Fitness and classes · County · Iowa
Gyms in Cerro Gordo County, IA
The gyms in Cerro Gordo County, IA, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 29 out of 100: Lower middle
Ranked #1,514 of 1,792 scored counties
#37 of 48 scored counties in Iowa
- Listings
- 18
- 7 chain locations (39%)
- Official establishments
- 8
- All fitness and recreational sports centers
- Household spending a year
- $15.9M
- On memberships, classes and admissions · $815 a household
- Spending per listing
- $884K
- 32% below the U.S.
- Listings per 10k households
- 9.2
- 21% above the U.S.
- Population, 2025
- 42,372
- −1.5% since 2020
See the gyms around any address in Cerro Gordo County
The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cerro Gordo County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Cerro Gordo County scores 29 (lower middle) on the Groundwork market score for gyms, ranking #1,514 of 1,792 scored counties and #37 of 48 scored counties in Iowa. That puts it in the bottom quarter of counties.
At $815 per household (17% below the U.S. average), households in Cerro Gordo County spend about $15.9M a year on memberships, classes and admissions. That is about $884K of household spending for each gym on map listings, 32% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.
There are 18 gyms on map listings in Cerro Gordo County as of September 2026. Of those, 7 are chain locations, or 39%, against 28% across the U.S. That comes to 9.2 for every 10,000 households, 21% above the U.S. rate of 7.6.
Official counts show 8 businesses with payroll classed as fitness and recreational sports centers in Cerro Gordo County in 2023. That is one for every 2,442 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Since fiscal 2022, 2 SBA-backed loans worth $110K have gone to businesses classed as fitness and recreational sports centers in Cerro Gordo County. Between 2020 and 2025, the population of Cerro Gordo County declined 1.5%, against +3.1% for the U.S.
How Cerro Gordo County compares
The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Cerro Gordo County | Iowa | U.S. |
|---|---|---|---|
| Listings per 10k households | 9.2 | 8.5 | 7.6 |
| Spending per listing | $884K | $1M | $1.3M |
| Households per official establishment (all fitness and recreational sports centers) | 2,442 | 3,306 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +3.7% | +5.8% |
| Population growth, 2020–2025 | −1.5% | +1.5% | +3.1% |
| Spending per household on memberships, classes and admissions | $815 | $890 | $983 |
| Median household income | $68,189 | $75,059 | $80,734 |
| Groundwork market score | 29 | 39 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 8 → 8All fitness and recreational sports centers
- Employees, 2023
- 109
- Annual payroll, 2023
- $1.2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 187 chain locations
- Listings at the U.S. rate for this spending
- 12The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $110K
SBA-backed loans to businesses classed as fitness and recreational sports centers in Cerro Gordo County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.
Population and households in Cerro Gordo County
- Population, 2025 estimate
- 42,372−1.5% since 2020
- Households
- 19,538
- Median age
- 45.5
- Homes lived in by their owners
- 70%
- Vehicles per household
- 1.9
- Land area
- 568 sq. mi.
- People per square mile
- 75
- Median household income
- $68,189+26.4% vs. 2015–2019, before inflation
- Average household income
- $92,087
- Median home value
- $166,400
- Jobs located here
- 22,381
- Daytime population
- 45,188Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Cerro Gordo County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.
Or open the report at the center of Cerro Gordo County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms across Iowa
Every Iowa market ranked →The highest-scoring counties in Iowa for gyms, numbered among those based in Iowa, with Cerro Gordo County marked.
Top counties in Iowa
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Warren County, IA | 78 | 15 | 7.3 | $1.4M | +9.0% | #93 of 1,792 |
| 2Dallas County, IA | 70 | 34 | 8.0 | $1.6M | +17.8% | #230 of 1,792 |
| 3Pottawattamie County, IA | 69 | 15 | 4.0 | $2.1M | −0.7% | #238 of 1,792 |
| 4Marshall County, IA | 65 | 5 | 3.2 | $2.4M | −0.5% | #341 of 1,792 |
| 5Madison County, IA | 63 | 6 | 9.0 | $1.1M | +3.8% | #439 of 1,792 |
| 6Jasper County, IA | 61 | 10 | 6.7 | $1.2M | +0.9% | #500 of 1,792 |
| 7Plymouth County, IA | 57 | 7 | 6.8 | $1.3M | 0.0% | #646 of 1,792 |
| 8Washington County, IA | 57 | 6 | 6.7 | $1.3M | +0.6% | #652 of 1,792 |
| 9Cedar County, IA | 56 | 5 | 6.6 | $1.3M | −0.7% | #685 of 1,792 |
| 10Jackson County, IA | 55 | 5 | 6.1 | $1.3M | −0.8% | #719 of 1,792 |
| 37Cerro Gordo County, IA | 29 | 18 | 9.2 | $884K | −1.5% | #1,514 of 1,792 |
Other business types in Cerro Gordo County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms are in Cerro Gordo County, IA?
As of September 2026, map listings count 18 gyms in Cerro Gordo County. 7 of them (39%) are chain locations. The listings count gyms and fitness centers. Official counts show 8 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.
How much do households in Cerro Gordo County, IA spend on memberships, classes and admissions?
About $15.9M a year, or $815 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 18 gyms on map listings, it comes to $884K per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 19,538 households in Cerro Gordo County and national spending patterns by income.
How does Cerro Gordo County, IA compare with the U.S. for gyms?
Cerro Gordo County has 9.2 gyms per 10,000 households, 21% above the U.S. rate of 7.6. Spending per gym is $884K, 32% below the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Cerro Gordo County would have about 12, against 18 on map listings. There is one business with payroll in the industry for every 2,442 households, against one for every 3,109 across the U.S.
How fast is Cerro Gordo County, IA growing?
Population estimates put Cerro Gordo County at 42,372 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 19,538 households. Median household income in Cerro Gordo County is $68,189, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.4%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cerro Gordo County scores 29 for gyms (lower middle), #1,514 of 1,792 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Cerro Gordo County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms · All 56 business types in Cerro Gordo County
Screening a site or an acquisition in Cerro Gordo County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Cerro Gordo County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.