Groundwork

Fitness and classes · Small-town market · Illinois

Gyms and studios in the Centralia, IL area

The gyms and studios in the Centralia, IL area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 52 out of 100: Upper middle

Ranked #244 of 535 scored small-town markets
#9 of 20 scored small-town markets based in Illinois

Listings
12
3 chain locations (25%)
Official establishments
6
Businesses with payroll, 2023
Household spending a year
$10.8M
On memberships, classes and admissions · $698 a household
Spending per listing
$902K
36% above the U.S.
Listings per 10k households
7.7
48% below the U.S.
Population, 2025
36,382
−3.4% since 2020

See the gyms and studios around any address in the Centralia area

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Centralia area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 12 gyms and studios in the Centralia area. 3 of them (25%) are chain locations, against 20% across the U.S. That is 7.7 per 10,000 households, 48% below the U.S. rate of 14.9.

At $698 per household (29% below the U.S. average), households in the Centralia area spend about $10.8M a year on memberships, classes and admissions. Spread across 12 gyms and studios, that is $902K per location, 36% above the U.S. figure of $662K.

In 2023, official counts showed 6 businesses with payroll in the Centralia area classed as fitness centers and recreation instruction. That is one for every 2,585 households, against one for every 1,641 across the U.S.

Population estimates put the population change in the Centralia area from 2020 to 2025 at −3.4%, against +3.1% for the U.S. The Groundwork market score for gyms and studios in the Centralia area is 52 (upper middle), #244 of 535 scored small-town markets and #9 of 20 scored small-town markets based in Illinois.

How the Centralia area compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Centralia, IL area compared with Illinois and the U.S.
MeasureCentralia areaIllinoisU.S.
Listings per 10k households7.714.614.9
Spending per listing$902K$720K$662K
Households per official establishment2,5851,6681,641
Official establishment growth, 2019–2023n/a+3.0%+8.2%
Population growth, 2020–2025−3.4%−0.6%+3.1%
Spending per household on memberships, classes and admissions$698$1,054$983
Median household income$61,240$83,390$80,734
Groundwork market score5251

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6
Employees, 2023
59
Annual payroll, 2023
$774K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
123 chain locations
Listings at the U.S. rate for this spending
16The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in the Centralia area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Centralia area

Population, 2025 estimate
36,382−3.4% since 2020
Households
15,512
Median age
41.1
Homes lived in by their owners
75%
Vehicles per household
1.8
Land area
573 sq. mi.
People per square mile
65
Median household income
$61,240+28.9% vs. 2015–2019, before inflation
Average household income
$77,168
Median home value
$103,000
Jobs located here
13,082
Daytime population
33,907Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Centralia area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of the Centralia area. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Illinois

Every Illinois market ranked →

The highest-scoring small-town markets in Illinois for gyms and studios, numbered among those based in Illinois, with the Centralia area marked.

Top small-town markets in Illinois

Small-town markets in Illinois ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Rochelle, IL692411.5$787K−0.7%#64 of 535
2Pontiac, IL641510.3$818K−2.1%#104 of 535
3Effingham, IL642513.8$634K−0.9%#113 of 535
4Mount Vernon, IL60128.1$885K−2.3%#145 of 535
5Sterling, IL592611.2$672K−2.6%#164 of 535
6Taylorville, IL58139.6$774K−1.5%#172 of 535
7Ottawa, IL576911.2$749K−1.6%#182 of 535
8Marion-Herrin, IL543010.4$758K+0.2%#220 of 535
9Centralia, IL52127.7$902K−3.4%#244 of 535
10Danville, IL493010.0$683K−3.7%#294 of 535

Other business types in the Centralia area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in the Centralia, IL area?

There are 12 gyms and studios on map listings in the Centralia area as of September 2026. 3 of them (25%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 6 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in the Centralia, IL area spend on memberships, classes and admissions?

About $10.8M a year, or $698 per household. That is 29% below the U.S. average (an index of 71, where 100 is the U.S. average). Spread across the 12 gyms and studios on map listings, it comes to $902K per location. It is estimated from the incomes of the 15,512 households in the Centralia area and national spending patterns by income.

How does the Centralia, IL area compare with the U.S. for gyms and studios?

The Centralia area has 7.7 gyms and studios per 10,000 households, 48% below the U.S. rate of 14.9. Spending per location is $902K, 36% above the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, the Centralia area would have about 16, against 12 on map listings. There is one business with payroll in the industry for every 2,585 households, against one for every 1,641 across the U.S.

How fast is the Centralia, IL area growing?

Population estimates put the Centralia area at 36,382 people in 2025, down 3.4% since 2020, against +3.1% for the U.S. It has 15,512 households. Median household income in the Centralia area is $61,240, 24% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Centralia area scores 52 for gyms and studios (upper middle), #244 of 535 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Centralia area. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in the Centralia area

Screening a site or an acquisition in the Centralia area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Centralia area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.