Groundwork

Groceries and convenience · Metro area · Florida

Grocery and convenience stores in the Orlando-Kissimmee-Sanford, FL metro area

Competitor counts, household spending and official business counts for grocery and convenience stores in the Orlando-Kissimmee-Sanford, FL metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 59 out of 100: Upper middle

Ranked #135 of 387 scored metro areas
#11 of 22 scored metro areas based in Florida

Listings
1,860
1,111 chain locations (60%)
Official establishments
716
+9.3% since 2019
Household spending a year
$6.3B
On groceries · $6,161 a household
Spending per listing
$3.4M
In line with the U.S.
Listings per 10k households
18.2
3% below the U.S.
Population, 2025
2,957,672
+10.3% since 2020

See the grocery and convenience stores around any address in the Orlando-Kissimmee-Sanford metro area

The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Orlando-Kissimmee-Sanford metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $6,161 per household (2% below the U.S. average), households in the Orlando-Kissimmee-Sanford metro area spend about $6.3B a year on groceries. That is about $3.4M of household spending for each store on map listings, in line with the U.S. figure of $3.4M.

There are 1,860 grocery and convenience stores on map listings in the Orlando-Kissimmee-Sanford metro area as of September 2026. Chain locations make up 60% of them, against 42% across the U.S. That comes to 18.2 for every 10,000 households, 3% below the U.S. rate of 18.7.

Official counts show 716 businesses with payroll classed as grocery and convenience stores in the Orlando-Kissimmee-Sanford metro area in 2023, up 9.3% from 2019. That is one for every 1,428 households, against one for every 1,293 across the U.S. Another 727 one-person businesses have no payroll, by official counts. Since fiscal 2022, 19 SBA-backed loans worth $15.5M have gone to businesses classed as grocery and convenience stores in the Orlando-Kissimmee-Sanford metro area.

Population estimates show the Orlando-Kissimmee-Sanford metro area grew 10.3% from 2020 to 2025, faster than the U.S. (+3.1%). The Orlando-Kissimmee-Sanford metro area scores 59 (upper middle) on the Groundwork market score for grocery and convenience stores, ranking #135 of 387 scored metro areas and #11 of 22 scored metro areas based in Florida.

How the Orlando-Kissimmee-Sanford metro area compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery and convenience stores in Orlando-Kissimmee-Sanford, FL metro area compared with Florida and the U.S.
MeasureOrlando-Kissimmee-Sanford metro areaFloridaU.S.
Listings per 10k households18.217.418.7
Spending per listing$3.4M$3.5M$3.4M
Households per official establishment1,4281,2401,293
Official establishment growth, 2019–2023+9.3%+9.7%+7.2%
Population growth, 2020–2025+10.3%+8.7%+3.1%
Spending per household on groceries$6,161$6,077$6,319
Median household income$78,533$74,568$80,734
Groundwork market score5958

Official counts and lending

Businesses

Official establishments, 2019 to 2023
716+9.3% over the period
Employees, 2023
27,723
Annual payroll, 2023
$779M
One-person businesses, 2023
727Businesses with no payroll
Map listings, September 2026
1,8601,111 chain locations
Listings at the U.S. rate for this spending
1,859The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
19
Amount
$15.5M

SBA-backed loans to businesses classed as grocery and convenience stores in the Orlando-Kissimmee-Sanford metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Orlando-Kissimmee-Sanford metro area

Population, 2025 estimate
2,957,672+10.3% since 2020
Households
1,022,315
Median age
39.6
Homes lived in by their owners
63%
Vehicles per household
1.8
Land area
3,494 sq. mi.
People per square mile
800
Median household income
$78,533+34.6% vs. 2015–2019, before inflation
Average household income
$106,415
Median home value
$369,800
Jobs located here
1,482,556
Daytime population
2,958,505Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Orlando-Kissimmee-Sanford metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.

Or open the report at the center of the Orlando-Kissimmee-Sanford metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Grocery and convenience stores across Florida

Every Florida market ranked →

The highest-scoring metro areas in Florida for grocery and convenience stores, numbered among those based in Florida, with the Orlando-Kissimmee-Sanford metro area marked.

Top metro areas in Florida

Metro areas in Florida ranked for grocery and convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wildwood-The Villages, FL878411.9$5.1M+21.1%#4 of 387
2Punta Gorda, FL7712714.0$4.2M+15.5%#24 of 387
3North Port-Bradenton-Sarasota, FL7358515.0$4.2M+13.2%#42 of 387
4Naples-Marco Island, FL7028116.9$3.8M+10.6%#59 of 387
5Cape Coral-Fort Myers, FL6951215.6$3.9M+14.4%#65 of 387
6Homosassa Springs, FL6410514.7$3.8M+11.1%#99 of 387
7Palm Bay-Melbourne-Titusville, FL6345217.5$3.5M+9.1%#109 of 387
8Crestview-Fort Walton Beach-Destin, FL6324420.4$3.1M+9.4%#110 of 387
9Sebastian-Vero Beach-West Vero Corridor, FL6210715.1$4M+7.7%#116 of 387
10Port St. Lucie, FL5933016.1$3.8M+16.0%#133 of 387
11Orlando-Kissimmee-Sanford, FL591,86018.2$3.4M+10.3%#135 of 387

Other business types in the Orlando-Kissimmee-Sanford metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery and convenience stores are in the Orlando-Kissimmee-Sanford, FL metro area?

As of September 2026, map listings count 1,860 grocery and convenience stores in the Orlando-Kissimmee-Sanford metro area. 1,111 of them (60%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 716 businesses with payroll classed as grocery and convenience stores in 2023, up 9.3% from 2019. Official counts list 727 one-person businesses without payroll.

How much do households in the Orlando-Kissimmee-Sanford, FL metro area spend on groceries?

About $6.3B a year, or $6,161 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 1,860 grocery and convenience stores on map listings, it comes to $3.4M per store. It is estimated from the incomes of the 1,022,315 households in the Orlando-Kissimmee-Sanford metro area and national spending patterns by income.

How does the Orlando-Kissimmee-Sanford, FL metro area compare with the U.S. for grocery and convenience stores?

The Orlando-Kissimmee-Sanford metro area has 18.2 grocery and convenience stores per 10,000 households, 3% below the U.S. rate of 18.7. Spending per store is $3.4M, in line with the U.S. figure of $3.4M. At the U.S. ratio of grocery and convenience stores to household spending, the Orlando-Kissimmee-Sanford metro area would have about 1,859, against 1,860 on map listings. There is one business with payroll in the industry for every 1,428 households, against one for every 1,293 across the U.S. The official count rose 9.3% from 2019 to 2023, against +7.2% for the U.S.

How fast is the Orlando-Kissimmee-Sanford, FL metro area growing?

Population estimates put the Orlando-Kissimmee-Sanford metro area at 2,957,672 people in 2025, up 10.3% since 2020, faster than the U.S. (+3.1%). It has 1,022,315 households. The median household income in the Orlando-Kissimmee-Sanford metro area is $78,533 a year, 3% below the U.S. median of $80,734. That rose 34.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Orlando-Kissimmee-Sanford metro area scores 59 for grocery and convenience stores (upper middle), #135 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Orlando-Kissimmee-Sanford metro area. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery and convenience stores · All 56 business types in the Orlando-Kissimmee-Sanford metro area

Screening a site or an acquisition in the Orlando-Kissimmee-Sanford metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Orlando-Kissimmee-Sanford metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.