Groundwork

Fitness and classes · County · Colorado

Gyms and studios in Chaffee County, CO

The gyms and studios in Chaffee County, CO, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 41 out of 100: Lower middle

Ranked #1,472 of 2,088 scored counties
#28 of 36 scored counties in Colorado

Listings
27
5 chain locations (19%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$11M
On memberships, classes and admissions · $1,119 a household
Spending per listing
$409K
38% below the U.S.
Listings per 10k households
27.4
84% above the U.S.
Population, 2025
20,831
+6.9% since 2020

See the gyms and studios around any address in Chaffee County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Chaffee County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 27 gyms and studios in Chaffee County. 5 of them (19%) are chain locations, against 20% across the U.S. That is 27.4 per 10,000 households, 84% above the U.S. rate of 14.9.

At $1,119 per household (14% above the U.S. average), households in Chaffee County spend about $11M a year on memberships, classes and admissions. Spread across 27 gyms and studios, that is $409K per location, 38% below the U.S. figure of $662K.

Official counts show 8 businesses with payroll classed as fitness centers and recreation instruction in Chaffee County in 2023. That is one for every 1,233 households, against one for every 1,641 across the U.S.

Between 2020 and 2025, the population of Chaffee County grew 6.9%, faster than the U.S. (+3.1%). Chaffee County scores 41 (lower middle) on the Groundwork market score for gyms and studios, ranking #1,472 of 2,088 scored counties and #28 of 36 scored counties in Colorado.

How Chaffee County compares

The same measures for Colorado and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Chaffee County, CO compared with Colorado and the U.S.
MeasureChaffee CountyColoradoU.S.
Listings per 10k households27.418.114.9
Spending per listing$409K$740K$662K
Households per official establishment1,2331,2241,641
Official establishment growth, 2019–2023n/a+12.3%+8.2%
Population growth, 2020–2025+6.9%+3.9%+3.1%
Spending per household on memberships, classes and admissions$1,119$1,337$983
Median household income$84,132$95,470$80,734
Groundwork market score4164

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 8
Employees, 2023
31
Annual payroll, 2023
$683K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
275 chain locations
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Chaffee County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Chaffee County

Population, 2025 estimate
20,831+6.9% since 2020
Households
9,863
Median age
48.1
Homes lived in by their owners
74%
Vehicles per household
2.1
Land area
1,013 sq. mi.
People per square mile
20
Median household income
$84,132+50.8% vs. 2015–2019, before inflation
Average household income
$105,166
Median home value
$665,700
Jobs located here
8,710
Daytime population
19,418Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Chaffee County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Chaffee County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Colorado

Every Colorado market ranked →

The highest-scoring counties in Colorado for gyms and studios, numbered among those based in Colorado, with Chaffee County marked.

Top counties in Colorado

Counties in Colorado ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Park County, CO9355.6$2.4M+5.1%#2 of 2,088
2Elbert County, CO841212.0$1.4M+16.5%#31 of 2,088
3Weld County, CO8215312.3$1M+14.2%#51 of 2,088
4Adams County, CO8120510.9$1.2M+6.6%#56 of 2,088
5Teller County, CO7986.7$1.7M0.0%#76 of 2,088
6Morgan County, CO74109.0$941K+4.2%#159 of 2,088
7Douglas County, CO7225918.5$1.1M+10.9%#196 of 2,088
8Montrose County, CO692714.9$633K+4.1%#293 of 2,088
9Grand County, CO661418.7$620K+4.8%#390 of 2,088
10Pueblo County, CO648312.1$722K+0.6%#463 of 2,088
28Chaffee County, CO412727.4$409K+6.9%#1,472 of 2,088

Other business types in Chaffee County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Chaffee County, CO?

Chaffee County has 27 gyms and studios on map listings as of September 2026. 5 of them (19%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 8 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Chaffee County, CO spend on memberships, classes and admissions?

About $11M a year, or $1,119 per household. That is 14% above the U.S. average (an index of 114, where 100 is the U.S. average). Spread across the 27 gyms and studios on map listings, it comes to $409K per location. It is estimated from the incomes of the 9,863 households in Chaffee County and national spending patterns by income.

How does Chaffee County, CO compare with the U.S. for gyms and studios?

Chaffee County has 27.4 gyms and studios per 10,000 households, 84% above the U.S. rate of 14.9. Spending per location is $409K, 38% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Chaffee County would have about 17, against 27 on map listings. There is one business with payroll in the industry for every 1,233 households, against one for every 1,641 across the U.S.

How fast is Chaffee County, CO growing?

Population estimates put Chaffee County at 20,831 people in 2025, up 6.9% since 2020, faster than the U.S. (+3.1%). It has 9,863 households. Median household income in Chaffee County is $84,132, 4% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 50.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Chaffee County scores 41 for gyms and studios (lower middle), #1,472 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Chaffee County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Chaffee County

Screening a site or an acquisition in Chaffee County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Chaffee County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.