Groundwork

Fitness and classes · Small-town market · Alabama

Gyms and studios in the Russellville, AL area

How the Russellville, AL area compares with other small-town markets and the U.S. for gyms and studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #410 of 535 scored small-town markets
#10 of 12 scored small-town markets based in Alabama

Listings
10
1 chain location (10%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$5.9M
On memberships, classes and admissions · $497 a household
Spending per listing
$594K
10% below the U.S.
Listings per 10k households
8.4
44% below the U.S.
Population, 2025
32,449
+1.1% since 2020

See the gyms and studios around any address in the Russellville area

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Russellville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for gyms and studios in the Russellville area is 38 (lower middle), #410 of 535 scored small-town markets and #10 of 12 scored small-town markets based in Alabama. That puts it in the bottom quarter of small-town markets.

Household spending on memberships, classes and admissions in the Russellville area comes to about $5.9M a year: $497 per household, 49% below the U.S. average. That is about $594K of household spending for each location on map listings, 10% below the U.S. figure of $662K.

The Russellville area has 10 gyms and studios on map listings as of September 2026. One of them (10%) is a chain location, against 20% across the U.S. That comes to 8.4 for every 10,000 households, 44% below the U.S. rate of 14.9.

Official counts don’t publish a figure for fitness centers and recreation instruction in the Russellville area, since they leave out counts under 3. Population estimates show the Russellville area grew 1.1% from 2020 to 2025, slower than the U.S. (+3.1%).

How the Russellville area compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Russellville, AL area compared with Alabama and the U.S.
MeasureRussellville areaAlabamaU.S.
Listings per 10k households8.411.714.9
Spending per listing$594K$562K$662K
Households per official establishmentn/a2,3521,641
Official establishment growth, 2019–2023n/a+12.3%+8.2%
Population growth, 2020–2025+1.1%+3.2%+3.1%
Spending per household on memberships, classes and admissions$497$656$983
Median household income$53,338$63,999$80,734
Groundwork market score3846

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
101 chain location
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in the Russellville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Russellville area

Population, 2025 estimate
32,449+1.1% since 2020
Households
11,954
Median age
39.6
Homes lived in by their owners
72%
Vehicles per household
1.9
Land area
634 sq. mi.
People per square mile
50
Median household income
$53,338
Average household income
$68,636
Median home value
$136,000
Jobs located here
10,404
Daytime population
28,894Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Russellville area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of the Russellville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Alabama

Every Alabama market ranked →

The highest-scoring small-town markets in Alabama for gyms and studios, numbered among those based in Alabama (a market based in another state is listed without a number), with the Russellville area marked.

Top small-town markets in Alabama

Small-town markets in Alabama ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
LaGrange, GA-AL70307.4$758K+3.0%#52 of 535
1Enterprise, AL702110.0$657K+6.3%#57 of 535
2Ozark, AL65105.1$1.1M+1.3%#90 of 535
3Alexander City, AL65105.9$967K−0.8%#91 of 535
4Scottsboro, AL58209.2$576K+3.3%#179 of 535
5Albertville, AL554412.1$527K+6.0%#218 of 535
6Talladega-Sylacauga, AL53307.9$680K0.0%#238 of 535
7Fort Payne, AL52197.3$671K+3.4%#247 of 535
8Cullman, AL523610.2$604K+6.7%#256 of 535
9Eufaula, AL-GA4665.9$802K−1.2%#322 of 535
10Russellville, AL38108.4$594K+1.1%#410 of 535

Other business types in the Russellville area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in the Russellville, AL area?

Map listings as of September 2026 show 10 gyms and studios in the Russellville area. One of them (10%) is a chain location. The listings count gyms, fitness studios, martial arts and dance studios. No official count is published for fitness centers and recreation instruction in the Russellville area: counts under 3 are left out.

How much do households in the Russellville, AL area spend on memberships, classes and admissions?

About $5.9M a year, or $497 per household. That is 49% below the U.S. average (an index of 51, where 100 is the U.S. average). Spread across the 10 gyms and studios on map listings, it comes to $594K per location. It is estimated from the incomes of the 11,954 households in the Russellville area and national spending patterns by income.

How does the Russellville, AL area compare with the U.S. for gyms and studios?

The Russellville area has 8.4 gyms and studios per 10,000 households, 44% below the U.S. rate of 14.9. Spending per location is $594K, 10% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, the Russellville area would have about 9, against 10 on map listings.

How fast is the Russellville, AL area growing?

Population estimates put the Russellville area at 32,449 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 11,954 households. The median household income in the Russellville area is $53,338 a year, 34% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Russellville area scores 38 for gyms and studios (lower middle), #410 of 535 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Russellville area. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in the Russellville area

Screening a site or an acquisition in the Russellville area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Russellville area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.