Groundwork

Groceries and convenience · County · Texas

Grocery and convenience stores in Willacy County, TX

The grocery and convenience stores in Willacy County, TX, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 10 out of 100: Low

Ranked #2,363 of 2,402 scored counties
#160 of 162 scored counties in Texas

Listings
31
11 chain locations (35%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$30.6M
On groceries · $5,372 a household
Spending per listing
$986K
71% below the U.S.
Listings per 10k households
54.5
2.9 times the U.S.
Population, 2025
19,971
−0.8% since 2020

See the grocery and convenience stores around any address in Willacy County

The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Willacy County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for grocery and convenience stores in Willacy County is 10 (low), #2,363 of 2,402 scored counties and #160 of 162 scored counties in Texas. That puts it in the bottom quarter of counties.

Households in Willacy County spend about $30.6M a year on groceries, or $5,372 per household, 15% below the U.S. average. Spread across 31 grocery and convenience stores, that is $986K per store, 71% below the U.S. figure of $3.4M.

Willacy County has 31 grocery and convenience stores on map listings as of September 2026. Chain locations make up 35% of them, against 42% across the U.S. That is 54.5 per 10,000 households, 2.9 times the U.S. rate of 18.7.

Official counts don’t publish a figure for grocery and convenience stores in Willacy County, since they leave out counts under 3. Population estimates show Willacy County declined 0.8% from 2020 to 2025, against +3.1% for the U.S.

How Willacy County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery and convenience stores in Willacy County, TX compared with Texas and the U.S.
MeasureWillacy CountyTexasU.S.
Listings per 10k households54.520.018.7
Spending per listing$986K$3.1M$3.4M
Households per official establishmentn/a1,4271,293
Official establishment growth, 2019–2023n/a+19.5%+7.2%
Population growth, 2020–2025−0.8%+8.5%+3.1%
Spending per household on groceries$5,372$6,186$6,319
Median household income$54,180$78,476$80,734
Groundwork market score1056

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
5Businesses with no payroll
Map listings, September 2026
3111 chain locations
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as grocery and convenience stores in Willacy County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Willacy County

Population, 2025 estimate
19,971−0.8% since 2020
Households
5,691
Median age
36.3
Homes lived in by their owners
75%
Vehicles per household
1.8
Land area
591 sq. mi.
People per square mile
34
Median household income
$54,180+52.5% vs. 2015–2019, before inflation
Average household income
$71,310
Median home value
$73,600
Jobs located here
3,193
Daytime population
16,399Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Willacy County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.

Or open the report at the center of Willacy County. Signed out, you see a blurred preview; on an account, each report is one action.

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Grocery and convenience stores across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for grocery and convenience stores, numbered among those based in Texas, with Willacy County marked.

Top counties in Texas

Counties in Texas ranked for grocery and convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Comal County, TX9610014.0$4.8M+27.9%#8 of 2,402
2Rockwall County, TX945312.9$5.6M+28.9%#19 of 2,402
3Denton County, TX9342211.7$5.9M+16.9%#23 of 2,402
4Williamson County, TX9133813.4$5.2M+22.3%#37 of 2,402
5Collin County, TX9056413.5$5.2M+20.6%#48 of 2,402
6Hays County, TX8915915.9$4M+24.8%#60 of 2,402
7Montgomery County, TX8839516.0$4.2M+24.9%#68 of 2,402
8Kendall County, TX883720.9$3.3M+19.6%#71 of 2,402
9Parker County, TX879917.5$3.8M+23.5%#84 of 2,402
10Guadalupe County, TX8711117.0$3.8M+15.8%#85 of 2,402
160Willacy County, TX103154.5$986K−0.8%#2,363 of 2,402

Other business types in Willacy County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery and convenience stores are in Willacy County, TX?

Map listings as of September 2026 show 31 grocery and convenience stores in Willacy County. 11 of them (35%) are chain locations. The listings count grocery, convenience and specialty food stores. No official count is published for grocery and convenience stores in Willacy County: counts under 3 are left out. Official counts list 5 one-person businesses without payroll.

How much do households in Willacy County, TX spend on groceries?

About $30.6M a year, or $5,372 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 31 grocery and convenience stores on map listings, it comes to $986K per store. It is estimated from the incomes of the 5,691 households in Willacy County and national spending patterns by income.

How does Willacy County, TX compare with the U.S. for grocery and convenience stores?

Willacy County has 54.5 grocery and convenience stores per 10,000 households, 2.9 times the U.S. rate of 18.7. Spending per store is $986K, 71% below the U.S. figure of $3.4M. At the U.S. ratio of grocery and convenience stores to household spending, Willacy County would have about 9, against 31 on map listings.

How fast is Willacy County, TX growing?

Population estimates put Willacy County at 19,971 people in 2025, down 0.8% since 2020, against +3.1% for the U.S. It has 5,691 households. The median household income in Willacy County is $54,180 a year, 33% below the U.S. median of $80,734. That rose 52.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Willacy County scores 10 for grocery and convenience stores (low), #2,363 of 2,402 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Willacy County. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery and convenience stores · All 56 business types in Willacy County

Screening a site or an acquisition in Willacy County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Willacy County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.