Fitness and classes · County · Iowa
Gyms and studios in Cerro Gordo County, IA
The gyms and studios in Cerro Gordo County, IA, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 29 out of 100: Lower middle
Ranked #1,820 of 2,088 scored counties
#58 of 64 scored counties in Iowa
- Listings
- 33
- 10 chain locations (30%)
- Official establishments
- 12
- Businesses with payroll, 2023
- Household spending a year
- $15.9M
- On memberships, classes and admissions · $815 a household
- Spending per listing
- $482K
- 27% below the U.S.
- Listings per 10k households
- 16.9
- 13% above the U.S.
- Population, 2025
- 42,372
- −1.5% since 2020
See the gyms and studios around any address in Cerro Gordo County
The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cerro Gordo County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for gyms and studios in Cerro Gordo County is 29 (lower middle), #1,820 of 2,088 scored counties and #58 of 64 scored counties in Iowa. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 33 gyms and studios in Cerro Gordo County. Of those, 10 are chain locations, or 30%, against 20% across the U.S. Per 10,000 households, that is 16.9, 13% above the U.S. rate of 14.9.
At $815 per household (17% below the U.S. average), households in Cerro Gordo County spend about $15.9M a year on memberships, classes and admissions. That works out to $482K per location, 27% below the U.S. figure of $662K.
The official count of businesses with payroll classed as fitness centers and recreation instruction in Cerro Gordo County was 12 in 2023. That is one for every 1,628 households, against one for every 1,641 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $110K have gone to businesses classed as fitness centers and recreation instruction in Cerro Gordo County. Population estimates show Cerro Gordo County declined 1.5% from 2020 to 2025, against +3.1% for the U.S.
How Cerro Gordo County compares
The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Cerro Gordo County | Iowa | U.S. |
|---|---|---|---|
| Listings per 10k households | 16.9 | 14.8 | 14.9 |
| Spending per listing | $482K | $603K | $662K |
| Households per official establishment | 1,628 | 1,888 | 1,641 |
| Official establishment growth, 2019–2023 | n/a | +3.9% | +8.2% |
| Population growth, 2020–2025 | −1.5% | +1.5% | +3.1% |
| Spending per household on memberships, classes and admissions | $815 | $890 | $983 |
| Median household income | $68,189 | $75,059 | $80,734 |
| Groundwork market score | 29 | 44 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 8 → 12
- Employees, 2023
- 124
- Annual payroll, 2023
- $1.3M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 3310 chain locations
- Listings at the U.S. rate for this spending
- 24The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $110K
SBA-backed loans to businesses classed as fitness centers and recreation instruction in Cerro Gordo County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Cerro Gordo County
- Population, 2025 estimate
- 42,372−1.5% since 2020
- Households
- 19,538
- Median age
- 45.5
- Homes lived in by their owners
- 70%
- Vehicles per household
- 1.9
- Land area
- 568 sq. mi.
- People per square mile
- 75
- Median household income
- $68,189+26.4% vs. 2015–2019, before inflation
- Average household income
- $92,087
- Median home value
- $166,400
- Jobs located here
- 22,381
- Daytime population
- 45,188Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Cerro Gordo County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.
Or open the report at the center of Cerro Gordo County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms, studios and classes across Iowa
Every Iowa market ranked →The highest-scoring counties in Iowa for gyms and studios, numbered among those based in Iowa, with Cerro Gordo County marked.
Top counties in Iowa
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Warren County, IA | 83 | 27 | 13.1 | $805K | +9.0% | #42 of 2,088 |
| 2Benton County, IA | 79 | 9 | 8.8 | $1.1M | +1.8% | #79 of 2,088 |
| 3Buchanan County, IA | 73 | 6 | 7.3 | $1.1M | +1.3% | #173 of 2,088 |
| 4Dallas County, IA | 73 | 59 | 13.9 | $922K | +17.8% | #183 of 2,088 |
| 5Guthrie County, IA | 71 | 5 | 10.9 | $845K | +1.6% | #234 of 2,088 |
| 6Madison County, IA | 70 | 8 | 11.9 | $829K | +3.8% | #251 of 2,088 |
| 7Cedar County, IA | 69 | 6 | 7.9 | $1.1M | −0.7% | #267 of 2,088 |
| 8Allamakee County, IA | 68 | 5 | 8.4 | $935K | +1.2% | #303 of 2,088 |
| 9Harrison County, IA | 68 | 6 | 9.9 | $892K | +0.4% | #308 of 2,088 |
| 10Marshall County, IA | 65 | 11 | 7.1 | $1.1M | −0.5% | #395 of 2,088 |
| 58Cerro Gordo County, IA | 29 | 33 | 16.9 | $482K | −1.5% | #1,820 of 2,088 |
Other business types in Cerro Gordo County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes29
- Gyms29
- Yoga, Pilates and fitness studios28
- Martial arts and dance studios40
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms and studios are in Cerro Gordo County, IA?
There are 33 gyms and studios on map listings in Cerro Gordo County as of September 2026. 10 of them (30%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 12 businesses with payroll classed as fitness centers and recreation instruction in 2023.
How much do households in Cerro Gordo County, IA spend on memberships, classes and admissions?
About $15.9M a year, or $815 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 33 gyms and studios on map listings, it comes to $482K per location. It is estimated from the incomes of the 19,538 households in Cerro Gordo County and national spending patterns by income.
How does Cerro Gordo County, IA compare with the U.S. for gyms and studios?
Cerro Gordo County has 16.9 gyms and studios per 10,000 households, 13% above the U.S. rate of 14.9. Spending per location is $482K, 27% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Cerro Gordo County would have about 24, against 33 on map listings. There is one business with payroll in the industry for every 1,628 households, against one for every 1,641 across the U.S.
How fast is Cerro Gordo County, IA growing?
Population estimates put Cerro Gordo County at 42,372 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 19,538 households. Median household income in Cerro Gordo County is $68,189, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.4%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cerro Gordo County scores 29 for gyms and studios (lower middle), #1,820 of 2,088 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Cerro Gordo County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms and studios · All 56 business types in Cerro Gordo County
Screening a site or an acquisition in Cerro Gordo County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Cerro Gordo County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.