Chain locations make up 25% of them, against 28% across the U.S. That comes to 4.5 for every 10,000 households, 41% below the U.S. rate of 7.6.

The official count of businesses with payroll classed as fitness and recreational sports centers in Spalding County was 3 in 2023. That is one for every 8,824 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

Population estimates put the population change in Spalding County from 2020 to 2025 at +4.9%, faster than the U.S. (+3.1%). The Groundwork market score for gyms in Spalding County is 66 (upper middle), #328 of 1,792 scored counties and #13 of 84 scored counties in Georgia. That puts it in the top quarter of counties.

How Spalding County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Spalding County, GA compared with Georgia and the U.S.
MeasureSpalding CountyGeorgiaU.S.
Listings per 10k households4.57.97.6
Spending per listing$1.3M$1M$1.3M
Households per official establishment (all fitness and recreational sports centers)8,8243,4353,109
Official establishment growth, 2019–2023n/a+5.2%+5.8%
Population growth, 2020–2025+4.9%+5.3%+3.1%
Spending per household on memberships, classes and admissions$588$792$983
Median household income$62,071$77,353$80,734
Groundwork market score6643

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 3All fitness and recreational sports centers
Employees, 2023
28
Annual payroll, 2023
$453K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
123 chain locations
Listings at the U.S. rate for this spending
12The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Spalding County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Spalding County

Population, 2025 estimate
70,775+4.9% since 2020
Households
26,471
Median age
41.1
Homes lived in by their owners
63%
Vehicles per household
1.8
Land area
196 sq. mi.
People per square mile
352
Median household income
$62,071+31.8% vs. 2015–2019, before inflation
Average household income
$95,451
Median home value
$228,700
Jobs located here
23,824
Daytime population
63,060Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Spalding County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Spalding County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Georgia for gyms, numbered among those based in Georgia, with Spalding County marked.

Top counties in Georgia

Counties in Georgia ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Effingham County, GA82124.9$1.6M+14.1%#49 of 1,792
2Walton County, GA82185.0$1.5M+16.0%#50 of 1,792
3Paulding County, GA81274.5$1.9M+12.7%#58 of 1,792
4Monroe County, GA7865.7$1.5M+14.1%#92 of 1,792
5Pickens County, GA7675.2$1.5M+11.4%#125 of 1,792
6Newton County, GA75194.6$1.5M+11.2%#137 of 1,792
7Barrow County, GA74144.5$1.6M+18.7%#149 of 1,792
8Coweta County, GA73376.6$1.4M+9.2%#172 of 1,792
9Bryan County, GA72137.8$1.2M+15.6%#195 of 1,792
10Gilmer County, GA7153.8$1.7M+7.9%#204 of 1,792
13Spalding County, GA66124.5$1.3M+4.9%#328 of 1,792

Other business types in Spalding County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Spalding County, GA?

As of September 2026, map listings count 12 gyms in Spalding County. 3 of them (25%) are chain locations. The listings count gyms and fitness centers. Official counts show 3 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.

How much do households in Spalding County, GA spend on memberships, classes and admissions?

About $15.6M a year, or $588 per household. That is 40% below the U.S. average (an index of 60, where 100 is the U.S. average). Spread across the 12 gyms on map listings, it comes to $1.3M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 26,471 households in Spalding County and national spending patterns by income.

How does Spalding County, GA compare with the U.S. for gyms?

Spalding County has 4.5 gyms per 10,000 households, 41% below the U.S. rate of 7.6. Spending per gym is $1.3M, in line with the U.S. figure of $1.3M. The count on map listings matches the U.S. ratio of gyms to household spending. There is one business with payroll in the industry for every 8,824 households, against one for every 3,109 across the U.S.

How fast is Spalding County, GA growing?

Population estimates put Spalding County at 70,775 people in 2025, up 4.9% since 2020, faster than the U.S. (+3.1%). It has 26,471 households. Median household income in Spalding County is $62,071, 23% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Spalding County scores 66 for gyms (upper middle), #328 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Spalding County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Spalding County

Screening a site or an acquisition in Spalding County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Spalding County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.