Groundwork

Groceries and convenience · County · North Carolina

Grocery stores in Lenoir County, NC

Competitor counts, household spending and official business counts for grocery stores in Lenoir County, NC, set against other counties and the U.S.

Groundwork market score · out of 100

Score 22 out of 100: Low

Ranked #1,845 of 2,070 scored counties
#77 of 87 scored counties in North Carolina

Listings
25
12 chain locations (48%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$121.5M
On groceries · $5,204 a household
Spending per listing
$4.9M
48% below the U.S.
Listings per 10k households
10.7
57% above the U.S.
Population, 2025
55,837
+1.4% since 2020

See the grocery stores around any address in Lenoir County

The site report maps the grocery stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lenoir County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for grocery stores in Lenoir County is 22 (low), #1,845 of 2,070 scored counties and #77 of 87 scored counties in North Carolina. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 25 grocery stores in Lenoir County. Chain locations make up 48% of them, against 37% across the U.S. That comes to 10.7 for every 10,000 households, 57% above the U.S. rate of 6.8.

Households in Lenoir County spend about $121.5M a year on groceries, or $5,204 per household, 18% below the U.S. average. That is about $4.9M of household spending for each store on map listings, 48% below the U.S. figure of $9.3M. That spending covers all groceries, which grocery stores share with other businesses in the trade.

The official count of businesses with payroll classed as supermarkets and grocery stores in Lenoir County was 13 in 2023. That is one for every 1,796 households, against one for every 2,053 across the U.S. Population estimates put the population change in Lenoir County from 2020 to 2025 at +1.4%, slower than the U.S. (+3.1%).

How Lenoir County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery stores in Lenoir County, NC compared with North Carolina and the U.S.
MeasureLenoir CountyNorth CarolinaU.S.
Listings per 10k households10.77.46.8
Spending per listing$4.9M$8.1M$9.3M
Households per official establishment1,7962,1342,053
Official establishment growth, 2019–2023n/a+3.5%0.0%
Population growth, 2020–2025+1.4%+7.2%+3.1%
Spending per household on groceries$5,204$6,016$6,319
Median household income$45,143$72,388$80,734
Groundwork market score2243

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14 → 13
Employees, 2023
602
Annual payroll, 2023
$12.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
2512 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as supermarkets and grocery stores in Lenoir County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Lenoir County

Population, 2025 estimate
55,837+1.4% since 2020
Households
23,351
Median age
41.6
Homes lived in by their owners
59%
Vehicles per household
1.9
Land area
399 sq. mi.
People per square mile
138
Median household income
$45,143+14.6% vs. 2015–2019, before inflation
Average household income
$65,291
Median home value
$120,500
Jobs located here
29,615
Daytime population
59,853Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lenoir County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery stores on map listings by name and distance.

Or open the report at the center of Lenoir County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Grocery stores across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for grocery stores, numbered among those based in North Carolina, with Lenoir County marked.

Top counties in North Carolina

Counties in North Carolina ranked for grocery stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hoke County, NC8152.6$22.1M+9.0%#159 of 2,070
2Lincoln County, NC79215.7$10.9M+13.2%#225 of 2,070
3Davie County, NC77105.8$10.6M+6.9%#258 of 2,070
4Brunswick County, NC76395.6$10.8M+26.5%#278 of 2,070
5Durham County, NC75866.1$10.4M+7.7%#304 of 2,070
6Cabarrus County, NC74495.8$11M+9.9%#321 of 2,070
7Rowan County, NC71315.3$11M+5.6%#388 of 2,070
8Wake County, NC703056.6$10.3M+11.2%#412 of 2,070
9Union County, NC70607.1$9.5M+11.7%#420 of 2,070
10Chatham County, NC69237.0$9.5M+11.0%#444 of 2,070
77Lenoir County, NC222510.7$4.9M+1.4%#1,845 of 2,070

Other business types in Lenoir County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery stores are in Lenoir County, NC?

There are 25 grocery stores on map listings in Lenoir County as of September 2026. 12 of them (48%) are chain locations. The listings count grocery stores and supermarkets. Official counts show 13 businesses with payroll classed as supermarkets and grocery stores in 2023.

How much do households in Lenoir County, NC spend on groceries?

About $121.5M a year, or $5,204 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 25 grocery stores on map listings, it comes to $4.9M per store. The spending figure covers all groceries, not only grocery stores. It is estimated from the incomes of the 23,351 households in Lenoir County and national spending patterns by income.

How does Lenoir County, NC compare with the U.S. for grocery stores?

Lenoir County has 10.7 grocery stores per 10,000 households, 57% above the U.S. rate of 6.8. Spending per store is $4.9M, 48% below the U.S. figure of $9.3M. At the national ratio of grocery stores to household spending, Lenoir County would have about 13, against 25 on map listings. There is one business with payroll in the industry for every 1,796 households, against one for every 2,053 across the U.S.

How fast is Lenoir County, NC growing?

Population estimates put Lenoir County at 55,837 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 23,351 households. Median household income in Lenoir County is $45,143, 44% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 14.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lenoir County scores 22 for grocery stores (low), #1,845 of 2,070 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lenoir County. It maps the grocery stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery stores · All 56 business types in Lenoir County

Screening a site or an acquisition in Lenoir County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lenoir County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.