Groundwork

Fitness and classes · County · South Carolina

Gyms and studios in Orangeburg County, SC

The gyms and studios in Orangeburg County, SC, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 48 out of 100: Lower middle

Ranked #1,166 of 2,088 scored counties
#20 of 37 scored counties in South Carolina

Listings
25
4 chain locations (16%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$16M
On memberships, classes and admissions · $484 a household
Spending per listing
$641K
3% below the U.S.
Listings per 10k households
7.6
49% below the U.S.
Population, 2025
83,177
−0.9% since 2020

See the gyms and studios around any address in Orangeburg County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Orangeburg County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $484 per household (51% below the U.S. average), households in Orangeburg County spend about $16M a year on memberships, classes and admissions. That is about $641K of household spending for each location on map listings, 3% below the U.S. figure of $662K.

Orangeburg County has 25 gyms and studios on map listings as of September 2026. 4 of them (16%) are chain locations, against 20% across the U.S. Per 10,000 households, that is 7.6, 49% below the U.S. rate of 14.9.

The official count of businesses with payroll classed as fitness centers and recreation instruction in Orangeburg County was 4 in 2023. That is one for every 8,269 households, against one for every 1,641 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $499K has gone to businesses classed as fitness centers and recreation instruction in Orangeburg County.

Population estimates show Orangeburg County declined 0.9% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for gyms and studios in Orangeburg County is 48 (lower middle), #1,166 of 2,088 scored counties and #20 of 37 scored counties in South Carolina.

How Orangeburg County compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Orangeburg County, SC compared with South Carolina and the U.S.
MeasureOrangeburg CountySouth CarolinaU.S.
Listings per 10k households7.613.314.9
Spending per listing$641K$528K$662K
Households per official establishment8,2692,1901,641
Official establishment growth, 2019–2023n/a+5.9%+8.2%
Population growth, 2020–2025−0.9%+8.5%+3.1%
Spending per household on memberships, classes and admissions$484$700$983
Median household income$45,675$69,324$80,734
Groundwork market score4849

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 4
Employees, 2023
68
Annual payroll, 2023
$802K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
254 chain locations
Listings at the U.S. rate for this spending
24The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$499K

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Orangeburg County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Orangeburg County

Population, 2025 estimate
83,177−0.9% since 2020
Households
33,077
Median age
42.1
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
1,106 sq. mi.
People per square mile
75
Median household income
$45,675+20.3% vs. 2015–2019, before inflation
Average household income
$64,628
Median home value
$115,800
Jobs located here
28,236
Daytime population
72,707Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Orangeburg County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Orangeburg County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Gyms, studios and classes across South Carolina

Every South Carolina market ranked →

The highest-scoring counties in South Carolina for gyms and studios, numbered among those based in South Carolina, with Orangeburg County marked.

Top counties in South Carolina

Counties in South Carolina ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Laurens County, SC71155.6$956K+6.2%#223 of 2,088
2Berkeley County, SC6611312.1$634K+18.7%#389 of 2,088
3Jasper County, SC65118.4$739K+32.2%#419 of 2,088
4Georgetown County, SC652710.0$720K+3.8%#421 of 2,088
5Kershaw County, SC652810.4$621K+11.6%#427 of 2,088
6Oconee County, SC64349.9$661K+6.3%#469 of 2,088
7Edgefield County, SC6399.2$705K+16.1%#499 of 2,088
8Lancaster County, SC605112.7$621K+18.3%#609 of 2,088
9Dorchester County, SC607812.3$613K+10.1%#611 of 2,088
10Saluda County, SC5956.5$822K+4.1%#625 of 2,088
20Orangeburg County, SC48257.6$641K−0.9%#1,166 of 2,088

Other business types in Orangeburg County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Orangeburg County, SC?

Map listings as of September 2026 show 25 gyms and studios in Orangeburg County. 4 of them (16%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 4 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Orangeburg County, SC spend on memberships, classes and admissions?

About $16M a year, or $484 per household. That is 51% below the U.S. average (an index of 49, where 100 is the U.S. average). Spread across the 25 gyms and studios on map listings, it comes to $641K per location. It is estimated from the incomes of the 33,077 households in Orangeburg County and national spending patterns by income.

How does Orangeburg County, SC compare with the U.S. for gyms and studios?

Orangeburg County has 7.6 gyms and studios per 10,000 households, 49% below the U.S. rate of 14.9. Spending per location is $641K, 3% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Orangeburg County would have about 24, against 25 on map listings. There is one business with payroll in the industry for every 8,269 households, against one for every 1,641 across the U.S.

How fast is Orangeburg County, SC growing?

Population estimates put Orangeburg County at 83,177 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 33,077 households. The median household income in Orangeburg County is $45,675 a year, 43% below the U.S. median of $80,734. That rose 20.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Orangeburg County scores 48 for gyms and studios (lower middle), #1,166 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Orangeburg County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Orangeburg County

Screening a site or an acquisition in Orangeburg County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Orangeburg County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.